Musik PR & Promotion

NO FAME WITHOUT MUSIC JOURNALISTS Workshop Musikpromotion der Scheune Akademie

PROMOTION-KOSTEN PROMOTION-WERT „ MUND ZU MUND“ (FANS) PROMOTION / PR (MEDIEN) WERBUNG

PROMOTION = PR Public Relations ist die Kunst, durch das gesprochene oder gedruckte Wort, durch Handlungen oder durch sichtbare Symbole für die eigene Firma, deren Produkt oder Dienstleistung eine günstige öffentliche Meinung zu schaffen. (Carl Hundhausen, 1937)

FRÜHER PROMOTION FANS „ MASSE“ JOURNALISTEN Fanzines

HEUTE PROMOTION „ FANS“ „ MASSE“ JOURNALISTEN Blogs / Networks

WER sind wir? Die Band als Marke ,[object Object],[object Object],[object Object],[object Object],[object Object]

Marke: think about it ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Marke: Woran denkt ihr bei…? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WAS BRAUCHEN WIR? PR - WERKZEUGE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

BANDINFO (INHALTE) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

BANDINFO (FORM) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

BANDFOTOS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

DEMO - CD ,[object Object],[object Object],[object Object],[object Object],[object Object]

Website ,[object Object],[object Object],[object Object],[object Object]

SOCIAL WEB ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Der Kümmerer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WEN ADRESSIEREN WIR? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WEN ADRESSIEREN WIR ,[object Object],[object Object],[object Object],[object Object],[object Object]

Bei WELCHEN ANLÄSSEN Pressemitteilungen? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Pressemitteilung ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WIE verschicken wir Pressemeldungen ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WANN verschicken wir Pressemitteilungen ,[object Object],[object Object],[object Object]

Bonustracks ,[object Object],[object Object]

Let´s go ,[object Object],[object Object],[object Object]

Musik PR & Promotion

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