WordPress is a powerful and popular platform used by millions of website owners around the world. One of the reasons for its popularity is the flexibility it offers through plugins and themes. In this presentation, we will dive into the fascinating world of WordPress plugins and themes. We will start by defining what plugins and themes are and how they work, and then explore the different types of plugins and themes available, including free and paid options. We will also look at how plugins and themes can be used to customize your website's appearance and functionality, and discuss best practices for choosing and installing them. Whether you're a WordPress beginner or an experienced user, this presentation will provide valuable insights into how you can take advantage of plugins and themes to enhance your website and achieve your goals.

1. INTRODUCTION TO
WORDPRESS
what WordPress
is and how it
can be used to
create websites

2. TODAY'S
AGENDA
Introduction to WordPress
1
Introduction to WordPress Themes
2
3
Summary
4
Introduction to WordPress Plugins

3. WordPress is a free and open-source CMS used by over 40% of websites.
It is licensed under the GPL, allowing users to freely use, distribute, and modify the
software.
WordPress is maintained by a community of developers and users.
It offers high customization with themes and plugins to extend functionality and change
appearance.
It is used for various types of websites, from blogs to online stores and corporate sites.
Popular websites like The New York Times, Forbes, and CNN are built on WordPress.
INTRODUCTION TO WORDPRESS

4. 2018 2019 2020 2021 2022 2023
50
40
30
20
10
0
Others
56.8%
WordPress
43.2%
WP
STATISTICS
pie chart
featuring
WordPress
compared with
other platforms
distribution
Percentage of
websites
powered by
WP among
years
STATISTICS ON WORDPRESS USAGE
According to W3Techs, WordPress
powers 43.2% of all websites on the
internet as of April 2023.
WordPress is the most popular CMS
in the world, with a market share of
over 63.3% (traffic, revenue, user
engagement).
As of January 2021, there are over 75
million websites that use WordPress.
Some of the most popular websites
built on WordPress include The New
Yorker, BBC America, and
TechCrunch.
WordPress is available in over 200
languages, making it accessible to
users all over the world.
WP
STATISTICS
Resources: https://w3techs.com

5. BENEFITS OF USING WORDPRESS
Ease of use & Customization: WordPress is known for its user-friendly interface and
intuitive content management system. Even non-technical users can easily create and
manage websites with WordPress. WordPress offers a wide range of themes and plugins
that can be used to customize the look and functionality of a website.
Community support: Because WordPress is open-source, it has a large and active
community of developers and users who contribute to its ongoing development and
support. This means that users can access free support and resources, including online
forums, documentation, and tutorials.
SEO-friendly: WordPress is known for being SEO-friendly, with features like clean URLs,
customizable meta descriptions, and easy integration with SEO plugins. This makes it
easier for websites to rank higher on search engine results pages.
Scalability: WordPress can be used to create websites of all sizes, from personal blogs to
large enterprise websites. It is designed to be scalable and can handle large amounts of
traffic and content.
Mobile-responsive: WordPress themes are designed to be mobile-responsive, which
means they will look and function properly on any device, including smartphones and
tablets.

6. WORDPRESS
THEMES
Let's begin!

7. What
Themes Are?
Themes are pre-designed templates that can be used to
change the look and feel of a WordPress website. They
determine the layout, color scheme, typography, and other
visual elements of a website.
How they can be used to change the look and feel of a website?
Themes are used to customize the appearance of a website without having to write any code.
WordPress users can choose from thousands of free and premium themes available in the
WordPress theme repository, or create their own custom themes.
Themes can be easily installed and activated from the WordPress dashboard, and can be
changed at any time without affecting the website's content. This allows website owners to
experiment with different looks and designs until they find the one that best suits their needs.
Themes can also be customized further using the WordPress Customizer or by modifying the
theme's code directly. This allows users to create unique designs and tailor their websites to
their specific needs.

8. WordPress
Themes
Resources
WordPress Theme Repository
This is the official repository of free
WordPress themes that are
developed by the WordPress
community. It contains thousands
of themes that can be downloaded
and installed directly from the
WordPress dashboard.
Third-Party Theme Market Places
These marketplaces offer
premium themes that come with
more advanced features, support,
and customization options. You
can browse through their themes
and purchase the one that meets
your requirements.
Themeforest Elegant Themes
Independent developers and
designers
Many independent developers and
designers create WordPress themes
and sell them on their websites. You
can find them through online
search engines, social media, or
word of mouth.
WordPress theme clubs
Some companies offer a
subscription service for access to
their premium themes. These are
called theme clubs or theme
memberships. They often offer
access to a wide range of themes
and provide support and updates.

9. BENEFITS OF THEMES
Many themes are designed by professional
designers and developers, which means that they
have high-quality designs and layouts that can
give your website a professional look and feel.
This can be especially beneficial if you don't have
design skills or resources to create a custom
design for your website.
PROFESSIONAL DESIGNS
While a theme provides a pre-designed
template, it can also be customized to suit
your specific needs and preferences. Most
themes include options for customization,
such as color schemes, typography, and
layout options. This can allow you to create
a unique and personalized website that
reflects your brand and vision.
CUSTOMIZABILITY
Many themes are designed with responsive
design in mind, which means that they are
optimized for viewing on a variety of
devices, such as desktops, tablets, and
smartphones. This can help ensure that your
website looks great and functions properly
on all devices, which is important for user
experience and search engine optimization.
RESPONSIVE DESIGN
A WordPress theme is a pre-designed template
that can save time in website design and
development. By choosing a theme that suits your
needs, you can customize it to fit your brand and
content without starting from scratch.
SAVES TIME
COST-EFFECTIVE
Many themes are available for free or at a
relatively low cost, which can be more cost-
effective than hiring a professional designer or
developer to create a custom design for your
website.

10. What is a
Child Theme?
A child theme is a type of WordPress theme that inherits
the functionality and styling of another theme, called the
parent theme. A child theme allows you to make
modifications to the parent theme without modifying the
parent theme directly. This is important because any
modifications made directly to the parent theme will be lost
when the theme is updated.
When you create a child theme, you can modify the
templates, functions, and styles of the parent theme without
affecting the original code. This allows you to customize the
design and functionality of your website without
compromising the integrity of the parent theme.
To create a child theme, you need to create a new folder in your WordPress themes directory
and create a stylesheet file with the necessary information, such as the parent theme's name
and version. You can then make modifications to the child theme's stylesheet and template
files to customize the design and functionality of your website.
Using a child theme is a best practice when making modifications to a WordPress theme, as it
ensures that the parent theme remains intact and can be updated without losing any
customizations you have made. It also allows you to benefit from any updates or
improvements made to the parent theme, while still maintaining your customizations in the
child theme.

11. Plugins in WordPress
Plugins are a type of software that can be added to a WordPress website to extend its
functionality. They can be used to add new features or enhance existing ones, such as adding a
contact form, improving search engine optimization, or integrating with social media platforms.
Plugins are typically developed by third-party developers and can be easily installed and activated
from the WordPress dashboard. Once activated, a plugin can modify various aspects of your
website, such as its appearance, functionality, and behavior. Plugins can also be customized to
suit your specific needs and preferences.
Plugins are useful because they allow you to add functionality to your website without requiring
any coding knowledge or expertise. This means that you can easily add new features or make
changes to your website without the need for a developer.
What plugins are and how they can be used to add functionality to a
website?

12. Yoast SEO: A plugin that helps improve search engine optimization by analyzing
content and providing recommendations for optimization.
SOME POPULAR EXAMPLES OF PLUGINS:
Contact Form 7: A plugin that allows you to create and manage contact forms on
your website.
WooCommerce: A plugin that allows you to add ecommerce functionality to your website,
such as product listings, shopping carts, and payment processing.
Jetpack: A plugin that provides a suite of features, including site statistics, security features,
and social media integration.
In summary, plugins are a powerful tool for adding functionality to your WordPress website. They can be
used to enhance existing features, add new features, and customize your website to suit your specific needs
and preferences.

13. WORDPRESS PAGE BUILDERS
WordPress page builders are tools that allow users to create and design custom web pages without any
knowledge of coding. There are several popular page builders available for WordPress, each with its
unique features and benefits. Here are some of the most popular WordPress page builders:
Elementor: Elementor is one of the most popular and widely used page builders for WordPress.
It offers a drag-and-drop interface, a wide range of pre-built templates, and a visual editing
experience that makes it easy to customize your pages.
WPBakery Page Builder: WPBakery Page Builder, formerly known as Visual Composer, is a
popular page builder that offers a drag-and-drop interface and a range of pre-built templates
and design elements.
The Gutenberg plugin is the default editor in WordPress 5.0 and later versions. It is a block-
based editor that allows users to create custom content layouts by using pre-built content
blocks. It comes with several built-in features that allow users to easily customize their content.

14. WordPress is a free and open-source content management system (CMS) that allows users to
create and manage websites, blogs, and online stores. It's one of the most popular website-
building platforms in the world, powering over 40% of all websites on the internet.
Themes are pre-built designs and templates that can be installed on a WordPress site to give it
a specific look and feel. WordPress offers thousands of free and paid themes, each with its
unique design and functionality. Themes can be customized using the WordPress Customizer or
by editing the theme files directly.
Plugins are tools that add functionality to a WordPress site. They can be used to extend the
core features of WordPress, add new features, or improve site performance. WordPress offers
thousands of free and paid plugins, covering a wide range of categories, including SEO, security,
e-commerce, social media, and more.
Conclusion

15. In summary, WordPress is a powerful website-building platform that offers a range of themes and
plugins to help users create and manage their sites. Themes provide pre-built designs and templates,
while plugins add functionality to a site. With WordPress, users can create a professional-looking
website without any coding knowledge.
The WordPress Handbook is a great resource for anyone looking to learn more about WordPress. It's
an extensive online documentation that covers all aspects of using and developing for WordPress,
including installation, configuration, themes, plugins, and more. The WordPress Handbook is regularly
updated and maintained by the WordPress community, so it's always up-to-date with the latest best
practices and features. You can access the WordPress Handbook at https://wordpress.org/support/.

16. THANK
YOU!