10. âŚTO ANSWER THESE QUESTIONS
⢠Who is the customer?
⢠What is the customer problem or opportunity?
⢠What is the most important customer benefit?
⢠How do you know what customers need?
⢠What does the customer experience look like?
11. Š 2019, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential
§ Culture is the âsoftware of the mind.â
§ The culture reflects the lessons learned that are
important enough to pass on to the next generation
Culture Is âthe Way We Do Things Around Here.â
Failure is not an option --------Ă Learning (start small, experiment, and iterate)
12. Š 2019, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential
Š 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Just Eatâs Culture of Innovation
⢠Hackathons
⢠Venture â Pitch competitions
⢠Co-creation
⢠Failure Learning Throwdowns
⢠Sharing: tech.just-eat.com
⢠College Ambassadors
AI & Alexa
13. Š 2019, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Confidential
Own/run
what you
build
Fosters ownership & autonomy
Two Pizza Teams
14. Curiousity
⢠Innovators ask a myriad of questions.
They donât lose their natural curiosity.
⢠Preschool children ask nearly a
hundred questions a day. As we grow
older, though, most of us ask only 10
questions a day!
Source: Creatorâs Code