If you haven’t been using a social media tool yet winning in the social media space work for you might seem overwhelming.
You have to do a lot of digging into numbers and analytics, create engaging content that converts, measure performance of social channels, track audience engagement, and think about as well as implement optimization measures. There’s simply too much to be done. Why not try out some budget-friendly or even free social media tools available in the market?
The only thing you need to be careful about is picking just the right tool for your business requirement.
2. The tool has an extremely intuitive and easy to work with, designed keeping in
mind the needs of small businesses who have little idea about social media
marketing.
The tool not only makes work easy but also ensures smooth team collaboration
and management. You can give Admin access to team members working on social
media marketing. You can also provide them selective access to Social Inbox and
Analytics Reporting if you want them to work on brand engagement.
The tool is budget friendly, and is cheaper than most other established as well as
new social media tools..
SocialPilot
3. Hootsuite
One of their strongest points is that they allow tracking trending topics by
geocode, using the Geosearch feature. This allows you to engage with your
audience based on their location.
The tool integrates with more than 20 social media platforms, as well as with
over 150 apps like Trello and Slack.
4. MavSocial lets you visually enrich your posts by providing an easy way to add
effects and filters to images, as a result making them more shareable.
To improve engagement, you can even join the conversations happening
around your campaign and track comments and messages received across all
networks from a single window.
MavSocial
5. This social media tool helps you identify the thought leaders and influencers in
your respective field so that you can run the influencer marketing campaign
that you may have been planning for years.
You can stay on top of your industry news and updates by using BuzzSumo to
create alerts for latest news or topics of interest to you.
Buzzsumo
6. Sprout Social
The tool makes customer communication for sales, social, and support team as
easy as pie. With their bot builder, you can create a Facebook messenger bot
that helps you connect and talk with customers round the clock.
The way they present information and data on their dashboard is extremely
neat and organized. People love their review tool.
7. Leadfuze
Early-stage eCommerce companies or small SaaS startups can benefit from
LeadFuze’s lead generation and prospecting capabilities.
The interface is easy to use and simple to learn. Integrating with Hubspot is also
possible and trouble-free..
8. Taboola
The platform’s interface is easy to understand and intuitive. Reports can also be
generated quickly without having to follow too many steps.
When running content promotion campaigns this social media tool gives you the
freedom and flexibility to exclude those devices and segments that aren’t working
too well for you.
The pricing is easy on the pocket for small businesses
9. Audiense
It’s tough to help clients understand how their campaigns are performing without
the help of reports. Audiense makes this otherwise complex task easy.
You get a picture on the personality of your target audience. Useful insights like
these are very helpful, especially to eCommerce merchants, who want to know and
make the best out of consumer likes and dislikes.