1. SHUBHRANSHU AHUJA +91 9560 44 6667
Mobile Marketing, Digital and Communications specialist ahuja.shubhu@gmail.com
Synopsis
• A competent professional with rich experience in the areas of Mobile Marketing, Integrated Marketing
Communication, Mobile apps, Mobile media buying.
• Currently working with VivaConnect Pvt. Ltd. as Account Director and heading the
North team for Brands & Agencies.
• A proactive leader with expertise in market plans execution, pre-sales efforts, and competitor market
analysis.
• Possess excellent communication, interpersonal, team management, analytical and organizational
skills.
• A skilled communicator with exceptional presentation skills and abilities in forging business partnerships
with clients.
Employment Graph with Noteworthy Milestones
VivaConnect Pvt. Ltd.
Oct' 14 – Till date
Heading the North Office/ team that works for Brands and Agencies. Helping Brands by providing strategies
to communicate better with the consumers through mobile medium. Driving revenues by providing
innovative solutions for clients.
Key Responsibilities
• Driving Digital and Mobile solutions for brands based on their objectives
• Hands on Sales for GSK, GPI, Coca-Cola, Dabur, Nestle, Google and Congress
• Building strategic owned media assets from clients
• Revenue Assurance and Collection for North team
• Brand reach and visibility in North markets
Clients
GSK, Google, GPI, Nestle, Dabur, Coca-Cola, Solutions INTG, Digitas Lbi, Razorfish, Zenith Optimedia,
General Motors, MCI, Congress etc.

2. One97 Communications Ltd. Aug’10 –
Oct' 14
One97 Communications Ltd. is India’s largest deployed telecom platform company headquartered in Noida.
The company is VAS provider for all the operators as well as help brands/ enterprises to advertise on
mobile.
Key Result Areas
• Fixing up meetings with Brand Managers/ Marketing heads/ managers across industries
• Presenting them the competencies of the company and the case studies of the past with results
• Helping them in framing campaigns/ ideas for digital marketing on Mobile platform
• Acquire brands/ advertising agencies and help them conceptualize in digital space
• Providing end – end solution for companies on branding
Client Servicing
• Establishing effective relationship with significant clients to ascertain rendering of quality service and
business retention/enhancement.
• Ensuring continuous interaction with the customer to make sure that area of concern can be worked
upon for improved after sales services to the clients.
• Maximizing customer satisfaction level by on time delivery, monitoring customer complaints, providing
efficient services. Handling customer grievances and resolving issues.
Significant Accomplishments
• In the first four months of joining, contributed 20 lakhs of business for the company and received ‘Star
of The Week’ title as appreciation
• Acquired Key Digital Agencies like Solution Digitas, Proximity BBDO, JWT, Starcom, Madison and a lot
more
• Grew Key Customers/ Brands like Godfrey Phillips India, Coca-Cola, Kuber, Dominos, Pizza Hut and
Samsung etc.
• Managed the complete liasioning process of SMS & Short code business with Re-sellers pan India
• Won an Award for Excellence in business for the year 2013-2014
Successful Activities managed
• Maggi Dumdaar – IVR integration with Decibel Meter (01171997199)
• Maggi ‘2 Minute ki Khushiyan’ – IVR/ SMS integrated with Facebook (09004790047)
• Dabur Babool – IVR campaign for Sampling (1800 123 1010)
• Dabur Gluco Plus – IVR campaign with contest (1800 121 1010)
• Maggi Bhuna Masala – IVR Recipe (09004990049)
• Managed PCC campaigns for ITC tobacco across INDIA on IVR & Paytm
• Managed PCC campaigns for Godfrey Phillips India across all divisions pan India on IVR/SMS &
Paytm

3. • Thums-UP Salman Khan’s ‘Being Dabangg’ contest on 530305 & 9555995559
• Limca ‘Meet & Greet with Kareena Kapoor’
American Express (Relationship Officer – Consumer Cards) Jan’10 –
Aug’10
American Express is a diversified global financial services company, headquartered in New York City. The
company is best known for its credit card, charge card and traveler's cheque.
Key Result Areas
• Lead generation & distribution
• Acquisition of potential HNI customers for Platinum Credit/Charge card & co branded credit cards
• Complete understanding of Airlines & Hotel reward programs
• Been part of retail & corporate team
• Identifying Corporate and initiating deal with the same under corporate program of American Express
• Business Development through market research, locating prospective customer and market penetration
• Generating maximum fee revenue and reducing the acquisition cost for the company by selling more
super premium products with high productivity
• Customer Acquisition: Planning and formulating sales and marketing strategies to promote Platinum
card of American Express
Reliance Life Insurance (Sales Manager) Apr’ 09 – Jan’10
Reliance Life Insurance is ADAG Group Company, the only private company that has its own 100% stake.
The company is into Life Insurance products and is best known for its ULIPs, Pension Plans.
Key Result Areas
• Recruiting & managing a team of Insurance Agents.
• Lead generation and acquisition of potential HNI customers for Insurance policies
• Complete understanding of ULIP plans & the industry structure
Education Credentials
 Post Graduate Diploma in Management (Marketing & Finance) from Institute of Management
Technology, 2009
 Bachelor of Science in Statistics (H) from Ram Lal Anand College, Delhi University, 2006
Date of Birth: 18
th
May 1984
SHUBHRANSHU AHUJA