5. What you will do today:
Why Leaders should be good public speakers
6. What you will do today:
Why Leaders should be good public speakers
4 Keys to Quality Public Speaking
7. What you will do today:
Why Leaders should be good public speakers
4 Keys to Quality Public Speaking
Put into action what you learn
8. What you will do today:
Why Leaders should be good public speakers
4 Keys to Quality Public Speaking
Put into action what you learn
Resources for further skill building
10. What is Public Speaking?
Testifying at a hearing
Speaking at an event
Speaking at a meeting of a board or commission
Leading a meeting
11. What is Public Speaking?
Testifying at a hearing
Speaking at an event
Speaking at a meeting of a board or commission
Leading a meeting
Anytime you speak, with
purpose, to more than a few
people.
13. Why learn Public Speaking?
Communicating your purpose, mission and values
Gaining Support for your project or business
Essential tool in the Leadership Tool Box
Marketing, salesmanship
Fund raising
Networking
20. Your own
Why are you making this presentation?
What is the desired outcome?
21. Your own
Why are you making this presentation?
What is the desired outcome?
Goals and Objectives
22. Your own
Why are you making this presentation?
What is the desired outcome?
Goals and Objectives
Goal: General statement of purpose
Objective: Measurable statement of outcome
23. Your own
Why are you making this presentation?
What is the desired outcome?
Goals and Objectives
Goal: General statement of purpose
Objective: Measurable statement of outcome
My 2 minute talk
24. Your own
Why are you making this presentation?
What is the desired outcome?
Goals and Objectives
Goal: General statement of purpose
Objective: Measurable statement of outcome
My 2 minute talk
Goal:
Objective:
25. Your own
Why are you making this presentation?
What is the desired outcome?
Goals and Objectives
Goal: General statement of purpose
Objective: Measurable statement of outcome
My 2 minute talk
Goal: Demonstrate the importance of
public speaking skills to leaders
Objective:
26. Your own
Why are you making this presentation?
What is the desired outcome?
Goals and Objectives
Goal: General statement of purpose
Objective: Measurable statement of outcome
My 2 minute talk
Goal: Demonstrate the importance of
public speaking skills to leaders
Objective: 100% of participants will be able to recall why
public speaking is critical to leadership.
30. Your turn...
What do I want to accomplish?
My 2 minute talk
Goal Demonstrate the importance of
public speaking skills to leaders
Objective 100% of participants will be able
to recall take home message
33. Taking it personally
Why are you making this presentation?
Why do you care?
What is it about this presentation
that I care about?
34. Taking it personally
Why are you making this presentation?
Why do you care?
What is it about this presentation
that I care about?
Find the passion...
36. Why I am presenting.
Why do I care?
What is it about this presentation
that I care about?
37. Why I am presenting.
Why do I care?
A big part of leadership is communication. Public speaking skills
are critical communication skills. I have experience to share in
communication skills.
What is it about this presentation
that I care about?
38. Why I am presenting.
Why do I care?
A big part of leadership is communication. Public speaking skills
are critical communication skills. I have experience to share in
communication skills.
What is it about this presentation
that I care about?
I care about public communication as a means
for getting work done.
42. Enjoyable
Relevant - do you connect with audience
Entertaining - fun, relaxed
Appropriate - Right technique, vocabulary etc.
Useful - Take home message and information
43. Enjoyable
Relevant - do you connect with audience
Entertaining - fun, relaxed
Appropriate - Right technique, vocabulary etc.
Useful - Take home message and information
Presentation matched to the
Audience, Venue and Time
46. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender -
Age -
Industry -
Income -
Civic involvement -
Speaking experience -
Quantity -
47. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender - Balanced
Age -
Industry -
Income -
Civic involvement -
Speaking experience -
Quantity -
48. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender - Balanced
Age - Even mix, few under 30
Industry -
Income -
Civic involvement -
Speaking experience -
Quantity -
49. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender - Balanced
Age - Even mix, few under 30
Industry - Non profit, local/fed govt, private small business,
self employed
Income -
Civic involvement -
Speaking experience -
Quantity -
50. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender - Balanced
Age - Even mix, few under 30
Industry - Non profit, local/fed govt, private small business,
self employed
Income - Typical for region
Civic involvement -
Speaking experience -
Quantity -
51. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender - Balanced
Age - Even mix, few under 30
Industry - Non profit, local/fed govt, private small business,
self employed
Income - Typical for region
Civic involvement - Leaders or potential community leaders
Speaking experience -
Quantity -
52. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender - Balanced
Age - Even mix, few under 30
Industry - Non profit, local/fed govt, private small business,
self employed
Income - Typical for region
Civic involvement - Leaders or potential community leaders
Speaking experience - Some yes, some no
Quantity -
53. Audience analysis
Geography - Northern Wisconsin, Drummond to Corny, Ashland
Gender - Balanced
Age - Even mix, few under 30
Industry - Non profit, local/fed govt, private small business,
self employed
Income - Typical for region
Civic involvement - Leaders or potential community leaders
Speaking experience - Some yes, some no
Quantity - 15-20
60. Now what?
What will be best for my audience?
Technique: Talk
Activity
Visual aids:
61. Now what?
What will be best for my audience?
Technique: Talk
Activity
Visual aids: Handouts
Props
62. Now what?
What will be best for my audience?
Technique: Talk
Activity
Visual aids: Handouts
Props
Approach:
63. Now what?
What will be best for my audience?
Technique: Talk
Activity
Visual aids: Handouts
Props
Approach: Style of reaching audience
Focus of take home message
65. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
66. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
67. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
Appeal to Self-interest
68. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
Appeal to Self-interest
Appeal to the Heart
69. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
Appeal to Self-interest
Appeal to the Heart
Personal story
70. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
Appeal to Self-interest
Appeal to the Heart
Personal story
71. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
Appeal to Self-interest
Appeal to the Heart
Personal story
72. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
Appeal to Self-interest
Appeal to the Heart
Personal story
73. Approach matched to audience
Possible Approachs:
Appeal to sense of Community
Appeal to Logic, Reason
Appeal to Self-interest
Appeal to the Heart
Personal story
Personal story with an appeal to Self-Interest
75. Technique
Do I have control over technique?
Talk Activity Combination
Site visit Multiple speakers
Dependent on time
76. Technique
Do I have control over technique?
Talk Activity Combination
Site visit Multiple speakers
Dependent on time
My presentation is only 2 minutes
so I will just do a simple talk.
78. Venue
How will the venue affect the outcome or the presentation?
Hearing room
79. Venue
How will the venue affect the outcome or the presentation?
Hearing room
Outdoors
80. Venue
How will the venue affect the outcome or the presentation?
Hearing room
Outdoors
Dinner/Lunch
81. Venue
How will the venue affect the outcome or the presentation?
Hearing room
Outdoors
Dinner/Lunch
Small Group Meeting
82. Venue
How will the venue affect the outcome or the presentation?
Hearing room
Outdoors
Dinner/Lunch
Small Group Meeting
Other possibilities
83. Venue
How will the venue affect the outcome or the presentation?
Hearing room
Outdoors
Dinner/Lunch
Small Group Meeting
Other possibilities
Do I have control over venue?
84. Venue
How will the venue affect the outcome or the presentation?
Hearing room
Outdoors
Dinner/Lunch
Small Group Meeting
Other possibilities
Do I have control over venue?
Meeting room; small tables, room for working
87. Organized
•Topic
•Significant point “A”
•Supporting point
•Supporting point
•Supporting point
•Restatement of Point “A”
•Take Home Message
88. Brainstorm of Topic
•Topic
•Significant point “A”
•Supporting point
•Supporting point
•Supporting point
•Restatement of Point “A”
•Take Home Message
90. Brainstorm of Topic
Topic: “Importance Of Public Speaking for Community
Leadership”
How do leaders use Public Speaking?
91. Brainstorm of Topic
Topic: “Importance Of Public Speaking for Community
Leadership”
How do leaders use Public Speaking?
Inform Public
Gain financial support
Inform Funders
Promote Programs Promote events
Persuade people Networking
Convince Elected officials
94. Organize ideas
Informing Recruiting/Convincing Promoting
Informing Public Gaining financial support Networking
Informing Funders Convincing Elected officials Promoting events
Persuading people Promoting Programs
95. Organize ideas
Informing Recruiting/Convincing Promoting
Informing Public Gaining financial support Networking
Informing Funders Convincing Elected officials Promoting events
Persuading people Promoting Programs
This is what leaders do...
inform, recruit, promote, organize.
96. Outline Talk
•Topic
•Significant point “A”
•Supporting point
•Supporting point
•Supporting point
•Restatement of Point “A”
•Take Home Message
97. Outline Talk
What do Leaders do?
•
•Topic •Inform
•Significant point “A”
•Public
•Supporting point
•Elected Leaders
•Supporting point
•Funders
•Supporting point
•Recruit
•Restatement of Point “A”
•Funding
•Take Home Message
•Volunteers
•Supporters
•Promote
•Programs
•Events
•Public Speaking skills are vital to all these roles
of a leader.
98. Outline Talk
What do Leaders do?
•
•Topic •Inform
•Significant point “A”
•Public
•Supporting point
•Elected Leaders
•Supporting point
•Funders
•Supporting point
•Recruit
•Restatement of Point “A”
•Funding
•Take Home Message
•Volunteers
•Supporters
•Promote
•Programs
•Events
•Public Speaking skills are vital to all these roles
of a leader.
Quality Public Speaking skills help Leaders lead.
109. Knowing my audience... my take home message will be:
Leaders are often speaking in Public
110. Knowing my audience... my take home message will be:
Leaders are often speaking in Public
Too childish; best for a group of children
111. Knowing my audience... my take home message will be:
Leaders are often speaking in Public
Too childish; best for a group of children
If you like Public Speaking, it will help you be an effective
leader
112. Knowing my audience... my take home message will be:
Leaders are often speaking in Public
Too childish; best for a group of children
If you like Public Speaking, it will help you be an effective
leader
Focus on Public Speakers who may want to get into Leadership
113. Knowing my audience... my take home message will be:
Leaders are often speaking in Public
Too childish; best for a group of children
If you like Public Speaking, it will help you be an effective
leader
Focus on Public Speakers who may want to get into Leadership
Quality Public Speaking skills help Leaders lead.
114. Knowing my audience... my take home message will be:
Leaders are often speaking in Public
Too childish; best for a group of children
If you like Public Speaking, it will help you be an effective
leader
Focus on Public Speakers who may want to get into Leadership
Quality Public Speaking skills help Leaders lead.
Just right for a group of Leaders learning about Public Speaking
115. Your turn...
My take home message is ...
Keep in mind:
memorable
complete sentence
tied directly to goal/objective
tailored to audience
116. Your turn...
My take home message is ...
Keep in mind: free of jargon
memorable
complete sentence
tied directly to goal/objective
tailored to audience
119. My 2 minute talk
Goal: Demonstrate the importance of public speaking skills to leaders
Objective: 100% of participants will be able to recall take home message
Technique: My presentation is only 2 minutes so I will just do a simple talk.
Approach: Personal story with an appeal to Self-Interest
Take Home: Quality Public Speaking skills help Leaders lead.
Meeting room: small tables, room for working
Audience: 15-20
Your turn...2 minutes
Two minute talk
My introduction to Interpretation
My growing community involvement/leadership roles
As a leader, I informed, recruited, convinced, persuede.
My realization of the use of Public Speaking in Leadership.
Good Public Speaking helps leaders lead.
And it can help you lead better too.
Why leaders need to know Public speaking
4 Keys to Quality Public speaking
Action steps
Resources
prompt for ideas
Prompt for ideas
4 keys
A bit like putting together a puzzle
Goals and objectives.
promoting, informing, recruiting, asking for $, etc
Academics hate this; but very useful
Your turn
write goal/objective
Building towards personal identification with presentation topic
Applied to my 2 minute talk
Your turn
Question: What makes a presentation enjoyable? Prompt for answers
Relevance
Entertaining
Appropriate
Useful
Not all will be relevant
Can pretend for presentation practice
Add any that are appropriate
Based on my audience analysis, I have some decisions to make:
technique or style of presentation
Visual aids
focus
Applied to my 2 minute talk
Techniques
use examples of activity vs talk
Children, official meeting, promotion
How will the venue affect the outcome or the presentation?
Example of persuading Senators staffers for money for resources.
Your turn...
An organized presentation flows
Start, Body , Conclusion
Say what you will say Say it (and support it) Say what you said
Example: follow my thought process as I organize for my 2 minute talk
Grouping by commonalities suggests pattern
Fit into model of organization
leads to take home message
More on take home NEXT
Your turn
Number of facts is hard to remember
cognitive research shows this
phone numbers
4-7 facts
why not one or two take home
example from Paul Rodgers Food Security Talk
Applied to my 2 minute talk
Your turn
Know your material
Practice
Make it Personal
My 2 minute talk
Time to prep and deliver 2 minute talks
