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1. Route
to Market
Your Company Name

2. Route to Market Framework for Demand Generation
2
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Consumer
Proposition
Product Design
Consumer Need
Target Market
Retail/Channel
Proposition
Competitive Situation
Shopper Behavior
Channel Selection
Store Location
Value Chain
Customer
Business System
Product Design
Retail/ Channel
Strategy
Selling System
Manufactures
Business System
Channel Strategy
Customer
Business System
Consumer Driven Customer Focused
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This slide is 100%
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3. Route to Market Framework with Adding Value
3
Route to Market
Growing
Customer
Acquisition
Customer
Development
Adding Value
Merchandising
Quality Assurance
Sustaining
Order Entry Distribution Collections
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4. 4
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Route to Market Icon
with Globe

5. 5
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Route to Market Icon with
Start to End Point

6. Route to Market Strategy Development Steps
6
Market & Analysis
• Analyse market for
selecting right channel
• Add text here
Field Audit
• Audit every aspect of
market
• Add text here
Strategy Development
• Deploy strategy post
deciding all actions
• Add text here
Trade Interviews
• Hire best professional
and expert
• Add text here
Channel Identification
• Identify best channel to
start
• Add text here
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7. Steps to Create Successful Route to Market Analysis
Evaluate the
distribution landscape
• Understand different
options in market
• Add text here
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Identify the strongest
distribution channels
• Decide the channel
which is going to be
right for business
• Add text here
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your needs and
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audience’s attention.
Prioritize potential
retail partners
• Decide the right
retail partners
• Add text here
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your needs and
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audience’s attention.
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7

8. Successful Route to Market Channel Strategy
• Deploy strategy post deciding all actions
• Add text here
05 Strategy Development
• Hire best professional and expert
• Add text here
04 Trade Interviews
01 Channel Identification
• Identify best channel to start
• Add text here
• Analyse market for selecting right channel
• Add text here
02 Market and Data Analysis
• Audit every aspect of market
• Add text here
03 Field Audit
8
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9. Three Stages for Route to Market
9
• Analysing Return on investment help
companies to understand price of
channels being implemented
• Add text here
Measure and Analyse Each Channel
03
Select the Best Sales Channel
• Help company to reduce cost
and enhance profitability
• Add text here
02
Identifying Buying Patterns of
Customers
• Identify buying patterns of customer
before start with sales channel
• Add text here
01
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10. Three Steps for Route to Market Analysis
10
01
Prioritize potential retail partners
• Decide the right retail partners
• Add text here
02 Identify the strongest
distribution channels
• Decide the channel which is going to
be right for business
• Add text here
Evaluate the distribution
landscape
• Understand different options in market
• Add text here
03
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11. 11
Address
# street number, city, state
Contact Number
0123456789
Email Address
emailaddress123@gmail.com
Thank
You