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Smau Padova 2015 - Soluzioni Software

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SOLUZIONI MOBILE & WEARABLE PER LO SVILUPPO BUSINESS DELLE AREE MARKETING /VENDITA /ASSISTENZA TECNICA

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Smau Padova 2015 - Soluzioni Software

  1. 1. Soluzioni Mobile & Wearable per lo sviluppo Business delle aree marketing/vendita/assistenza tecnica ovvero come tramite la diffusione delle nuove tecnologie digitali possiamo favorire il vostro business
  2. 2. Chi siamo e dove operiamo
  3. 3. Soluzioni Software presenta IDX - Innovative Digital Experience Insediata al B.I.C. Business Innovation Center della Regione Friuli V.G. da giugno 2014 è iscritta nella Sezione Speciale Aziende in qualità di Start Up Innovativa presso la Camera di Commercio di Trieste.
  4. 4. Partnership Technology Consulting
  5. 5. Scenario
  6. 6. Il “digitale” in Italia: la crescita continua Fonte: Assintel
  7. 7. La sfida per le imprese italiane: incorporare la consumerizzazione e digitalizzazione emergenti Fonte: Net Consulting Digital Marketing / Social CRM Mobility E-Commerce & Mobile Commerce Internet of Things Cloud Computing Business Analytics Utenti internet Parco tablet Utenti social Acquisti on-line Parco smartphone Mercato e-commerce 82% della popolazione tra gli 11 e i 74 anni + 2% 21,2 mln, 34,4% della popolazione + 7,6% Il 28% della popolazione ha venduto beni/oggetti on-line + 12,4% sul 2012 27 milioni + 46,7% B2C 11,3 mld € + 18% 6,1 milioni + 97%
  8. 8. Scenario “Un'azienda senza una strategia su Mobile, non ha una strategia di crescita“. Erich Schmidt ,Presidente di Google “Il 45% degli adulti preferisce accedere a servizi e prodotti on-line tramite App vs. Mobile”. Oracle
  9. 9. Scenario - Internet of Things L’Internet delle Cose (IoT), sta abilitando livelli produttivi mai visti prima grazie alla maggiore automazione raggiunta dalle macchine. Le tecnologie chiave quali Machine-to-Machine (M2M), Big Data, Cloud Computing, Mobile e Realtà Aumentata (AR), aiutano le aziende a progettare prodotti più innovativi, a migliorare le operazioni di manutenzione predittiva ed a competere più efficacemente nei servizi post-vendita.
  10. 10. Scenario - Wearable Molti competitor si affacciano nel mercato delle tecnologie indossabili: Wearable Interaction
  11. 11. Ori Inbar: CEO Augmented Reality Org. “The Smart Glasses segment is at the core of the next big computing Wave which is about to explode; whether you are an investor, a Hardware manufacturer, a startup, or a software developer you have a 12 months window to establish a strategy or risk missing the opportunity. The ability of Smart Glasses to deliver contextual information in a hands‐free experience is already making these devices indispensable for enterprises, and will become inevitable for Consumers within a few years.”
  12. 12. Scenario - l’interesse dei grandi player ERP…
  13. 13. … e dei grandi produttori Automotive: BMW i8 Gglass AR
  14. 14. Tendenze di utilizzo: Smart Commerce Applicazione al mondo GDO
  15. 15. Tendenze di utilizzo: App a Realtà Aumentata (AR) Sono applicazioni che consentono la visualizzazione diretta con una sovrapposizione fra elementi reali e virtuali (animazioni 3d, filmati, elementi audio e multimediali)
  16. 16. Tendenze di utilizzo: App a Realtà Aumentata (AR) Interazione Mobile con AR per Service e Maintenance
  17. 17. Tendenze di utilizzo: AR (realtà aumentata) Interazione SmartGlass con AR per Service e Maintenance
  18. 18. Tendenze di utilizzo: AR (realtà aumentata) Interazione Mobile con AR per campagne - retail, b2c e marketing
  19. 19. Tendenze di utilizzo: AR (realtà aumentata) Dimostrazione AR - applicazione b2c/arte e museale
  20. 20. Tendenze di utilizzo: Smart Video Interaction Retail - vetrina interattiva
  21. 21. Tendenze di utilizzo: Smart Video Interaction Smart Video Interaction test pratico in azienda
  22. 22. Cosa facciamo: soluzioni per l’Evoluzione Digitale • On-line Business da unica piattaforma (e-commerce, CRM, Marketing Campaign, Blog, Newsletters, Analytics, CMS, Web Design) • Soluzioni Smart Commerce • Mobile Solution e App (forza vendite, ricambistica, ecc.) • App Mobile a Realtà Aumentata (B2C/B2B) • Video interattivi • Cataloghi multimediali integrabili con i sistemi gestionali aziendali
  23. 23. Es. focus Service & Support
  24. 24. Es. focus App Mobile multipiattaforma SpareParts i-Seller i-Service i-Support App per gestione catalogo ed order entry B2B App multidevice e multimediale per raccolta ordini e forza vendite App per gestione ordini dei ricambi nel post-vendita App per l’assistenza tecnica che integra SAP e AR (realtà aumentata)
  25. 25. I progetti realizzati con IDX usufruiscono del credito di imposta per le attività di R&S “Il credito di imposta è attribuito alle imprese che svolgeranno attività di R&S negli esercizi 2015, 2016, 2017, 2018, 2019. Per spese relative a personale altamente qualificato impiegato nelle attività di R&S e contratti stipulati con università ….. e con altre imprese, comprese le start-up innovative …. il credito di imposta è concesso nella misura del 50% delle spese sostenute in eccedenza rispetto alla media delle medesime spese sostenute nei tre periodi di imposta precedenti all’esercizio in corso al 31 dicembre 2015 …..” Benefici Fiscali - Legge di Stabilità 2015
  26. 26. Grazie per l’attenzione, vi aspettiamo allo stand B11! Soluzioni Software s.r.l. - Innovative Digital Experience s.r.l. Via dei Ronchi 21, 35127 Padova, Tel. 049 8535211 marketing@soluzioni-sw.it ● marketing@idxitlay.com www.soluzioni-sw.it ● www.idxitaly.com Seguici su @ATHNOB - @IDXITALY - @SOLUZIONI_SW Soluzioni Software - IDXitaly Tutti i diritti sono riservati. È vietata qualsiasi utilizzazione, totale o parziale, dei contenuti inseriti nel presente portale, ivi inclusa la memorizzazione, riproduzione, rielaborazione, diffusione o distribuzione dei contenuti stessi mediante qualunque piattaforma tecnologica, supporto o rete telematica, senza previa autorizzazione scritta da parte di Soluzioni Software s.r.l.

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