1. OM PRESENTAION
By
• CH.SUMA,2T3-48
• I.SRIPRIYA,2T-18
• BABA TAJUDDIN,2T3-7
• SHABARISH,2T3-24
• VINAY,2T3-47
2. LOCATION
The manufacturing plant of apple is located in Silicon Valley,
San Francisco Bay Area in Northern California, United States,
where most of the companies are located. It is home to many of
the world's largest technology corporations. Silicon Valley
continues to be a leading hub for high-tech innovation and
development, Silicon Valley has been most famous in recent
years for innovations in software and Internet services. Apple to
build manufacturing plant in Arizona with solar power.
3. CURRENT APPLE PRODUCTS
DESKTOPS:
Mac mini
iMac
Mac pro
LAPTOPS:
MAC BOOK
MAC BOOK AIR
MAC BOOK PRO
IPHONE
IPAD
IPOD:
IPOD CLASSIC
IPOD NANO
IPOD SHUFFLE
IPOD TOUCH
SOFTWARES:
ILIFE
ITUNES
IWORK
4. DEMAND FORECASTING
• Basic Forecasting Terms
– Market or Industry Potential
– Sales or Company Forecast
• Two Basic Approaches to Forecasting
– Top-Down Forecast
– Bottom up Forecast
6. LAYOUT OF COMPANY
• Types of layout
1.Production Layout.
2.Process Layout.
• Apple using cellular arrangement.
• Advantages are:
1.Less handling, Less inventory, Improved
quality and more flexibility.
13. How to Increase Capacity.
• Diversification.
• Product Development.
• New Production Plant.
14. Competitive advantage
• What is competitive advantage
• Apple was the first company to Integrate
multiple products as one.
15. Competetive advantage
• Apple is best in the world at innovative
product development because the
company develops hardware, software
and associated digital services rather than
focusing on just one dimension.
• Excellent hardware Design
• Continuous product development.