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Young Earning Professionals on LinkedIn - Audience profile June 2011
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Infographic young earning_professionals_india
1.
THEYOUNG PROFESSIONAL ONLINKEDIN OWNERSHIP consumerelectronics Nearly40% ownalaptop 37% owna digitalcamera 35% own amp3player feelthatLinkedInhelpstoreachoutto peopleforanewbusinessopportunity 73%
have‘highconfidence’ inprofessional informationreceived viaLinkedIn 86% TheYoungProfessionalonLinkedIn spendsanaverageof11.4hours ontheInternetinaweek. Ahighly-matureduserwithinternetusage startingmorethan4yearsback 40%ofyoungprofessionals influence business decisions Over 20%ofyoungprofessionals readonline reviewsof products& services Over 65%ofyoungprofessionals areearly adoptersof technology& arelikely tobuy latestlatest andproven technology Over WhyLinkedIn? 74% of professionals clearlyassociate LinkedInwiththeir professional identity 71%‘Followcompany’ onLinkedInto knowmoreabout theorganization 30%arelookingtostayup-to-date withdiscussionsrelevant totheirjob Source:eTech&IMRBInternational,LinkedInIndiaInternalSurvey
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