Here you get my latest presentation in which I present my views on how we should rethink innovation and transform our companies and organizations.

1. Follow my work on LinkedIn
Get in touch:
stefanlindegaard@me.com
Join Transform – or Die! A movement for the people who own the future.
Rethink Innovation and
Transform Your Company

2. Author, speaker and strategic advisor
on corporate transformation based
on disruption, digitalization and
innovation.
Get in touch!
www.transform-or-die.com
stefanlindegaard@me.com
@lindegaard
Stefan Lindegaard

3. Strong organizations do four things
very well:
They listen, adapt, experiment and execute
better than their competitors.

4. Why does transformation matter? Stay relevant, survive and prosper!

5. #1 - Why
The word and term “innovation” is damaged.
Tone down the use of it.

7. #1 - Why
The word and term “innovation” is damaged.
Tone down the use of it.
Stop using the word and term “innovation
culture” entirely.

8. #2 - Why
Disruption will hit harder and faster
than ever before.

10. 1. Internal setup (right conditions, frameworks, remove obstacles)
2. Market approach
3. Offensive as well as defensive approach

11. #3 - Why
Ideas are everywhere.
Execution is key.

13. #4 - How
Focus on challenges as well as opportunities.
Use the best potentiale / least resistance
perspective.

14. #5 - How
Work with the outside world.

15. What is open innovation / external
collaboration?
“…a philosophy or a mindset that they should embrace within their
organization.
This mindset should enable their organization to work with external
input to the business processes just as naturally as it does with internal
input”
Open innovation as a term will disappear in 3-7 years!

16. Employees SuppliersManagers Academics /
institutions
Executives VCsAlumni Startups
Business unit
/ function
Users /
consumers
Government
Competitors Inventors

17. InnoCentive Alliances /
joint ventures
Campaigns
(Comm / Public)
Entrepreneur
Day
Consortia
MyStarbucks
Idea.com
Campaigns
(Comm / Public)
Supplier
Summit
CREDIT: OVO Innovation

18. #6 - How
Go all in on digital.

20. #7 - How
Communicate better.

21. If you want to change the perception inside your organization, the
outside voice is the most important.

22. What’s the matter with Owen?

23. Owen is just fine. But what is going on with your company?

24. 1. Traditional communication (intranets, websites, PR)
2. Stakeholder management and networking
3. Social media

25. #8 - How
Change your organizational structures.

27. #9 - Who
Identify and develop the
characteristics and traits needed
for your company to win.

28. 1) Holistic point of view (intrapreneurial skills)
2) Ability to constructively handle conflict
3) Optimism, passion and drive
4) Curiosity and belief in change
5) Tolerance for / ability to deal with uncertainty
6) Adaptive fast learner with sense of urgency
7) Talent for networking / strategic influencing
8) Communication skills

29. #10 - Who
Know which people to train
and how to do it.

30. • The team itself
• Employees
• Managers
• Executives
• Key external stakeholders
Who should be trained as corporate
transformers and drivers of positive
change?
Guess what the most important
group is – and also the most
neglected one…?

31. #11 -Who
Build people pools to match
project pools.

32. Discovery – Incubation – Acceleration: Have the right people for the right
project at the right time in the right context. Build people pools, not just
project pools.

33. Please share your key take aways.

34. A CFO is wary about investing in the training and education of the
employees.
He asks the CEO: ”What happens if we invest in developing our
people and then they leave the company?”
The CEO is a bright person and replies: ”What happens if we don’t
and they stay?”

35. Follow my work on LinkedIn
Get in touch:
stefanlindegaard@me.com
Join Transform – or Die! A movement for the people who own the future.
Rethink Innovation and
Transform Your Company

36. Don’t talk about innovation. Focus on how you can transform your
company based on values, assets, partners, threats and opportunities.

38. Work with the unusual suspects –
internally as well as externally

39. 1. Common Language and Understanding, Motivation,
Mandate and Strategic Purpose
2. Assets and Needs
3. Value Pools and Channels
4. Internal Readiness
5. External Readiness
6. New Skills and Mindset
7. Communications Strategy
7 Steps for Open
Innovation

40. External collaboration can only reach it’s full potential when all
business functions get involved. Go beyond products and technologies;
solve challenges, but don’t forget to pursue opportunities.

41. Learn to communicate better and differently –
or fail!

42. What is communication today?

43. Focus on people and upgrade their mindset and skills!

44. People first, processes next, then ideas. The key for execution is
people – don´t focus too much on ideas and projects.

45. The TBX model or why
middle managers stop…

46. • T (Top Down): Get executives onboard,
personally committed to innovation. Without
executive support, no change occurs
• B (Bottom Up): Value creation begins with
people, one by one, team by team. Nothing
happens unless you get employees engaged
• X (Across): Middle managers get the job done
(for good and bad) – set the right objectives
and incentives!
...innovation just by doing
their job!
Everyone ask themselves a very simple question: What´s in it for me?
- know the answer before you start your initiatives.

49. Chart by BusinessInsider
Strong change teams know they can´t do it by themselves; they
become facilitators and integrators. Education is a key objective.

50. • The team itself
• Employees
• Managers
• Executives
• Key external stakeholders
Who should be trained as value
creators and corporate transformers?
Guess what the most important
group is – and also the most
neglected one…?

51. Follow my work on LinkedIn
Get in touch:
stefanlindegaard@me.com
Join Transform – or Die! A movement for the people who own the future.
Rethink Innovation and
Transform Your Company

52. Four global megatrends drive business today: Everything moves
faster, everything will be connected, knowledge is transparent and
disruption hits harder and faster.

53. #10 - Who
Missing things
- metrics, behaviours, LI experiment
- expontential growth