2. About the event- Sliding into TGI Fridays
• Sliding into TGI Fridays is an all-you-can-eat slider eating contest.
The rules are simple. Eat the most (sliders) and win.
• 6 bloggers will be visiting the TGI Fridays- Seaside, Gulf Road,
Kuwait City on March 5, 6-8pm
• Program Flow:
• 6PM: Bloggers have to report to the branch and they will be
expected to post stories about TGI Fridays, new menu, the Steak-
Out menu and talk about the sliders including the event that is
going to happen
• 7PM: The competition starts.
• The contestants will have to finish as many (Sliders) as possible in
the duration of 30-minutes.
• 7.30: Bloggers will talk about their experience
• 7.45-8PM: Winners are announced and gets a trophy/medal and
cash prize.
• Final group photos and videos are taken
3. Artwork that will be used for TGI Fridays Kuwait Instagram account to promote the event
This artwork will be used to promote the event on social media channels to promote
the event and will be shared on the blogger’s social media accounts as well.
4. Checklist for bloggers
• Designs for bloggers to be sent to be posted on their social media accounts along with hashtags
• Brief for bloggers about what needs to be posted before, during and post-event:
• Pre-Event Hype:
• 4-5 Instagram stories and posts leading up to the event
• Bloggers have to ask fans to visit on the day to support them
• Ideally share the event details with a Countdown sticker
• During the event:
• Before the competition, talking about the event itself
• Post-the competition talking about their experience via stories
• Post-Event:
• Share snapshots/footage at the event with brand hashtag
5. • Judges for the competition
• Roundtable, cutlery, sliders, water and replenishments for
bloggers
• Prize for blogger
Checklist for the Operations team
6. Name: Ahmed Fouani
The Foodie
https://www.instagram.com/xlarge_foody/
Following: 26.3K
https://www.instagram.com/p/B7Qf1W4hcWv/
- Stories and highlights
- 3 posts
- Event attendance
Available for March 5, 6-8pm
7. Name: Muhammad Baig
The skinny kid who eats too much but never gains weight
https://www.instagram.com/muhammadbaig_official/
Following: 48.4K
- Instagram Stories
- Event attendance
Available for March 5, 6-8pm
8. Name: Asrar alsaeed
The Fashionista lady competing against the foodie
https://www.instagram.com/asrarals/
Following: 219K
- Stories
- Event attendance
Available for March 5, 6-8pm
Note: She has agreed to emcee in Arabic