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New Product Developments 2016- ME Gulf (NXPowerLite Copy)

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New Product Developments 2016- ME Gulf (NXPowerLite Copy)

  1. 1. 2016
  2. 2. New Product Developments
  3. 3. Metal Bakeware
  4. 4. INNOVATIVE & FUN SHAPES ►Waffle tray x4 cavities AS04WF0/6146 CRUSTY WAFFLES Easily baked in the oven in less than 15 minutes! EASY TO CLEAN & STORE Non-stick coating Thin & flat pan PRE-DEFINED PORTIONS 15 Bite-sized rectangles: FUN & EASY TO SHARE EASY TO CLEAN Non-stick coating ►Pre-defined bottom cake pan: for brownies, lemon cakes AS28WN0/6146
  5. 5. INNOVATIVE & FUN SHAPES ►Mini layered cakes x6 cavities AS6BUC0/6146 FUN & TRENDY CAKES Easily baked & served all at once. EVEN BAKING Same temperature ►Filled cakes / magic cakes AS6BUF0/6146 FUN & MULTI- TEXTURE CAKES Add texture, toppings, fruits, ice cream & more! BAKE IT EASY Refined & creative cakes in only 3 steps!
  6. 6. CLASSIC SHAPES: LOOSE BASE ►Flan pan 25cm AS25BQ0/6146 ►Set of 4 Mini tartlets AS04SX0/6140 NEW & FUNCTIONAL Easy to remove from mould & serve BEST SELLER, FUNCTIONAL Smaller size Easy to remove from mould & to serve
  7. 7. ►Heart cake pan 26 cm AS26HA0/6146 SPECIAL SHAPES ►Deep ring mold 22cm AS22BY0/6146 TO BAKE WITH LOVE To share with our beloved ones. Seasonal & promotional PRACTICAL Deep shape for nice cakes Add toppings, nuts & more
  8. 8. Ceramic Ranges
  9. 9. TO COOK & SERVE WITH STYLE ROUNDNESS SOPHISTICATED SLEEK LOOK MODERN LINES
  10. 10. ENAMELED BASE Durable & gentle surface. Easier to keep clean for longer & do no scratch hobs nor worktops ERGONOMIC Easy grip low handles on sides & bottom QUALITATIVE CERAMIC Heat resistant up to 250°C 5 years guarantee MADE IN PORTUGAL NICE ROUND DESIGN MONOCOLOR, SHINY INSIDE/ MAT OUTSIDE
  11. 11. Range Assortment & Color 1. RECTANGULAR ROASTERS x3 2. OVAL ROASTERS x3 3. SQUARE ROASTER x1 4. RAMEKIN 5. TERRINE x1 6. CASSEROLE x1 Total of 10 references from each colour
  12. 12. EASY COOKING & SERVING GENEROUS LINES TIMELESS HERITAGE FUNCTIONAL
  13. 13. ENAMELED BASE Durable & gentle surface. Easier to keep clean for longer & do no scratch hobs nor worktops FUNCTIONAL Side handles QUALITATIVE CERAMIC Heat resistant up to 250°C 5 years guarantee MADE IN PORTUGAL NICE DESIGN Lines bellow the handles BICOLOR, WHITE INSIDE/COLOR OUTSIDE, SHINY
  14. 14. 1. RECTANGULAR ROASTERS x3 2. OVAL ROASTERS x3 3. SQUARE ROASTER x1 4. RAMEKIN 5. CASSEROLE x1 6. TERRINE x1 10 references from each colour Range Assortment & Color
  15. 15. TOS Ranges
  16. 16. An attractive offer at the best price! SPECS Aluminium type Pressed Bottom thickness 2,2mm Non-stick coating 2 layers, black Whitford Xylan Plus Spray Exterior colour Pink silver Handle Black bakelite Riveted Flameguard Raw aluminium Bottom design Machined Lids Sodalime Packaging Sticker Made in China Designation Frying pan 20cm Frying pan 24cm Frying pan 26cm Frying pan 28cm Frying pan 30cm Saucepan 16cm Saucepan 18cm Saucepan 20cm Saucepan 16cm with lid Saucepan 18cm with lid Saucepan 20cm with lid Stewpot 20cm Stewpot 24cm Stewpot 26cm Stewpot 28cm Stewpot 30cm Wok 28cm Available June 2016
  17. 17. This silver color reveals unexpected pink shades… …and provides a cosy touch, turning cookware into precious utensils. Pink Silver, an exclusive color
  18. 18. An eye-catching offer to play in promo! SPECS Aluminium type Pressed Bottom thickness 2,3mm Non-Stick coating 2 layers, black DuPont Classic Roller Exterior colours Plum red & nude lines Handle Black bakelite (same as Essence) Screwed Flameguard Painted in black Bottom design Painted (heat resistant painting) Lids PYREX boro Packaging Sticker Made in Italy Designation Frying pan 20cm Frying pan 24cm Frying pan 28cm Saucepan 20cm Stewpot 24cm Wok 28cm Pancake pan 25cm Pancake pan 28cm Available June 2016
  19. 19. Shown on a large variety of items and materials Geometric is a major trend in homeware! Plum red, the color that speaks to women
  20. 20. Discover our twisted version of the classic black pan! Enjoy the pleasure of cooking with QUALITYand STYLE! SPECS Aluminium type Pressed Bottom thickness 3,0mm Non-Stick coating 3 layers, black with sparkles Whitford Quantanium® Spray Handle Pyrex handle Y shape with cap Hard touch finishing shiny black Screwed Flameguard Painted in black Bottom design Painted (heat resistant painting) Lids PYREX boro Packaging Sleeve Made in China Designation Frying pan 20cm Frying pan 24cm Frying pan 26cm Frying pan 28cm Frying pan 30cm Saucepan 16cm Saucepan 18cm Saucepan 20cm Saucepan 16cm with lid Saucepan 18cm with lid Saucepan 20cm with lid Sauté pan 24cm Sauté pan 26cm Stewpot 20cm Stewpot 24cm Stewpot 26cm Stewpot 28cm Stewpot 30cm Wok 28cm
  21. 21. An Excellent Coating • The coating is the #1 purchase criteria for Top of Stove* • GUSTO Black Diamond has a very special coating: HIGHLY QUALITATIVE The ultra performant Whitford Quantanium coating (same as ) 3 layers, with high level of reinforcements for outstanding non-stick performance over time HIGHLY TRENDY A diamond-effect version of the Quantanium coating covered with beautiful sparkles! Both original and reassuring, this eye-catching detail will convince straight away!
  22. 22. Black is a landmark for consumers Black embodies luxury and preciousness Black is a must have in most industries! Every brand has a range of black products. Black is statutory, enhances the value of anything, even inexpensive items Black is synonym of refinement and elegance
  23. 23. Our new portfolio of Aluminium non induction ranges GOOD BETTER BEST PRESSED 2,3 mm 2 layers roller PRESSED 2,5 mm 2 layers spray PRESSED 2,3 mm 2 layers roller PRESSED 2,2 mm 2 layers spray PRESSED 3,0 mm 3 layers spray Classic Classic
  24. 24. Selection Aluminum Rectangular Dishes Designation External dimensions Internal dimensions Height Smaller dish 34cm x 26cm 29cm x 24cm 6,5cm Current dish 40cm x 29cm 35cm x 27cm 6,8cm Bigger dish 46cm x 32cm 41cm x 30cm 7,3cmNew New
  25. 25. Glass Ranges
  26. 26. CONSUMERS USAGES 1 2 5 4 3
  27. 27. REVAMP OF THE STORAGE FAMILY COOK&FREEZE COOK&STORE COOK&FRESH PREP&STORE BABY New Name New Color Lid Freezer Usage Same Name New Color Lid Oven & Fridge Usage New Name Same Lid Oven/Fridge/Microwave usage New Name New Color Lid Hygienic safe storage for babies New Name New Color Lid Prepare & Store usage
  28. 28. CONSUMERS USAGES
  29. 29. New Lock System Range Available in Q3/2016
  30. 30. Arcuisine New Brand Identity
  31. 31. • Main messages to convey : Cuisine • Rejuvenate the brand image: Protect/Grow existing glass business • Compatible for category and Pyrex brand / Daily cooking / France
  32. 32. 33 30/10/2015 Vichy pattern: traditional French « Bistrot » style
  33. 33. Front of pack International measures Vichy pattern reflecting French cuisine tradition Clear message: EXTRA RESISTANT Inspiring: showing product with recipe
  34. 34. Transition • To avoid confusion BA  BC • Extension /1xxx – Ex: 247BC00/1047 • EAN / ITF stay the same • Number of pieces per outer will remain the same Available February 2016
  35. 35. THANK YOU!!!

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