Total Search Engine Optimization Presentation In Bangla For The First Time. If Follow The Presentation Step By Step i Hope You Will Find You As A SEO Expert.
14. Search engines are programs that search documents for specified keywords and returns a list of
the documents where the keywords were found.
What is search engine ?
26. • Site
• Website Popularity
• Site Visitor
• Online Income
•
Search Engine Optimization
27. Search Engine Optimization
• Information Search Engine Search Engine
• Site Search Engine Optimization (SEO) Online Marketing ,,SEO
• Online Online Marketing Optimization addance Google adsence SEOVisitor
,Click ,Search Engine Optimization
What Is Google adsence ?
28. SEO ?
SEO Search Engine Optimization SEO
• Web Site
• Keyword
• Back Link
• Page Rank
• Search Engine
• Meta Keyword / Description
• On Page Optimization Off Page Optimization
29. • Generally, people look at websites for 2 primary
reasons:
Example:
• 1. To find information need. This could be anything
from a student looking for pictures of frogs for a school
project, to finding the latest stock quotes, to getting
the address of the nearest Thai restaurant.
• 2. To complete a task. Visitors may want to buy the
latest best-seller, download a software program, or
participate in an online discussion about a favorite
hobby.
30. • Backlinks are incoming links to a website or
web page
• Back Link Link Back Link. Google Back Link
Back Link
31. • Page Rank Google Page Rank Google
• alexa
Back Link
32. • On page optimization
• Off page optimization
Classification OF SEO
33. • What it could mean for your website’s content strategy?
• Although Google closely guards its algorithmic secrets, here’s what
we know about Panda historically, based on what Google
representatives have said about it and on other data analyses shared
amongst the web marketing community:
• Panda targets “thin” content on sites, which often equates to a
general lack of content
• Panda targets duplicate content, usually when a site has a large
volume of it
• Panda targets machine-generated content (what marketers often
refer to as “spun content”)
34.
35. On Page Optimization Site Search Engine Web site design
Development
http://www.allimportantwebsitelink.com
Classification OF SEO
36. On-Page Optimization Methods
Keywords
• Domain and URL
• Titles
• Meta Tags
• Content
• Remove broken / dead links
• Add Google and XML Site Map
• Feed
37. Hypertext Markup Language, a standardized system for tagging text
files to achieve font, color, graphic, and hyperlink effects on World.
<!DOCTYPE html>
<html>
<body>
<h1>My First Heading</h1>
<p>My first paragraph.</p>
</body>
</html>
HTML code
38. On Page Optimization Mata Keyword
(Meta Keyword) s – List of keywords used to indicate what your web page is about.
<head>
<title>Not a Meta Tag, but required anyway
</title>
<meta name="keywords" content=“mp3, Song , Video Songs, free mp3 songs ">
<meta http-equiv="content-type" content="text/html;charset=UTF-8">
</head>
Meta Keywords
39. • Keywords Meta description
•
• 3/4
• (Meta Descriptions) how search engines list your site in engines.
Generally not an influence in ranking on most engines.
• <head> <meta name="description" content=" Swanirvar's sole
objectives are to create Outsourcing Opportunity through
Information Technology.."> </head>
Meta Description
40. – Website Rank Checkers
– Backlink Checker
– Keyword Tools Checker
– Search Engine Tools
– No-Follow Finder
– Google Indexed Pages Checker
SEO Management tools
41.
42. Off Page Optimization, On Page Site Search
Engine Off Page Optimization Web site Visitor
Traffic
43. – Social Networking Sites
Facbook , LinkedIn, Twitter, Google+, etc
– Web 2.0 Property Creation
– Link Wheels
– Blogging
– Blog Comments
– Forum Postings
– Directory Submission
– Social Bookmarking
– Article submission
– Video Marketing/ Video Promotions
– Answer
→Yahoo Answers, Cha-Cha, Answer Bag, etc.
off page seo Methods
44. –Business Reviews
–Search Engine Submission
→ Google, Yahoo, MSN, Altavista, Alexa, Alltheweb, Lycos, Excite, etc.
–Photo Sharing
–Press Release Promotion
–Social Shopping Network
off page seo Methods
45. SEO Or Search Engine Optimization directory
submissionSearch engine Internet directory category
Site directory submission directory submission
Directory submission