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Social Media 101
Why Do Businesses Need Social Media?


                                      Was disappointed
                                       in the selection
      I love that
                                         they carried
   place, such great
   customer service




                   Anyone know if
                   they are hiring?
1)   6)

2)   7)

3)   8)

4)

5)
200 Million
Active Users



54,799                         35 Years Old
    Bellingham Users             Fastest Growing Demographic



8 Million                      1 Billion
    Videos Uploaded/Month        Pieces of Content Uploaded/week




120                            850 Million
    Average friends Per User     Photos Uploaded/Month
Personal Page   Fan Page
Personal Page       Fan Page




  (Derek Johnson)    (Tatango, Inc.)
Personal Page
Fan Page
Types of Videos




Face-To-Face
Types of Videos




Raw Footage
Types of Videos




Press Coverage
Why Video?

• Puts a face to your company
• Insight into company culture

•People don’t read!
What is Twitter?
“Following”

Me




             4,746 People
“Followers”




        5,970 People
POSTING TO TWITTER
Linking It Up
Industry/Location Recommendations
Give a Discount
Make An Announcement
Answer a Question
Take It Off Twitter
http://www.google.com/alerts
Company Blog
What?                      Why?
                       • Search Optimization
• Company Events

                       • Customer Relations
• Company Milestones
                       • Transparency
• Industry News

                       • Press
• Discounts/Savings
Email Marketing
Social Media Seminar
Social Media Seminar
Social Media Seminar
Social Media Seminar
Social Media Seminar
Social Media Seminar
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Social Media Seminar