In this webinar, New Relic, Pledge, and Zoom discussed how your organization can run a successful online fundraising campaign, and lots of tips, examples and questions were answered during the live demo of Pledge's fundraising tool while using Zoom events.

1. © 2023 New Relic, Inc. All rights reserved
Online Fundraising for
Your Nonprofit, with
New Relic, Pledge,
and Zoom.
Q&A discussion with Pledge
CEO

2. Agenda
1. Introductions Nicole, Hollie and
James
2. Brief overview Zoom Cares and
New Relic
3. Pledge.to intro and DEMO
4. Q&A with James

3. GIVE AWAY!!!
https://bit.ly/Webinar-Giveaway-Zoom

4. James Citron
CEO
Pledge
Nicole Gray
Product Program
Manager
Zoom Cares
Hollie Gruber
Technical Impact
Manager
New Relic
Our Speakers

6. Enable Developers
to proactively fix errors,
so they can focus what
matters most.

7. © Copyright 2022 Pledge | Confidential INVESTOR UPATE - SANGHA | CONFIDENTIAL 7
Our Mission Is to Power Generosity
By building the world’s most innovative charitable fundraising platform
GET IN TOUCH EMAIL: JC@PLEDGE.TO 7

8. © Copyright 2022 Pledge | Confidential
Pledge is the first fundraising
platform to pay the credit card
fees, ensuring your nonprofit
receives 100% of every donation.
Did you know that billions of $$s
never make it to charities annually?
Pledge wants to change this
through #FreetheFee.
*On all credit card donations up to $1,000/donation. 8

9. "Pledge truly partners with organizations like Miry's List to keep more
resources for our refugee resettling families and programs by covering
credit card fees. Switching to Pledge was a no-brainer. We now have
more resources and feel like VIPs working with their wonderful team."
Founder & Executive Director of miryslist.org
Miry Whitehill
Trusted by 40,000 Nonprofits like
that have raised $95m via Pledge using:

10. Today’s donors are more
data driven than ever
before & want to
understand their impact.
Best Practice #1
It’s All About Impact
30
People provided
access to
clean water
10

11. Integrate Impact
into Donation
Forms and Drive
2X Conversion
Best Practice #1
It’s All About Impact
1B+
Meals
provided
11

12. From Zoom meetings to
birthday parties to
e-commerce to mobile,
today’s donors want
frictionless experiences
everywhere they are.
Best Practice #2
Meet Donors where they are

13. Trusted by:
From lunch & learns to hybrid galas
to religious services and alumni
events, Pledge’s Zoom app provides
a free Donate button in Zoom
Best Practice #2 - Live DEMO
Meet Donors where they are
Try it for Free: www.pledge.to/zoom-app

14. We’re living in a subscription
world…and donors increasingly
want to give monthly!
(+ Bonus: Engage hard to reach,
younger donors!)
Best Practice #3
Recurring Giving is Essential…

15. Best Practice #3
Recurring Giving Programs are the Future
The Lifetime Value of a
Recurring Donor is up to 8X
more than One-Time Donor
Great Resources:
Dana Snyder, Vik Harrison - Launching Recurring Giving
● $150 v. ~$1,000 donation!
● LTV 2X 1-time donor

16. Donors want flexibility to
donate any asset - crypto,
stock, DAFs, seamlessly.
Non-cash assets create big
tax advantages for donors!
Best Practice #4
Donations are increasingly non-cash

17. Enable multiple ways to give
ensuring that your donors can
give whatever asset they want!
Best Practice #4
Donations are increasingly non-cash
INVESTOR UPDATE - SANGHA | CONFIDENTIAL
$80k in 1 donation of USDC to
● Stock & Crypto donations average $5K
and can be processed in minutes today!
● Paypal & Venmo ~15% of volume

18. And the
winners
are…..
Photo by Sincerely Media on Unsplash

19. Find out more about Zoomcares
https://zoomcares.zoom.us/

20. Sign-up to New Relic’s Nonprofit Program
https://newrelic.com/social-impact/signup

21. We wanna hear from you!
jc@pledge.to / @jamescitron
(LI/Insta/X)
nicole.gray@zoom.us
hgruber@newrelic.com
Sign-up to receive our info pack:
https://bit.ly/infopack-webinar-zoom-
pledge
Want to try out Pledge?
https://www.pledge.to/nonprofits

22. © 2023 New Relic, Inc. All rights reserved
Thank you!!!