The document summarizes the findings of a youth study involving focus group discussions with young men and women aged 15-30, as well as an online survey of 1,250 respondents in that age range. The research looked at how the recession and rapid global changes have impacted Generation Y, who came of age during a time of economic uncertainty. Key trends identified include feelings that their future prospects will be worse than their parents', having an eclectic and open mindset, and the growing importance of social media and digital platforms for fashion, beauty, and news.