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2014 BCG Local Dynamos slideshare How Companies in Emerging Markets Are Winning at Home

2014 BCG Local Dynamos slideshare v7 LZCF .pptx 6
Copyright©2014byTheBostonConsultingGroup,Inc.Allrightsreserved.
Meet the 2014 local dynamos
Based in
RDEs
Located in rapidly developing economies
Local Focused primarily on their home market
Private sector Are not government owned and do not enjoy monopolistic privileges
Innovative
Have deployed formidable business models to master the challenges of their
markets
Successful
Market performance is very strong when compared with multinationals and
established local incumbents
Source: BCG analysis.
Note: RDE = rapidly developing economies.
The five characteristics of local dynamos

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