A new way of getting customers in a cheaper and easier way
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The business model canvas of a Brazilian startup that uses apps as a system to book taxi's rides. You can see more details in my blog: http://startupbizmodel.com (in portugueses)
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A new way of getting customers in a cheaper and easier way
- 1. startupbizmodel.com 31 ago - 2012 Key Key Value Customer Customer Partners Activities Proposition Relationships Segments Accelerator Taxi drivers acquisition Platform development Customer service Non-cooperatived taxi and maintenance drivers A new way of getting customers in a Marketing Angel Inverstor (Alex cheaper and easier way Self-service app and Tabor - Peixe Urbano’s CTO) Taxi monitoring affiliated taxis More than 150 Mobile providers Key Channels People with Resources An easy and safe way smartphones that to call a taxi anywhere uses taxis frequently Rio’s City Hall Base of Taxi drivers Lent smartphones and affiliated app Platform More than Reputation Site and app 3000 Cost Revenue Structure Steams R$ 70 for monthly R$ 2 per taxi ride Marketing Legal Support subscription Smartphones and Human mobile plans Servers Free Resources