The business model canvas of the Brazilian startup Poup, which gives money to people that buys online through them, cashback model. You can see more details in my blog: http://startupbizmodel.com

1. startupbizmodel.com 13 Dec - 2012
Key Key Value Customer Customer
Partners Activities Proposition Relationships Segments
Affiliate
programs
management
E-­‐commerce
Stores
Online
Payment
Personal
contact
with
Affiliate
Company
Public
Rela=onship
Program
Engaging
users
Qualified
leads
to
Automated
through
your
online
store
Customer
care
site
with
a
support
paying
per
sale
Affiliate
Groups
team
Send
casback
to
users
Key Channels
Resources Gain
money
buying
online
Integrated
system
with
Site
redirec=on
Affiliate
Programs
Online
Deal
Seekers
Site,
newsleNer,
PorQolio
of
e-­‐commerce
TwiNer
,
Facebook
and
stores
Ads
Cost Revenue
Structure Steams Affiliate
fee
(2-­‐12%)
per
sale
Team
Marke=ng
Cashback
(1-­‐6%)
Free