Digital trends for 2014

1. Bitcoins
Twitter
Big
data
Messaging
10
trends
for 2014
Multi
screens
Hyper
connected
world
Children
tablets
Rejected
Tech offers
Camera
2.0
Story
first

2. SMS will celebrate
its 21th birthday
without party

3. Messaging usag
e (in millions) –
Dec 2011/Sept
2013
(Vodafone netw
ork)
CAGR: -10.3
9%
CAGR: -22,6
7%
CAGR: -27,0
6%
CAGR: -26,5
39%
Percentage
81%
8
4%
of iPhone
users that
use Whats
(on a mon
app
thly basis)
97%
4%

4. Children are now using phones
or tablets before they can talk

5. Smartphone ownership by
age of child, 2013
Use of Mobile
Media*
Any device
100%
e
Smartphon
50%
hone
Non-smartp
0%
3
12
9
6
15
2011
38%
62%
Ever used
Never used
28%
2013
Household owns a
tablet
Child owns a tablet
Ever
72%
used
Never
used
*Among 0- to 8-years-olds, percent who have ever used
mobile devices such as smartphones or tablets
Child uses a tablet
50%
0%
3
6
9
12
Tablet access, use and
ownership by age
15

6. Modern story of David
and Goliath

7. Tech companies that
rejected huge buyout offers
$44.6 billion
$6 billion
$2 billion
$1 billion
$500 million
2006
2007
2008
2009
$3 billion
$200 million
2010
2011
2012
2013

8. Cameras are entering the
digital age

9. The most engaging posts on Facebook

10. “Story first” is
Story first
becoming the
ultimate weapon

11. 90% of information transmitted to the
brain is visual
!
The brain processed
in the brain than text
60,000x faster

12. The hyper-connected world

14. Simultaneous multi
screening is becoming
the norm

15. “ If Content is king, Multiscreen is the queen”
Source: Google, blog.readz.com

16. Big data
Harder
Better
Faster
Stronger

17. Files growth: +75%
Data growth: +50%
Servers growth: +10%
IT administrators: +1.5%
2013
2014
2015
2016
2017
2018
2019
2020

18. Twitter’s birth

19. 231.7
60%
August, 3 2013
300 B
143,199
Monthly active users (in millions)
Total tweet sent
Record for tweets per second
Mobile users
Twitter’s estimated
operating profit, in billions
$1
Operaring income
Operating income, excl.
share-based compensation
0
$-0.5
2013
2014
2015
2016
2017
2018
Source: Pivotal Research, 5mk.co

20. Bitcoins: The future of money?

21. Average daily transaction volume of selected payment networks
(in million U.S dollars)
$
$
$
$
2.343
$
737
$
397
$
289
$
216
Source: Coinometrics
17.559
9.863
7.562
Bitcoin ATM

22. Jan 2014
Thibaut Loilier
@tloilier

23. Sources/References
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Picture 1 (The next Web)
Picture 2 (Breezi – Placeit)
Picture 3 (Mobatia blog)
Picture 4 (Quib.lu blog)
Picture 5 (David Allan Brandt)
Picture 6 (Flickr)
Picture 7 (The dark room)
Picture 8
Picture 9 (Flickr)
Picture 10 (PSD mockups)
Picture 11 (The Huffington Post)
Picture 12 (Do Androids Dance)
Picture 13 (Vormetric blog)
Picture 14 (Flickr)
Picture 15 (Walcrazy)
•
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•
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Source 1 (Vodafone-Financial results, Q2-2013)
Source 2 (Onavo – 2013)
Source 3 (Common sense media)
Source 4 (Ofcom Report – Oct 2013)
Source 5 (Mental_Floss, Nov 2013)
Source 6 (Social Bakers, Jun 2013)
Source 7 (Voice map)
Source 8 (State Tech)
Source 9 (Readz blog)
Source 10 (Google)
Source 11 (D3eksha)
Source 12 (Digital Marketing Ramblings)
Source 13 (Coinometrics)