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Social	
  Credits	
  
Volunteering	
  for	
  Doing	
  Good	
  
Our	
  Goals	
  and	
  Objec4ves	
  
VOLUNTEER	
  
Events	
  
management	
  
system	
  for	
  
Chari>es	
  
	
  
TIMEBANK	
  
A	
  community	
  
4mebank	
  to	
  
offer	
  P2P	
  
volunteering	
  
	
  REWARDS	
  
STORE	
  
Using	
  Social	
  
Credits	
  as	
  a	
  
discount	
  
coupon	
  for	
  
purchases	
  
	
  
CREDIT	
  
SYSTEM	
  
A	
  social	
  
currency	
  with	
  
its	
  own	
  
wallet	
  
Why	
  Volunteer	
  ?	
  
Hong	
  Kong	
  Chari4es	
  
Hong	
  Kong	
  has	
  over	
  7000	
  registered	
  chari3es	
  
Issues	
  with	
  volunteering	
  
	
  ORGANISERS	
  	
  
CHARITIES	
  /NGOS	
  
	
  VOLUNTEERS	
  
volunteering	
   Smaller	
  Chari4es	
  –	
  smaller	
  volunteer	
  
pool	
  
	
  
Where	
  and	
  How	
  to	
  find	
  
volunteer	
  events	
  ?	
  
	
  
Events	
   How	
  to	
  organise	
  and	
  promote	
  
events	
  ?	
  
What	
  are	
  the	
  logis4cs	
  and	
  
training	
  
Post	
  Event	
   How	
  effec4ve	
  was	
  event	
  ?	
  
Impact	
  feedback	
  and	
  volunteer	
  
feedback	
  ?	
  
Feedback	
  of	
  events	
  ?	
  
Fund-­‐raising	
   How	
  to	
  capture	
  the	
  payment	
  and	
  
ensure	
  security	
  	
  
What	
  do	
  donors	
  get	
  other	
  
than	
  a	
  flag	
  ?	
  
Social	
  Credits	
  
A	
  website	
  and	
  app	
  for	
  volunteering	
  events	
  
Social	
  Credits	
  	
  -­‐	
  Full	
  services	
  
VOLUNTEERIG	
  
Events	
  
management	
  
system	
  for	
  
Chari>es	
  
	
  
AWARDS	
  
A	
  social	
  
currency	
  with	
  
its	
  own	
  wallet	
  
TIMEBANK	
  
A	
  community	
  
4mebank	
  to	
  
offer	
  P2P	
  
volunteering	
  
	
  REWARDS	
  
STORE	
  
Using	
  Social	
  
Credits	
  as	
  a	
  
discount	
  
coupon	
  for	
  
purchases	
  
	
  
Social	
  Credits	
  	
  
GAMIFICATION	
  of	
  volunteering	
  
Leader	
  Boards	
  Achievements	
  and	
  Awards	
  
Social	
  Credits	
  stores	
  
wealth	
  and	
  measures	
  
status	
  
	
  
Hoarding	
  of	
  Credits	
  ?	
  
•  Organize	
  &	
  Promote	
  Events	
  
•  Recruit	
  Volunteers	
  
•  Feedback	
  and	
  Ra4ng	
  
Organizing	
  Events	
  
FOR	
  CHARITIES	
  
•  Find	
  and	
  signup	
  events	
  
•  Logis4cs	
  and	
  training	
  
•  Earn	
  Social	
  Credits	
  
FOR	
  VOLUNTEERS	
  
•  Buy	
  goods	
  for	
  discount	
  
•  Save	
  social	
  credits	
  in	
  wallet	
  
REWARDS	
  
FOR	
  INIVIDUALS	
  
•  Offer	
  goods	
  and	
  services	
  
•  New	
  customer	
  segment	
  
•  Acquire	
  Social	
  Credits	
  	
  
•  Show	
  CSR	
  
FOR	
  CORPORATES	
  
Social	
  
Credit	
  
System	
  
•  Volunteer	
  hours	
  for	
  Credits	
  
•  Request	
  Volunteering	
  Back	
  
for	
  credits	
  
TimeBanking	
  
FOR	
  INIVIDUALS	
  
•  Peer	
  to	
  Peer	
  Community	
  Help	
  
•  Benefits	
  of	
  building	
  
community	
  
FOR	
  COMMMUNITIES	
  
Social	
  
Credit	
  
System	
  
Social	
  Impact	
  
IMPACT on
COMMUNITY
TIMEBANKING	
  
CHARITIES	
   VOLUNTEERS	
  Volunteers	
  help	
  
chari4es	
  
Chari4es	
  impact	
  
community	
  via	
  
voluntary	
  work	
  	
  
Volunteers	
  are	
  
rewarded	
  with	
  
Social	
  Credits	
  
Corporates	
  
provide	
  goods	
  for	
  
volunteers	
  to	
  buy	
  
INDIVIDUALS	
  
Individuals	
  provide	
  direct	
  p2p	
  
volunteering	
  
Individuals	
  are	
  rewarded	
  with	
  4me	
  bank	
  Social	
  Credits	
  
Individuals	
  
can	
  also	
  seek	
  
work	
  help	
  
under	
  P2P	
  
volunteering	
  
Case-­‐study	
  –	
  Crossroads	
  Founda4on	
  
•  A	
  large	
  volunteer	
  (full	
  4me	
  and	
  
part-­‐4me)	
  NGO	
  based	
  in	
  Hong	
  
Kong	
  -­‐	
  Gold	
  Coast	
  	
  
•  Sor4ng	
  HK	
  dona4on	
  of	
  2nd	
  hand	
  
goods	
  for	
  foreign	
  countries	
  
•  70	
  full	
  4me	
  and	
  300	
  part-­‐4me	
  
volunteers	
  
•  Issues	
  –	
  Funding	
  for	
  volunteers	
  
•  Dona4ons	
  for	
  projects	
   SOLUTION	
  :	
  	
  A	
  volunteering	
  app	
  would	
  fit	
  in	
  with	
  
Crossroads	
  stratergy	
  of	
  engaging	
  community	
  
volunteers.	
  Also	
  Social	
  Credits	
  assist	
  the	
  living	
  costs	
  of	
  
70	
  full	
  4me	
  volunteers]	
  
	
  
Paul	
  Chua	
  -­‐	
  Mentor	
  and	
  Advisor	
  
蔡和平	
  
TVB	
  Producer	
  
	
  
Entrepreneur	
  
	
  
Social	
  Enterprise	
  	
  
	
  
	
  
Financials	
  
capex costs HKD
formation of NGO company 20,000
software costs to complete platform 50,000
marketing costs to launch service 30,000
total costs 100,000
monthly costs HKD 12 month
CEO 25,000 300,000
1 admin staff 15,000 180,000
1 marketing staff - volunteer 18,000 216,000
1 marketing staff - charities 18,000 216,000
1 marketing staff - corporates 18,000 216,000
IT costs 15,000 180,000
office rental plus utilities 20,000 240,000
marketing costs 30,000 360,000
Total Costs 159,000 1,908,000
Income projections
monthly
income
12 month
HKD forecast
web promotion of
events
30,000 360,000
sale of goods and
services
0
transaction fee on sales
(10%)
50,000 600,000
donations through
chairty gate
0
donation gateway fee
(3%)
30,000 360,000
trading volume of social
credits
0
trading transaction fee
(2%)
20,000 240,000
corporate sponsor 1 20,000 240,000
corporate sponsor 2 20,000 240,000
TOTAL INCOME 170,000 2,040,000
LAUNCH	
  PLAN	
  
TIME	
  
BETA	
  
LAUNCH	
  
MARKET	
  
SEGMENT	
  	
  
DONATION	
  
BASED	
  SOCIAL	
  
CREDITS	
  
Month	
  18	
  
PEER	
  TO	
  PEER	
  
TIMEBANK	
  
Month	
  15	
  
REDEMPTION	
  
COUON	
  SALES	
  
Month	
  
12	
  
	
  
CORPOATE	
  
SPONSORS	
  
	
  
Month	
  
9	
  
CHARITIES	
   Month	
  6	
  
VOLUNTEERS	
   	
  month	
  3	
  
Our	
  Team	
  
	
  	
  Tony,	
  Founder	
  &	
  CEO	
  
	
  	
  Ricky,	
  Marke4ng	
  -­‐	
  volunteers	
  
	
  	
  Mandy,	
  Marke4ng	
  -­‐	
  chari4es	
  
	
  	
  Man	
  Kit	
  –	
  marke4ng	
  -­‐	
  corporates	
  
	
  	
  	
  Joe,	
  IT	
  and	
  Admin	
  
Thank	
  You	
  
Volunteering	
  for	
  Doing	
  Good	
  

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Social credit good seed slides3

  • 1. Social  Credits   Volunteering  for  Doing  Good  
  • 2. Our  Goals  and  Objec4ves   VOLUNTEER   Events   management   system  for   Chari>es     TIMEBANK   A  community   4mebank  to   offer  P2P   volunteering    REWARDS   STORE   Using  Social   Credits  as  a   discount   coupon  for   purchases     CREDIT   SYSTEM   A  social   currency  with   its  own   wallet  
  • 4. Hong  Kong  Chari4es   Hong  Kong  has  over  7000  registered  chari3es  
  • 5. Issues  with  volunteering    ORGANISERS     CHARITIES  /NGOS    VOLUNTEERS   volunteering   Smaller  Chari4es  –  smaller  volunteer   pool     Where  and  How  to  find   volunteer  events  ?     Events   How  to  organise  and  promote   events  ?   What  are  the  logis4cs  and   training   Post  Event   How  effec4ve  was  event  ?   Impact  feedback  and  volunteer   feedback  ?   Feedback  of  events  ?   Fund-­‐raising   How  to  capture  the  payment  and   ensure  security     What  do  donors  get  other   than  a  flag  ?  
  • 6. Social  Credits   A  website  and  app  for  volunteering  events  
  • 7. Social  Credits    -­‐  Full  services   VOLUNTEERIG   Events   management   system  for   Chari>es     AWARDS   A  social   currency  with   its  own  wallet   TIMEBANK   A  community   4mebank  to   offer  P2P   volunteering    REWARDS   STORE   Using  Social   Credits  as  a   discount   coupon  for   purchases    
  • 8. Social  Credits     GAMIFICATION  of  volunteering   Leader  Boards  Achievements  and  Awards   Social  Credits  stores   wealth  and  measures   status     Hoarding  of  Credits  ?  
  • 9. •  Organize  &  Promote  Events   •  Recruit  Volunteers   •  Feedback  and  Ra4ng   Organizing  Events   FOR  CHARITIES   •  Find  and  signup  events   •  Logis4cs  and  training   •  Earn  Social  Credits   FOR  VOLUNTEERS  
  • 10. •  Buy  goods  for  discount   •  Save  social  credits  in  wallet   REWARDS   FOR  INIVIDUALS   •  Offer  goods  and  services   •  New  customer  segment   •  Acquire  Social  Credits     •  Show  CSR   FOR  CORPORATES   Social   Credit   System  
  • 11. •  Volunteer  hours  for  Credits   •  Request  Volunteering  Back   for  credits   TimeBanking   FOR  INIVIDUALS   •  Peer  to  Peer  Community  Help   •  Benefits  of  building   community   FOR  COMMMUNITIES   Social   Credit   System  
  • 12. Social  Impact   IMPACT on COMMUNITY TIMEBANKING   CHARITIES   VOLUNTEERS  Volunteers  help   chari4es   Chari4es  impact   community  via   voluntary  work     Volunteers  are   rewarded  with   Social  Credits   Corporates   provide  goods  for   volunteers  to  buy   INDIVIDUALS   Individuals  provide  direct  p2p   volunteering   Individuals  are  rewarded  with  4me  bank  Social  Credits   Individuals   can  also  seek   work  help   under  P2P   volunteering  
  • 13. Case-­‐study  –  Crossroads  Founda4on   •  A  large  volunteer  (full  4me  and   part-­‐4me)  NGO  based  in  Hong   Kong  -­‐  Gold  Coast     •  Sor4ng  HK  dona4on  of  2nd  hand   goods  for  foreign  countries   •  70  full  4me  and  300  part-­‐4me   volunteers   •  Issues  –  Funding  for  volunteers   •  Dona4ons  for  projects   SOLUTION  :    A  volunteering  app  would  fit  in  with   Crossroads  stratergy  of  engaging  community   volunteers.  Also  Social  Credits  assist  the  living  costs  of   70  full  4me  volunteers]    
  • 14. Paul  Chua  -­‐  Mentor  and  Advisor   蔡和平   TVB  Producer     Entrepreneur     Social  Enterprise        
  • 15. Financials   capex costs HKD formation of NGO company 20,000 software costs to complete platform 50,000 marketing costs to launch service 30,000 total costs 100,000 monthly costs HKD 12 month CEO 25,000 300,000 1 admin staff 15,000 180,000 1 marketing staff - volunteer 18,000 216,000 1 marketing staff - charities 18,000 216,000 1 marketing staff - corporates 18,000 216,000 IT costs 15,000 180,000 office rental plus utilities 20,000 240,000 marketing costs 30,000 360,000 Total Costs 159,000 1,908,000 Income projections monthly income 12 month HKD forecast web promotion of events 30,000 360,000 sale of goods and services 0 transaction fee on sales (10%) 50,000 600,000 donations through chairty gate 0 donation gateway fee (3%) 30,000 360,000 trading volume of social credits 0 trading transaction fee (2%) 20,000 240,000 corporate sponsor 1 20,000 240,000 corporate sponsor 2 20,000 240,000 TOTAL INCOME 170,000 2,040,000
  • 16. LAUNCH  PLAN   TIME   BETA   LAUNCH   MARKET   SEGMENT     DONATION   BASED  SOCIAL   CREDITS   Month  18   PEER  TO  PEER   TIMEBANK   Month  15   REDEMPTION   COUON  SALES   Month   12     CORPOATE   SPONSORS     Month   9   CHARITIES   Month  6   VOLUNTEERS    month  3  
  • 17. Our  Team      Tony,  Founder  &  CEO      Ricky,  Marke4ng  -­‐  volunteers      Mandy,  Marke4ng  -­‐  chari4es      Man  Kit  –  marke4ng  -­‐  corporates        Joe,  IT  and  Admin  
  • 18. Thank  You   Volunteering  for  Doing  Good