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Controlling the Pace of UX with Content Strategy

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Controlling the Pace of UX with Content Strategy

  1. 1. © 2013©ScottA.MillerforChevroletWhat’s the user experienceof waiting?
  2. 2. © 2013Is faster more functional—or is it even better?
  3. 3. © 2013
  4. 4. © 2013
  5. 5. What’s the benefit?Slow experiences driveexploration and discovery,deliberate choices, andfocused attention.
  6. 6. Exploration and discovery
  7. 7. Deliberate choices
  8. 8. © 2013© 2013 Appropriate, Inc.CONTROLLING THE PACE OF UXWITH CONTENT STRATEGYA UIE Virtual Seminar May 30with Margot Bloomstein

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