Ux pa2015sandiegopanel

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Why is primary research is important when entering new markets? What kind of user research should we do, and how do we get the most out of what we learn to improve our products for different cultural contexts? A panel of industry researchers from the online consumer product space will share their tips and strategies from their experience doing global research.

Design

Panel
Global UX Research:
How do we get the most out of
conducting research in new
markets?
#UxPA2015
#Globalresearchpanel

Donna Tedesco |eBay
dtedesco@ebay.con @modsurvivalux
Anosha Shokrpour | Groupon
ashokrpour@gmail.com @anoshas
Sin Lee Loh | eBay
sloh@ebay.com @sinleeloh
Chelsea Glasson | Google
chelsey.glasson@gmail.com @chelseyglasson
Eugenio Santiago |Key Lime Interactive
eugenio@keylimeinteractive.com @keylimeinteractive

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