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#UXPA2019
@rajeshdesign
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9 Simple Strategies for
Designing Inclusive
Experiences
Rajesh Kalidindi
@rajeshdesign | in/rajeshdesign
#UXPA2019
@rajeshdesign
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Inclusive Experience
Vision Hearing Speech Mobility Mobility Cognitive
#UXPA2019
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Impact of Exclusion
ONE BILLION PEOPLE
ON THE PLANET
1 IN 4 AMERICANS $2 TRILLION NET
WORTH
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@rajeshdesign
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Web Content Accessibility Guidelines
(WCAG)
4 Principles 2 Versions 3 Levels 78 Guidelines
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@rajeshdesign
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9 Strategies
Design
Test
Change
#UXPA2019
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1. Layout (Design)
#UXPA2019
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1. Layout (Design) - Landmarks
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1. Layout (Design) – Page Title
Visual Title: None
<title>SPL - Home | The Seattle Public
Library </title>
Visual Title: Online Resources
<title>Online Resources | The Seattle Public
Library</title>
Visual Title: Event Calendar
<title>Event Calendar | The Seattle Public
Library</title>
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1. Layout (Design) – Headings
#UXPA2019
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1. Layout (Design) – Orientation
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1. Layout (Design) – Responsive
#UXPA2019
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2. Navigation (Design) - Bypass Blocks
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2. Navigation (Design) –Models
#UXPA2019
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2. Navigation (Design) - Keyboard Focus
& Order
#UXPA2019
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3. Content (Design) - Text Contrast
#UXPA2019
@rajeshdesign
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3. Content (Design) – Images / Graphics
<img src="smiley.gif"
alt="Smiley face">
#UXPA2019
@rajeshdesign
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3. Content (Design) - Animations
#UXPA2019
@rajeshdesign
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3. Content (Design) - Color, Shape, Size,
Sound
#UXPA2019
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3. Content (Design) - Data Tables
#UXPA2019
@rajeshdesign
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3. Content (Design) - Videos & Audios
#UXPA2019
@rajeshdesign
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3. Content (Design) - Documents
#UXPA2019
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4. Data Entry (Design) - Labels
#UXPA2019
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4. Data Entry (Design) - Instructions
#UXPA2019
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4. Data Entry (Design) - Keyboard Shortcuts
#UXPA2019
@rajeshdesign
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4. Data Entry (Design) - Enough Time
#UXPA2019
@rajeshdesign
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4. Data Entry (Design) - Dynamic Content &
Custom Widgets
#UXPA2019
@rajeshdesign
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5. Compliance Test
• Automated Tests
• Manual Tests
• Compatibility with Assistive Technology
#UXPA2019
@rajeshdesign
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6. Usability Test
• Feedback is more important than testing process
#UXPA2019
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7. Champions
#UXPA2019
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8. Executive Support
#UXPA2019
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9. Persistence
#UXPA2019
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9 Strategies for Designing Inclusive
Experiences
Design
• Layout
• Navigation
• Content
• Data Entry
Test
• Compliance
• Usability
Change
• Champions
• Exec Support
• Persistence
Purpose
Conformance
Impact

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