10 Design Experience X-Factors @ValaAfshar
@JimMacLeod

Shared experiences are the new
Search. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

Comfort for the old must
make way for the thrill of the new. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

The customer journey goes from
awareness to experience. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 OBSERVATIONS: @ValaAfshar | @JimMacLeodX: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

The smart phone is not
the “second screen,” it’s the first screen. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

Technology is most human when
it is invisible. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

More than 50 percent of
a cus- tomer experience is subscon- scious, or how a customer feels. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

Personify your customers and walk
in their shoes. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

Experience architecture lies at the
intersection of storytelling and user-centered design. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

Experiences, like animation, need a
storyboard. X: THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

All business is personal. X:
THE EXPRIENCE WHEN BUSINESS MEETS DESIGN 10 DESIGN EXPERIENCE X-FACTORS: @ValaAfshar | @JimMacLeod

10 Experience Design X-Factors by
Vala Afshar: Chief Digital Evangelist, Salesforce & Jim MacLeod: Director, Creative and Digital Marketing, Extreme Networks X: The Experience When Business Meets Design by Brian Solis: Principal Analyst, Altimeter Group