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Created by:
Upendra Kushwaha
Sumit Kawalkar
Krishna Jajodia
Introduction
 We are a team of IIT Bombay alumni & NITIE alumni who have rich work
experience in some of top-notch companies such as Morgan Stanley,
National instrument, Flipkart, etc
 We have a backend Db and other support from Microsoft
 We have started in around March, 2015 and have acquire already 50
retailer Mumbai
 We are filling 80 order per day with around INR 600-700 order value
through our application
Portfolio
 Started with 8 categories and almost 2000 products
 Currently having more than 15000 product covering almost all the categories
 Our growth rate around 300% per month which is very high compare to
competitors
Current status of operations
We are currently operating in:
Hiranandani Powai
Kanjurmarg Thane
Andheri Vikhroli
Sakinaka Ghatkopar
Chandivali Chembur
Lake Homes Bhandup
Jogeshwari L & T area
Operations
 Started operating in the month of March, 2015
 Within 2 years of operations, we will be able to achieve the figure of about
50 crores of revenue generation per year
 USP: Delivery in 90 minutes
 Operations consist of
1. Retailer on boarding
2. Logistics
3. Customer experience and satisfaction
Retailer on Boarding
 We are giving 1 month or till the sales transaction of 10 k free subscription to retailers
 We have also tied up with big retailer like Haiko, Cheap & Best, Asiad
 Current status of retailers on board: around 50 retailers across Mumbai (major and potential
locations)
 Future plans for introduction of credit system to retailers
 Approach towards business is strengthening the retailer base and not exploiting the market
power
 Retailers are free to negotiate on the profit margin to be divided between GrocShop and
respective retailer
 Cash on delivery for retailers which builds trust among the retailers
 Updating the inventory is not retailer’s headache. We take care of it.
 Best platform for retailers to improve their visibility through our channel
Logistics
 Use of 3PL for delivery of goods from retailers to end consumers
 Strong network optimisation to ensure the delivery within 90 minutes
 Deep penetration is achieved through tying up with local 3PLs instead one
major 3PL in the Mumbai area
 Retailer has also an option to provide the home delivery through his own
delivery boy
 Dynamic and trustworthy logistics arm to achieve the delivery of
perishable items within the promised time and promised quality to the
customers
 Within 6 months of operations target to cover entire Mumbai region
Customer Satisfaction
 B2C Segment
 Good amount discount to consumers
 Seasonal & festival offers to consumers
 We request and accept customer feedback to improve our services
 Maintaining customer order history and provide easy shopping experience
 We also provide related category and sub-category list for easy shopping
 We also accept Sodexo and ticket restro cards
 B2B segment
 We have tie-up with various business like Topper, AasaabJobs and receiving order
from the on daily basis.
Thank
You

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Groc shop

  • 1. Created by: Upendra Kushwaha Sumit Kawalkar Krishna Jajodia
  • 2. Introduction  We are a team of IIT Bombay alumni & NITIE alumni who have rich work experience in some of top-notch companies such as Morgan Stanley, National instrument, Flipkart, etc  We have a backend Db and other support from Microsoft  We have started in around March, 2015 and have acquire already 50 retailer Mumbai  We are filling 80 order per day with around INR 600-700 order value through our application
  • 3. Portfolio  Started with 8 categories and almost 2000 products  Currently having more than 15000 product covering almost all the categories  Our growth rate around 300% per month which is very high compare to competitors
  • 4. Current status of operations We are currently operating in: Hiranandani Powai Kanjurmarg Thane Andheri Vikhroli Sakinaka Ghatkopar Chandivali Chembur Lake Homes Bhandup Jogeshwari L & T area
  • 5. Operations  Started operating in the month of March, 2015  Within 2 years of operations, we will be able to achieve the figure of about 50 crores of revenue generation per year  USP: Delivery in 90 minutes  Operations consist of 1. Retailer on boarding 2. Logistics 3. Customer experience and satisfaction
  • 6. Retailer on Boarding  We are giving 1 month or till the sales transaction of 10 k free subscription to retailers  We have also tied up with big retailer like Haiko, Cheap & Best, Asiad  Current status of retailers on board: around 50 retailers across Mumbai (major and potential locations)  Future plans for introduction of credit system to retailers  Approach towards business is strengthening the retailer base and not exploiting the market power  Retailers are free to negotiate on the profit margin to be divided between GrocShop and respective retailer  Cash on delivery for retailers which builds trust among the retailers  Updating the inventory is not retailer’s headache. We take care of it.  Best platform for retailers to improve their visibility through our channel
  • 7. Logistics  Use of 3PL for delivery of goods from retailers to end consumers  Strong network optimisation to ensure the delivery within 90 minutes  Deep penetration is achieved through tying up with local 3PLs instead one major 3PL in the Mumbai area  Retailer has also an option to provide the home delivery through his own delivery boy  Dynamic and trustworthy logistics arm to achieve the delivery of perishable items within the promised time and promised quality to the customers  Within 6 months of operations target to cover entire Mumbai region
  • 8. Customer Satisfaction  B2C Segment  Good amount discount to consumers  Seasonal & festival offers to consumers  We request and accept customer feedback to improve our services  Maintaining customer order history and provide easy shopping experience  We also provide related category and sub-category list for easy shopping  We also accept Sodexo and ticket restro cards  B2B segment  We have tie-up with various business like Topper, AasaabJobs and receiving order from the on daily basis.