7 Ways to Growth Hack Your Business

1. 7 WAYS TO GROWTH HACK YOUR BUSINESS
Neil Patel
neil@neilpatel.com

2. @neilpatel #QuickSprout

3. Tactic #1: Flip
around your
funnel

4. Conversion optimization is like dating

5. Why does your funnel look like this?

6. Engage with your visitors first

7. Engage with your visitors first

8. 52.11% Increase in Signups

9. Tactic #2: Make
singing up easy

10. How many times have you
created a user name and
password?

11. Make signing up easy

12. We tested this at KISSmetrics

13. 59.4% Increase in Signups

14. Does the word “signup” scare people?

15. 22% Increase in Signups

16. Tactic #3:
Leverage
Instagram

17. 1. Have little to no money
2. Loyal followings that will do almost anything
3. Want to post pictures all day without having
to work
4. Are desperate after Facebook rolled out
ads
Popular people on Instagram…

18. Timothy Sykes

19. Pays people to post images of him…

20. Generates over $1,000,000
from Instagram

21. • Direct messages people with over a million
followers
• Offers a few hundreds dollars to post an image
of him for 6 hours
• Tells them to change their bio URL to his
• In the picture caption they tell their followers to
click on their bio link
So how does Tim do it?

22. Drives them to a landing page

23. It works for almost any industry

24. Tactic #4:
Integrations

25. Are you down with O.P.P…
Other People’s Platforms

26. Shopify - 30,000 +

27. Salesforce - 100,000 +

28. Box - 120,000 +

29. Constant Contact - 400,000 +

30. Github - 2,000,000 +

31. Mailchimp - 2,000,000 +

32. Google Apps - 4,000,000 +

33. Google Analytics - 30,000,000 +

34. Evernote - 30,000,000 +

35. Dropbox - 50,000,000 +

36. • They need to make the product better
• Measure your conversions and revenue
• Discover valuable integrations
• Make your partner pages awesome
• Advertise on Facebook to promote the
integration
How to optimize integrations

37. Tactic #5: Tripwire

38. A tripwire is an irresistible
offer that is too hard to say
“no” to.

39. Orabrush

40. But you have to like Orabrush on social media

41. Upsell upon checkout

42. A tripwire will typically double
if not triple your revenue

43. Tactic #6:
Webinars

44. NeilPatel.com

45. That webinar generates more
than $10,000 a DAY in revenue

46. • Provide 30 to 50 minutes of education
• Then tell them about a product or service
that can help them get the results
• Give them a link to buy within the webinar
• Offer a discount if they buy on the webinar
• Use a software called WebinarJam to do it
How to sell through webinars

47. Tactic #7:
Reviews

48. Ask your customers and
visitors for a favor…

49. NeilPatel.com email

50. Subject line: [first name] I need
a favor…can you help? (plus
some good news

51. People then promote your company…

52. People then promote your company…

53. Thank you for coming!
Neil Patel, Co-founder of Quick Sprout