The document discusses gamification and describes 12 stages of engagement for gamified experiences: 1) An Epic Journey 2) The Apprentice 3) The Beginning 4) A New World 5) Road of Trials 6) Birth of a Hero 7) The Hard Road 8) Back to the Origins 9) The Legend 10) League of Heroes 11) The Pursuit of Perfection 12) The Master's Path. Each stage is described in terms of onboarding, early/late midgame, and everlasting endgame. The document advocates for social and collaborative elements, challenges, and continuous learning to maintain engagement.
5. How to create engaging
gamified experiences?
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6. An Epic Journey
The Apprentice
The Beginning
A New World
Road of Trials
Birth of a HeroThe Hard Road
Back to the Origins
The Legend
League of
Heroes
The Pursuit
of Perfection
The Master's Path
The Engagement Circle
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7. 1. An Epic Journey
2. The Apprentice
3. The Beginning
The Onboarding
Complexity
Emergence
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8. • Catching the user's eye
• Guided Tutorial
• A Sandbox Environment
• The Action-Reward Model
• Time-limited rewards
• Introduction to epic items
• Empowers the user
• Avoids disengagement
• VIP Goals
TheOnboarding
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9. An Epic Journey The Apprentice The Beginning
The Onboarding
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10. 4. A New World
5. Road of Trials
6. Birth of a Hero
The Early Midgame
Complexity
Emergence
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11. • Limited access
• Getting out of the bubble
• New Skills
• Progress' mechanics
• Quests to explore, level up,
equip yourself or tell a story
• Getting ready
• The first challenge is here
• The experience becomes social
• Collaboration better than
competition
TheEarlyMidgame
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12. A New World Training Day Birth of a Hero
The Early Midgame
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13. 7. The Hard Road
8. Back to the Origins
9. The Legend
The Late Midgame
Complexity
Emergence
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14. • Help me!
• Social is better than solo
• The "Runners" Effect
• PvE Masters
• Collaboration is not enough
• Competition becomes the new
normal
TheLateMidgame
• New challenges needed
• The Zeigarnik effect
• A way to make it more social
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15. The Hard Road Back to the Origins The Legend
The Late Midgame
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16. 10. League of
Heroes
11. The Pursuit
Of Perfection
12. The Master's
Path
The Everlasting Endgame
Complexity
Emergence
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17. • Exploration Mode: Very Rare
• Function vs Aesthetics
• The Pokemon Effect
• Competition Mode: Legendary
• A new social experience
• Becoming a master needs
social training
• Collaboration Mode: Epic
• Controls, viralizes, creates
• A tribe's elder: the GM
TheEverlastingEndgame
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18. League of Heroes The Pursuit of Perfection The Master's Path
The Everlasting Endgame
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19. Why is it all like this?
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