SlideShare a Scribd company logo
1 of 16
Download to read offline
Instagram Wisdom
Instagram is all about sharing pictures and
videos. We want to help people, brands
and organizations master it, so we looked
for patterns in the framework for taking
pictures. These are the ones that we think
work the best for humanizing your brand
and connecting to your audience.
Give them a try and figure our what works
best for you, your brand or organization!

© Whale Agency 2013

#WhaleAgency
THINGS YOU
CAN’T LIVE
WITHOUT

Aerial picture of
everything you carry
around on your bag or
backpack. Use it to
show the items that you
hold dear and use daily.
Your fans will
appreciate it and feel a
stronger bond to you.

© Whale Agency 2013

#WhaleAgency
DAILY
COMMUTE

There is beauty in every
corner. This is not
different whilst going
to work or school.
Document your daily
trip to your second
home. One of the best
ways to show your
followers you are as
human as they are.

© Whale Agency 2013
SYMMETRY
EVERYWHERE

Capturing symmetry in
buildings and streets on
unexpected places
always manages to
catch attention. Using
this framework can
make your fans
recognize the location
and feel emotionally
connected to it.

© Whale Agency 2013
LANDSCAPES

Places so breathtaking
that a picture makes
your followers wish
they went on that
walk or trip together
with you.

© Whale Agency 2013
THE SELFIE

Use the background
as a contrasting
point for your face.
Show your following
who you are. Ask
them to replicate
your selfie.

© Whale Agency 2013
TABLE SHOT

Food is a basic human
need. Everybody eats
it, everybody enjoys it.
Show your audience
what you like to eat.
Maybe they share the
same taste as you.
Food looks at its best
when shown from
above.

© Whale Agency 2013
CARS

Perfect adventure
companions, capture
them at their best.
They are everywhere
and everyone can
enjoy a beautiful
looking classic. Make
it epic by using the
right filter.

© Whale Agency 2013
TOURIST
HIGHLIGHTS

From the Machu
Picchu to the Eiffel
Tower. Everything
counts. Bring a twist
to the picture and tag
the location. Maybe
one of your fans is
near by?

© Whale Agency 2013
PETS

Dogs, cats, hedgehogs
or anything you consider
a pet. They are cute by
default and represent
immediate Instagram
love. If you have a pet in
the office, put some
clothes on it and make it
your Instastar!

© Whale Agency 2013
HERE I STAND

Shoot from above,
show your feet and
where you stand.
Make it iconic. Ask
your audience to do
the same and share
their location with
you.

© Whale Agency 2013
REFLECTIONS

Reflections work like
landscapes. Take the
perfect shot and use
a light filter. Make
your viewers dream.
Everybody loves
dreaming.

© Whale Agency 2013
MY BRAND!

There’s nothing wrong in
sharing a picture of your
product. Show pride in it
and showcase it in
different environments.
Don’t forget to ask your
followers for pictures
with your product.

© Whale Agency 2013
ACTION SHOT

Capture the beauty
of motion action
through your mobile
lenses. Make a
screenshot from a
video to capture the
best moment.

© Whale Agency 2013
THANKS TO ALL THE PEOPLE WHO
TOOK THE AWESOME PICTURES
@btothao
@carlitosvirreira
@ejota_seventyeight
@everythingeverywhere
@darcytheflyinghedgehog
@mensweardog
@velislavapopov
@katerina_na
@thegrifters
@thuglifeforevs
@nolandsmen
@sserkan34
@caliebertrucks

© Whale Agency 2013

@eldoctordetupc
@citygrit
@chiestylee
@foodzie
@jamieoliver
@rbehner
@carine_bernard
@nike
@adidas
@beatsbydre
@victoriassecret
@yagoorcha

#WhaleAgency

More Related Content

Viewers also liked

Permendagri no-112-th-2014-pemilihan-kepala-desa
Permendagri no-112-th-2014-pemilihan-kepala-desaPermendagri no-112-th-2014-pemilihan-kepala-desa
Permendagri no-112-th-2014-pemilihan-kepala-desaYudhi Aldriand
 
Uu 30 tahun 2014 tentang administrasi pemerintahan
Uu 30 tahun 2014 tentang administrasi pemerintahanUu 30 tahun 2014 tentang administrasi pemerintahan
Uu 30 tahun 2014 tentang administrasi pemerintahanYudhi Aldriand
 
What is Relevant Email Marketing - Emailsangel
What is Relevant Email Marketing - EmailsangelWhat is Relevant Email Marketing - Emailsangel
What is Relevant Email Marketing - EmailsangelEmails Angel
 
Michael Heipel Concept & Consulting: Overview of services
Michael Heipel Concept & Consulting: Overview of servicesMichael Heipel Concept & Consulting: Overview of services
Michael Heipel Concept & Consulting: Overview of servicesMichael Heipel
 
5 things that still surprise me about Digital Marketing today
5 things that still surprise me about Digital Marketing today5 things that still surprise me about Digital Marketing today
5 things that still surprise me about Digital Marketing todayDave Chaffey
 
Blender
BlenderBlender
BlenderAroa
 
Pivot Conference '13 - Snackable Take Home Lessons
Pivot Conference '13 - Snackable Take Home LessonsPivot Conference '13 - Snackable Take Home Lessons
Pivot Conference '13 - Snackable Take Home LessonsMichoel Ogince
 
Aplicaciones didácticas de la poesía en el aula de ELE
Aplicaciones didácticas de la poesía en el aula de ELEAplicaciones didácticas de la poesía en el aula de ELE
Aplicaciones didácticas de la poesía en el aula de ELEEspanolparainmigrantes
 
Juego y gamificación en el aprendizaje de segundas lenguas
Juego y gamificación en el aprendizaje de segundas lenguasJuego y gamificación en el aprendizaje de segundas lenguas
Juego y gamificación en el aprendizaje de segundas lenguasFernando Trujillo Sáez
 
Materiales para la clase de ELE 2016 Niveles A-B
Materiales para la clase de ELE  2016 Niveles A-BMateriales para la clase de ELE  2016 Niveles A-B
Materiales para la clase de ELE 2016 Niveles A-BEspanolparainmigrantes
 
Redes para ele (3ª parte)
Redes para ele (3ª parte)Redes para ele (3ª parte)
Redes para ele (3ª parte)ELESuiza
 

Viewers also liked (18)

Permendagri no-112-th-2014-pemilihan-kepala-desa
Permendagri no-112-th-2014-pemilihan-kepala-desaPermendagri no-112-th-2014-pemilihan-kepala-desa
Permendagri no-112-th-2014-pemilihan-kepala-desa
 
Uu 30 tahun 2014 tentang administrasi pemerintahan
Uu 30 tahun 2014 tentang administrasi pemerintahanUu 30 tahun 2014 tentang administrasi pemerintahan
Uu 30 tahun 2014 tentang administrasi pemerintahan
 
What is Relevant Email Marketing - Emailsangel
What is Relevant Email Marketing - EmailsangelWhat is Relevant Email Marketing - Emailsangel
What is Relevant Email Marketing - Emailsangel
 
Michael Heipel Concept & Consulting: Overview of services
Michael Heipel Concept & Consulting: Overview of servicesMichael Heipel Concept & Consulting: Overview of services
Michael Heipel Concept & Consulting: Overview of services
 
5 things that still surprise me about Digital Marketing today
5 things that still surprise me about Digital Marketing today5 things that still surprise me about Digital Marketing today
5 things that still surprise me about Digital Marketing today
 
Blender
BlenderBlender
Blender
 
Pivot Conference '13 - Snackable Take Home Lessons
Pivot Conference '13 - Snackable Take Home LessonsPivot Conference '13 - Snackable Take Home Lessons
Pivot Conference '13 - Snackable Take Home Lessons
 
Aplicaciones didácticas de la poesía en el aula de ELE
Aplicaciones didácticas de la poesía en el aula de ELEAplicaciones didácticas de la poesía en el aula de ELE
Aplicaciones didácticas de la poesía en el aula de ELE
 
Juego y gamificación en el aprendizaje de segundas lenguas
Juego y gamificación en el aprendizaje de segundas lenguasJuego y gamificación en el aprendizaje de segundas lenguas
Juego y gamificación en el aprendizaje de segundas lenguas
 
Breve guía para profesorado de ELE 6.0 2016
Breve guía para profesorado de ELE 6.0 2016Breve guía para profesorado de ELE 6.0 2016
Breve guía para profesorado de ELE 6.0 2016
 
Ideas para jugar y gamificar el aula de ELE
Ideas para jugar y gamificar el aula de ELEIdeas para jugar y gamificar el aula de ELE
Ideas para jugar y gamificar el aula de ELE
 
Preposiciones
PreposicionesPreposiciones
Preposiciones
 
Juego de las 7 familias
Juego de las 7 familiasJuego de las 7 familias
Juego de las 7 familias
 
Acti España19
Acti  España19Acti  España19
Acti España19
 
Materiales para la clase de ELE 2016 Niveles A-B
Materiales para la clase de ELE  2016 Niveles A-BMateriales para la clase de ELE  2016 Niveles A-B
Materiales para la clase de ELE 2016 Niveles A-B
 
Reglas familias léxicas
Reglas familias léxicasReglas familias léxicas
Reglas familias léxicas
 
Redes para ele (3ª parte)
Redes para ele (3ª parte)Redes para ele (3ª parte)
Redes para ele (3ª parte)
 
Baraja familias lexicas little
Baraja familias lexicas littleBaraja familias lexicas little
Baraja familias lexicas little
 

Instagram Wisdom

  • 2. Instagram is all about sharing pictures and videos. We want to help people, brands and organizations master it, so we looked for patterns in the framework for taking pictures. These are the ones that we think work the best for humanizing your brand and connecting to your audience. Give them a try and figure our what works best for you, your brand or organization! © Whale Agency 2013 #WhaleAgency
  • 3. THINGS YOU CAN’T LIVE WITHOUT Aerial picture of everything you carry around on your bag or backpack. Use it to show the items that you hold dear and use daily. Your fans will appreciate it and feel a stronger bond to you. © Whale Agency 2013 #WhaleAgency
  • 4. DAILY COMMUTE There is beauty in every corner. This is not different whilst going to work or school. Document your daily trip to your second home. One of the best ways to show your followers you are as human as they are. © Whale Agency 2013
  • 5. SYMMETRY EVERYWHERE Capturing symmetry in buildings and streets on unexpected places always manages to catch attention. Using this framework can make your fans recognize the location and feel emotionally connected to it. © Whale Agency 2013
  • 6. LANDSCAPES Places so breathtaking that a picture makes your followers wish they went on that walk or trip together with you. © Whale Agency 2013
  • 7. THE SELFIE Use the background as a contrasting point for your face. Show your following who you are. Ask them to replicate your selfie. © Whale Agency 2013
  • 8. TABLE SHOT Food is a basic human need. Everybody eats it, everybody enjoys it. Show your audience what you like to eat. Maybe they share the same taste as you. Food looks at its best when shown from above. © Whale Agency 2013
  • 9. CARS Perfect adventure companions, capture them at their best. They are everywhere and everyone can enjoy a beautiful looking classic. Make it epic by using the right filter. © Whale Agency 2013
  • 10. TOURIST HIGHLIGHTS From the Machu Picchu to the Eiffel Tower. Everything counts. Bring a twist to the picture and tag the location. Maybe one of your fans is near by? © Whale Agency 2013
  • 11. PETS Dogs, cats, hedgehogs or anything you consider a pet. They are cute by default and represent immediate Instagram love. If you have a pet in the office, put some clothes on it and make it your Instastar! © Whale Agency 2013
  • 12. HERE I STAND Shoot from above, show your feet and where you stand. Make it iconic. Ask your audience to do the same and share their location with you. © Whale Agency 2013
  • 13. REFLECTIONS Reflections work like landscapes. Take the perfect shot and use a light filter. Make your viewers dream. Everybody loves dreaming. © Whale Agency 2013
  • 14. MY BRAND! There’s nothing wrong in sharing a picture of your product. Show pride in it and showcase it in different environments. Don’t forget to ask your followers for pictures with your product. © Whale Agency 2013
  • 15. ACTION SHOT Capture the beauty of motion action through your mobile lenses. Make a screenshot from a video to capture the best moment. © Whale Agency 2013
  • 16. THANKS TO ALL THE PEOPLE WHO TOOK THE AWESOME PICTURES @btothao @carlitosvirreira @ejota_seventyeight @everythingeverywhere @darcytheflyinghedgehog @mensweardog @velislavapopov @katerina_na @thegrifters @thuglifeforevs @nolandsmen @sserkan34 @caliebertrucks © Whale Agency 2013 @eldoctordetupc @citygrit @chiestylee @foodzie @jamieoliver @rbehner @carine_bernard @nike @adidas @beatsbydre @victoriassecret @yagoorcha #WhaleAgency