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20From Engineer to
Entrepreneur,
wheredatapp.com
Must-Read
Books
Find out if your business idea
has merit before pursuing it.
Will it Fly?
Thomas McKnight
1
wheredatapp.com
Take it from the co-
founder of Pixar to know
how to foster a creative
company culture.
Creativity, Inc: Overcoming
the Unseen Forces That
Stand in the Way of True
Inspiration, by Ed Catmull
2
wheredatapp.com
wheredatapp.com
Best-selling author Malcolm
Gladwell challenges you to
think differently about the
obstacles we face in our lives,
and the surprising ways the
weak can defeat the strong.
David and Goliath:
Underdogs, Misfits, and the
Art of Battling Giants, by
Malcolm Gladwell
3
wheredatapp.com
Make product decisions
in a more scientific way.
The Lean Startup,
by Eric Ries
4
wheredatapp.com
Developing these essential
habits will help you improve
both your personal and
professional life.
The 7 Habits of Highly
Effective People, by
Stephen Covey
5
wheredatapp.com
A fresh take on startups,
Rework encourages you
to think differently about
productivity, your work
environment, getting
exposure for your
company, and more.
Rework, by
David Heinemeier Hansson
and Jason Fried
6
wheredatapp.com
No guarantees that you’ll be
able to build a small startup
in 7 days, but you’ll get some
great tips on how to quickly
execute tasks like building
websites and deciding your
business name.
The 7 Day Startup: You
Don't Learn Until You
Launch, by Dan Norris
7
wheredatapp.com
Challenges you to build
something that hasn’t
been done before, going
from zero to one.
Zero to One: Notes on
Startups, or How to Build
the Future, by Peter Thiel
with Blake Masters
8
wheredatapp.com
Too many businesses focus
on doing ‘traditional business’
and don’t spend enough time
developing disruptive
technology that could re-
enliven their business.
The Innovator’s Dilemma,
by Clayton Christensen
9
wheredatapp.com
Getting new tech products
to early adopters is one
thing, but getting adoption
by mainstream users is a
different problem. Geoffery
Moore creates a guide for
industries seeking to
conquer larger markets.
Crossing the Chasm, by
Geoffery A. Moore
10
wheredatapp.com
A classic for first-time
entrepreneurs, Michael
explains the pitfall of
most small businesses
and how to avoid it.
The E-Myth Revisited:
Why Most Small
Businesses Don’t Work
and What to Do About It,
by Michael E. Gerber
11
Search your contacts, inside
Slack and Salesforce —
all from one screen.
How productive are you on your phone?
wheredatapp.com
LEARN MORE
wheredatapp.com
Seth will help you ask the
right questions to decide
which “dips” in your business
need to be persevered, and
when it’s time to quit.
The Dip: A Little Book That
Teaches You When to Quit
(and When to Stick),
by Seth Godin
12
wheredatapp.com
Knowing what your
customers actually want can
be a tricky thing to find out.
Ryan teaches you his strategy
for asking the right questions
and how to set up a critical
part of your sales funnel.
Ask, by Ryan Levesque
13
wheredatapp.com
The creator of Dilbert shares
how he turned multiples
failures into a great career.
How to Fail at Almost
Everything and Still Win
Big: Kind of the Story of
My Life, By Scott Adams
14
wheredatapp.com
Learn how to use the power of
habits and patterns to improve
your life, whether it’s to quit
that smoking habit or learning
how to leverage habits as
powerful advertising tools.
The Power of Habit:
Why We Do What We Do
in Life and Business,
by Charles Duhigg
15
wheredatapp.com
Guy brings his tried and
true approach to marketing
in an entertaining fashion.
A guide to help turn your
products into something
that people love.
Rules For Revolutionaries:
The Capitalist Manifesto for
Creating and Marketing
New Products and
Services, by Guy Kawasaki
16
wheredatapp.com
Oldie, but goodie. The
essential guide to
interacting with people in
your everyday life. Learn
how to make people like
you and how to win them
over to your way of thinking.
How to Win Friends
and Influence People,
by Dale Carnegie
17
wheredatapp.com
This book teaches you how
building relationships is more
important than “networking.”
Never Eat Alone: And Other
Secrets to Success, One
Relationship at a Time,
by Keith Ferrazzi
18
wheredatapp.com
This book challenges the
mindset that a high income is
the way to financial freedom.
Rich Dad, Poor Dad: What
the Rich Teach Their Kids
About Money--That the
Poor and Middle Class Do
Not! By Robert T. Kiyosaki
19
wheredatapp.com
Examines the cultural
influences that contribute
to successful people’s
achievement.
Outliers:
The Story of Success,
by Malcolm Gladwell
20
wheredatapp.com
Your Phone, Faster
available for Android
WhereDat searches your
phone and inside your apps.
wheredatapp.com
DOWNLOAD - IT’S FREE

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From Engineer to Entrepreneur, 20 Must-Read Books

  • 2. Find out if your business idea has merit before pursuing it. Will it Fly? Thomas McKnight 1 wheredatapp.com
  • 3. Take it from the co- founder of Pixar to know how to foster a creative company culture. Creativity, Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration, by Ed Catmull 2 wheredatapp.com
  • 4. wheredatapp.com Best-selling author Malcolm Gladwell challenges you to think differently about the obstacles we face in our lives, and the surprising ways the weak can defeat the strong. David and Goliath: Underdogs, Misfits, and the Art of Battling Giants, by Malcolm Gladwell 3
  • 5. wheredatapp.com Make product decisions in a more scientific way. The Lean Startup, by Eric Ries 4
  • 6. wheredatapp.com Developing these essential habits will help you improve both your personal and professional life. The 7 Habits of Highly Effective People, by Stephen Covey 5
  • 7. wheredatapp.com A fresh take on startups, Rework encourages you to think differently about productivity, your work environment, getting exposure for your company, and more. Rework, by David Heinemeier Hansson and Jason Fried 6
  • 8. wheredatapp.com No guarantees that you’ll be able to build a small startup in 7 days, but you’ll get some great tips on how to quickly execute tasks like building websites and deciding your business name. The 7 Day Startup: You Don't Learn Until You Launch, by Dan Norris 7
  • 9. wheredatapp.com Challenges you to build something that hasn’t been done before, going from zero to one. Zero to One: Notes on Startups, or How to Build the Future, by Peter Thiel with Blake Masters 8
  • 10. wheredatapp.com Too many businesses focus on doing ‘traditional business’ and don’t spend enough time developing disruptive technology that could re- enliven their business. The Innovator’s Dilemma, by Clayton Christensen 9
  • 11. wheredatapp.com Getting new tech products to early adopters is one thing, but getting adoption by mainstream users is a different problem. Geoffery Moore creates a guide for industries seeking to conquer larger markets. Crossing the Chasm, by Geoffery A. Moore 10
  • 12. wheredatapp.com A classic for first-time entrepreneurs, Michael explains the pitfall of most small businesses and how to avoid it. The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It, by Michael E. Gerber 11
  • 13. Search your contacts, inside Slack and Salesforce — all from one screen. How productive are you on your phone? wheredatapp.com LEARN MORE
  • 14. wheredatapp.com Seth will help you ask the right questions to decide which “dips” in your business need to be persevered, and when it’s time to quit. The Dip: A Little Book That Teaches You When to Quit (and When to Stick), by Seth Godin 12
  • 15. wheredatapp.com Knowing what your customers actually want can be a tricky thing to find out. Ryan teaches you his strategy for asking the right questions and how to set up a critical part of your sales funnel. Ask, by Ryan Levesque 13
  • 16. wheredatapp.com The creator of Dilbert shares how he turned multiples failures into a great career. How to Fail at Almost Everything and Still Win Big: Kind of the Story of My Life, By Scott Adams 14
  • 17. wheredatapp.com Learn how to use the power of habits and patterns to improve your life, whether it’s to quit that smoking habit or learning how to leverage habits as powerful advertising tools. The Power of Habit: Why We Do What We Do in Life and Business, by Charles Duhigg 15
  • 18. wheredatapp.com Guy brings his tried and true approach to marketing in an entertaining fashion. A guide to help turn your products into something that people love. Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services, by Guy Kawasaki 16
  • 19. wheredatapp.com Oldie, but goodie. The essential guide to interacting with people in your everyday life. Learn how to make people like you and how to win them over to your way of thinking. How to Win Friends and Influence People, by Dale Carnegie 17
  • 20. wheredatapp.com This book teaches you how building relationships is more important than “networking.” Never Eat Alone: And Other Secrets to Success, One Relationship at a Time, by Keith Ferrazzi 18
  • 21. wheredatapp.com This book challenges the mindset that a high income is the way to financial freedom. Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money--That the Poor and Middle Class Do Not! By Robert T. Kiyosaki 19
  • 22. wheredatapp.com Examines the cultural influences that contribute to successful people’s achievement. Outliers: The Story of Success, by Malcolm Gladwell 20
  • 23. wheredatapp.com Your Phone, Faster available for Android WhereDat searches your phone and inside your apps. wheredatapp.com DOWNLOAD - IT’S FREE