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A/B Testing With Real Examples And Results

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Here is a bunch of A/B test examples and results that I gathered from all over web. Hope this will help people understand A/B test more :)

Published in: Marketing
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A/B Testing With Real Examples And Results

  1. 1. A/B Test Your Way To Success Examples Wilson Peng @artofwarbiz wilsonpeng.com
  2. 2. 83% Increase in Signups
  3. 3. 1.09% Increase
  4. 4. 43.3% Increase In Sales
  5. 5. 73% Increase!
  6. 6. 12% in clicks
  7. 7. increased opens by 26%, unique clicks by 37%, and sales by 104%
  8. 8. Increase Clicks by 325%
  9. 9. 368% In Leads
  10. 10. 8.2% Increase in CTR
  11. 11. 88% Increase In Clicks
  12. 12. 2%
  13. 13. 6.49% More!
  14. 14. Things To A/B Test • Buttons • Content • Pictures (Visual Media) • Funnel • Placements • Forms
  15. 15. • Site Navigation • Mobile Responsive • Advertising Placement • Social • Email • Pricing Tables • Sales Pitch :)
  16. 16. Tools • Optimizely • Unbounce • Google Analytics/Optimizer • Kissmetrics • Hubspot • Visual Website Optimizer
  17. 17. Thanks for viewing! @artofwarbiz wilsonpeng.com

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