2. Tell Us What You Think
FACEBOOK : facebook.com/WordPressInsider
Twitter: #WordPressInsider @MichelleCasti
Win: 1 Hour consultation to help you design you
WordPress based ecommerce solution
#WordPressInsider @MichelleCasti
4. Planning: Real Products
How many?
Do you need options/variations support?(e.g Color, size)
How do you want to calculate Shipping Costs
Flat fee
Weight depended
Free shopping ( Minimum order may be a condition )
Do you need inventory management?
#WordPressInsider @MichelleCasti
5. Planning Digital products
Video, Audio, eBooks
What is you proffered delivery method?
Expiring link
Password protected
Do you want the customers to download the
product or use online?
What level of content Protection do you need?
Limit IP address the access content
Use expired links for video and audio
#WordPressInsider @MichelleCasti
6. Planning: Payment processing
PayPal only?
Direct processing of credit cards - requires a merchant
account and a gateway.
What currency are you going to use?
Do you need to charge reoccurring fees?
Cancelation handling?
Do you want to offer discounts? Coupons? Trials
#WordPressInsider @MichelleCasti
7. Planning: Customer Management
Emails sent as a result of a purchase
Would you like to create a client data
base?
Auto responders
#WordPressInsider @MichelleCasti
8. Solutions: Payments Processing
PayPal –
Easy to use and setup
No fees if not used
Takes time to get your
money
Direct credit card
processing –
requires a merchant account and a gateway
#WordPressInsider @MichelleCasti
9. Solutions: Online shopping carts
PayPal –
Easy to use and setup
No fees if not used
Takes time to get your money
Shopping Carts: PermiumWebCart 1ShoppingCart
Monthly fees $40~$100 ( Does not include merchant
account cost )
Offer tons of options
Robust solutions
#WordPressInsider @MichelleCasti
11. Solutions: Membership Plugins
S2 Member –
FREE when using only PayPal
Support expiring links
WishList member –
Very popular
Robust support
Easy to use
#WordPressInsider @MichelleCasti
12. Case Study: Membership Site
WishList member plugin
PremiumWebCart
Direct credit card processing
Using Exact gateway – Was implemented especially
for us
Aweber for Auto responder
Videos hosted on Amazon S3 and played with Easy
Media Player
#WordPressInsider @MichelleCasti
13. Case Study: Online Store
WooTheme’s theme
WooCommerce plugin
Direct credit card processing using a supported
gateway
“Table Rate” shipping extension
Product Importer Deluxe
#WordPressInsider @MichelleCasti
15. Need help?
WordPress Beyond the Basics workshop -
March 10
Making your site look great with WordPress themes
Adding functionality to your site with plugins and widgets
Search Engine optimization
Website Maintenance
Signup before Friday and get 1 hr FREE ecommerce
consultation + WooThemes ecommerce
extensions
#WordPressInsider @MichelleCasti
16. Connect With Me:
Email: Michelle@CastilloMediaGroup.com
LinkedIn
Twitter
Facebook ( Feel Free to Like us )
Website: WordPressInsider.org