1. Content curation
e partecipazione
i paradigmi del social
world
Paola Bernardotto

3. Producing
relevant
and engaging
content

4. Finding,
organizing and
sharing
existing
relevant
content

5. The new
LEADER
Raggruppare secondo logiche
di senso contenuti per la
propria audience

6. How to
CURATE?

7. OBIETTIVO
The tragedy of life doesn’t lie in not
reaching your goal.
The tragedy lies in having no goal
to reach.
“
Benjamin Mays

8. TOPIC
Information is not
knowledge.
“
Albert Einstein

9. PLATFORM
Present information in a way
that makes sense to readers.
“
Joe Pulizzi

10. What
PLATFORM?

11. 1
Existing
SOCIAL PROFILE

12. FACEBOOK

13. TWITTER

14. 2
Curation and discovery
TOOLS

15. http://www.masternewmedia.org/real-time-news-curation-the-complete-guide-part-6-the-tools-universe/

16. PINTEREST

19. How to plan your funeral

20. Come i brand ‘curano’
con Pinterest?

21. Trova le differenze

22. Trova le differenze

23. Trova le differenze

24. Curating over
curating

25. L’avanguardia con Audi

26. TBD
New layout

27. New Pinterest Analytics
Video Analytics (Vimeo)

28. 3
Our own
WEBSITE

29. APPROCCIO STRATEGICO

30. APPROCCIO TATTICO

31. APPROCCIO TATTICO

32. Understand that people cannot buy
your product everyday...
“
but they can afford to consume your
content and be inspired everyday.
Yuli Ziv

33. “
... and now curate your belly
youngdigitallab.com

34. GRAZIE
Paola Bernardotto @overestless
Digital Farmer overestless