Zafka Zhang
2 SlideShares 75 Followers 226 Followings
Personal Information
Organization / Workplace
China, Ichia China
Occupation
Co-founder & Chief Strategy Officer
Industry
Advertising / Marketing / PR
Website
http://chinayouthology.com/blog
About
* As Chief Strategy Officer, Zafka leads China Youthology's thought leadership in academic research frameworks and trend-signal tracking methodology. Zafka is also the chief evangelist for China Youthology's youth community engagement. He is an expert of Chinese youth subcultures. *Zafka has built extensive experience as a Digital Strategy Expert, being one of China's pioneering digital space researchers and bloggers. He was an Advisor for the Association of Virtual Worlds (a global industry association) and Director of Music Community and Public Relations for Creative Commons China. Zafka also headed the research team at HiPiHi (China’s first virtual world platform). *Zafka worked...
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Presentations

(2)

青年文化追根溯源

14 years ago • 373 Views

社会学意识，人类学意识与每日人类学观察

14 years ago • 1048 Views

Likes

(234)
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Using semiotics analysis to impact how consumers think about your brand

christinacrane • 11 years ago

Semiotics in Brand Communication

Lucia Trezova • 9 years ago

SEMIOTICS OF BRAND BUILDING

Sudio Sudarsan • 9 years ago

Cultural approach to communication

trosteck • 11 years ago

The Epidemiology of Innovation

Tim Stock • 7 years ago

Exploring the role of cultural branding strategy in brand building

Naveen Iftekharuddin • 10 years ago

Experience is the Brand (How to Build a Brand Worth Talking About)

Graham Brown • 8 years ago

SXSW 2012 Panel: Rise of Co-created Shared World Communities

Scott Walker • 12 years ago

Japanese idols and fandom

gadjin • 10 years ago

Fandom

Marty Wetherall • 14 years ago

Fandom: An Introduction to the Cultural Phenomenon of Fandom

Simone Govender • 10 years ago

[Report] The Evolution of Social Business: Six Stages of Social Media Transformation, by Charlene Li and Brian Solis

Altimeter, a Prophet Company • 11 years ago

Crowd Companies: The Next 10 Years, Leweb Keynote

Jeremiah Owyang • 10 years ago

Story Board: The Collaborative Economy for Corporations (Official Slideshare Version)

Jeremiah Owyang • 10 years ago

The Future of Business Models #FutureOf

Jeremiah Owyang • 10 years ago

MROCs - The Evolution of Listening

Susan Abbott • 12 years ago

2012 05 15 eric ries the lean startup pwc canada

Eric Ries • 11 years ago

Lean Startup Key Concepts Overview

Yuki Sekiguchi • 12 years ago

Cultural Insight and Strategy - A Sociological Agenda - TNS

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Creative Brief Workshop

Beloved Brands Inc. • 12 years ago

The Stories We Construct

Stephen Anderson • 13 years ago

How storytelling can enhance digital projects

LUKSO • 13 years ago

Influence Through Storytelling

Joyce Hostyn • 15 years ago

Co-creation. Past. Present. Future. CCE 2010

Nick Coates • 13 years ago

Design Methods in Organizational Development

Juha Kronqvist • 12 years ago

Augmented Research

Pulsar Platform • 13 years ago

ILN in Person: Gamification of Healthcare

frog • 12 years ago

Research Methods for Online Games

Lisa L Galarneau • 14 years ago

Modeling the Mobile User Experience

Bryan Rieger • 14 years ago

My-Mobile-Self: Platform as Identity

Hayley V Fuller • 13 years ago
Personal Information
Organization / Workplace
China, Ichia China
Occupation
Co-founder & Chief Strategy Officer
Industry
Advertising / Marketing / PR
Website
http://chinayouthology.com/blog
About
* As Chief Strategy Officer, Zafka leads China Youthology's thought leadership in academic research frameworks and trend-signal tracking methodology. Zafka is also the chief evangelist for China Youthology's youth community engagement. He is an expert of Chinese youth subcultures. *Zafka has built extensive experience as a Digital Strategy Expert, being one of China's pioneering digital space researchers and bloggers. He was an Advisor for the Association of Virtual Worlds (a global industry association) and Director of Music Community and Public Relations for Creative Commons China. Zafka also headed the research team at HiPiHi (China’s first virtual world platform). *Zafka worked...
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zafka
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