The document provides information on cultural aspects of India including: - Demographic statistics such as a population of over 1.3 billion people and literacy rate of 74% - The education system follows a 10+2+3 pattern from pre-nursery through college - Hindi is the most widely spoken language though over 19,500 languages are used - Individual cultural variables include acceptable foods like paneer and fish, dress norms varying by gender, and manners like greeting with "Namaste" instead of hugging - Decision making is influenced by elders and authorities in business and family, and decisions made are not easily changed

1. DATA DRIVEN
Power Point Presentation
Republic Of
India
Cultural Communication

2. Group Candidates
എന്റെ പേര് അക്ബർ ( enre pyre Akbar)—Telgu
என் பெயர் ஜஹிர் (en peyar Jahir)—Tamil
আমার নাম faisal হয় (Amara naam Faisal haye)—Bengali
મારું નામ અક્ષય છે (Maro naam Akshay hay—Gujrati

3. GEOGRAPHICAL LOCATION:

4. POPULATION STATISTICS
• The current population of India is 1,362,455,771 as of
Sunday Jan 27,2019
• India is the 2nd largest country on this globe in terms
of population
• The population of India is equivalent to 17.74% of
the total world population
• 33.65 of the population is urban (460,249,853
peoples in 2019)
• The median age in India is 27 years

5. National Cultural
Variables

6. EDUCATION SYSTEM:
• Currently literacy rate of india is 74.04%
Education system is distributed in 3 stages
1. Pre-nursery
2. Kinder garden
3. 10+2+3 pattern

7. LAW AND REGULATIONS:

8. POLITICS IN INDIA
• democratic country
• Political instability
• business effect both side
• Credibility
• Example in among china, Pakistan and India
create gape through Kashmir.

9. SOCIAL NORMS
• personal believes
• guest are their god
• prefer guest satisfaction

10. ECONOMY OF
INDIA
• sixth biggest economy
• the third biggest by getting power equality
• India at starting of 2018 is 139th in per capita
• 122th in per capita GDP (PPP)
• the world’s quickest developing real economy,
outperforming china.

11. National Cultural Variables
Language:
• More than 19,500 different languages are spoken.
• Apart from Hindi, Punjabi, Tamil, Telugu, Haryanvi,
Sindhi, Urdu, Madrasi and other 15 languages are
widely spoken in the India
• To communicate at national level, people of India use
Hindi language, whilst internationally they use English
as it is lingua Franca.

12. Individual Cultural Variables
1. Time
• Indians are more casual.
• Albeit there are so many industry leaders
dwelling in India, yet major portion of people
are poor. Thus, Indians pretty much are resilient.
• 15-20 mints late is okayish!!
2. Space
• Indians do not mingle with stranger immediately
but show hospitality to others.
• They like to make space almost 8 to 10 inches
when contact to others and also care in
opposite genders.
• For any contract firstly they meet to opponent
many times and try to know about him. After
establishing good relations in business, then
they go for major business deals. Move, u are too close …

13. Individual Cultural Variables
3. Food
Paneer
Fish
Chicken

14. Individual Cultural Variables
4. Acceptable Dress
Men
Shalwar Kameez
Paint Shirt
Kurta
Dhoti
Woman
Sarhi
Shalwar Kameez
Gagra Choli
Paint Shirt
Chori Pajama
Skirts

15. Individual Cultural Variables
5. MANNERS
• It is what we behave and how we behave with the ones
who are near to us and close to us
• In India people usually shake hand especially men and
greet by saying “Namaste” and people prefer to shake
hand rather than hugging.
• It is not encouraged to shake hand with women.
• . Indians never say no and never want to listen no too. It is
reciprocity you say no to someone and at the time when
you will need him he will say no to you too.
• Head Wobble is the most confusing gesture according to
the all foreign visitors. It has different meanings according
to the locals it can be “Acha”,”Yes” and sometimes “No”
too.

16. Individual Cultural Variables
6. Decision Making
• In old times younger ones used to say yes to all
the decisions taken by their elders but these
baby boomer generation take the decisions by
their own, and never give much importance to
their elders’ decisions.
• Yet it is uncommon on national level, as mostly
decision are taken by the elders.
• In business, people with central authority,
shareholders usually take the decisions.
• the decisions once taken are never to be
changed if it comes to the dignity and honor of
the family.

17. Individual Cultural Variables
7. Verbal and Non-verbal Communication
• Verbal
o there are around thirty eight languages spoken majorly excluding all
minor languages. Officially Hindi and English are spoken.
o Direct refusal may be too harsh and consider to be aggressive approach
by Indians, if you say “I will do my best” is considered to be as negative
point and is inclined towards saying to be “No”, and yes can be said
through different ways.
o , if you remain silent rather than having any answer is considered to be as
“No”. But in marriage criterion, it is considered “Yes”
 Non-Verbal
o Physical contact; when you hug, kiss, and hold hand of someone is
considered to being physical with the other one and likely to be
considered as flirting method if done with the persons with whom you are
never such closer.
o Eye contact; if you keep on gazing the same person for too long is
considered to be harassment in some of the states of India.
o Winking—its flirtatious if it is used for other gender, but very common in
acquaintances.

19. Comparison with Pakistani
Cultural
• Infrastructure
• Both have agrarian culture
• Laws and regulation
• Sports
• Language
• Food
• dress