3. Zhafir Aglna Tijani
Introduction
Mohamad Ichiko Abdussalam
Culture Differences in International Business
Zhou Shi Tong
Culture Differences in Communication
Korde Swarnima Rakesh
Conclusion and Recommendation
56. Clash of Communication Style
American
Communication
Chinese
Communication
What is Said What is not Said
“I” Focus “We” Focus
(Seemingly) Impolite and Direct
Talk
Polite and IndirectTalk
Assertive and Expressive Speech Hesitant and Reticent Speech
Self-EnhancingTalk Self-Effacing Talk
Public Personal Question Private Personal Question
57. Issues in Case Study
Manner of Greeting
Manner of Conversation
Eating During a Meeting
Casual Demeanour