5. Why Models
• Descriptive function
– visual representation
• Summarizing research in an area
• Troubleshooting function
- communication breakdown
/analysis
20. The Four Filters.
• Cultural
- shared perception or
frameworks of thought
• Sociocultural - group identity
• Psychocultural - individual mind
• Environmental - context
26. Cultures vary in how different
they are from each other
Individuals are not the
same as cultures
Cultures and perception
shape the way we process
and create messages.
27. 3 Points
Cultures vary in how different they are
from each other
Individuals are not the same as
cultures
Cultures and perception shape the way
we process and create messages.
28. 3 Points
Cultures vary in how different they are
from each other
Individuals are not the same as
cultures
Cultures and perception shape the way
we process and create messages.
29. Thank
you.
Good communication is as stimulating
as black coffee, and just as hard to sleep after.
~ Anne Morrow Lindbergh
Editor's Notes
Anne Morrow Lindbergh (née Anne Spencer Morrow; June 22, 1906 – February 7, 2001) was an American author, aviator, and the spouse of fellow aviator Charles Lindbergh.She was an acclaimed author whose books and articles spanned the genres of poetry to non-fiction, touching upon topics as diverse as youth and age; love and marriage; peace, solitude and contentment, as well as the role of women in the 20th Century. Lindbergh's Gift from the Sea stands as a seminal work in feminist literature.From Wikipedia (http://en.wikipedia.org/wiki/Anne_Morrow_Lindbergh)
