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The Power of a Click: Why You're Changing the World
- 1. Photo by SychiO - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/8164447@N07 Created with Haiku Deck The POWER OfA Click By: Jessica Carello
- 2. Photo by Robert S. Donovan - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/10687935@N04 Created with Haiku Deck the is playing a large role in promoting social good. In the 21st century digital world
- 3. Photo by khalid Albaih - Creative Commons Attribution License https://www.flickr.com/photos/47130629@N04 Created with Haiku Deck People and organizations are using social media spread their ideasto and gain support for their causes. [1]
- 4. Photo by mripp - Creative Commons Attribution License https://www.flickr.com/photos/56218409@N03 Created with Haiku Deck -- the use of digital communication technologies in support of worthy causes. This online activism is known as clicktivism [10]
- 5. Photo by hahn.elizabeth34 - Creative Commons Attribution License https://www.flickr.com/photos/128185330@N03 Created with Haiku Deck Despite its potential, many older activists dismiss Millennials as slackavists for their preference toward digital advocacy. They argue that impression of support. clicktivism merely creates an [4] [10]
- 6. Photo by Nathan Congleton - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/32279598@N02 Created with Haiku Deck “For a lot of people, the lazy web eco-system makes it easy to support a cause without being productive.”-‐Brian Solis Source: Are Millennials Lazy or Avant-‐Garde Social Ac@vists? By: Larissa Faw [10]
- 7. Photo by kevin dooley - Creative Commons Attribution License https://www.flickr.com/photos/12836528@N00 Created with Haiku Deck But in reality, clicktivism has the POWER TO CREATE AWARENESS, RAISE FUNDS, AND PROMOTE INVOLVEMENT. [5]
- 8. Photo by djpoblete09 - Creative Commons Attribution License https://www.flickr.com/photos/52848635@N04 Created with Haiku Deck Digital petitions can have extraordinary reach to alert and inspire tens of thousands of people around the world. [6]
- 9. Photo by Diogo Martins. - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/15441441@N00 Created with Haiku Deck It takes 7-8 exposures, on average, to motivate someone to take ACTION. [9]
- 10. Photo by miguel77 - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/25591852@N00 Created with Haiku Deck Therefore, overexposure is necessary in this day and age. [9]
- 11. Photo by iklash/ - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/48805491@N00 Created with Haiku Deck 2 in 3 Millennials believe a person on a computer spreading word can create more change than a person on the street, rallying or protesting.[4]
- 12. Photo by escapedtowisconsin - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/69805768@N00 Created with Haiku Deck Clicktivism places the issues of today in your face(book) and makes them hard to ignore. [6]
- 13. Photo by HckySo - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/54191388@N00 Created with Haiku Deck Clicks are more than just gestures. They keep our concerns and our objectives part of the conversation. [10]
- 14. Photo by rafael-castillo - Creative Commons Attribution License https://www.flickr.com/photos/7972895@N02 Created with Haiku Deck Clicktivism can also accelerate fundraising.
- 15. Photo by Jay OHare - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/8134445@N05 Created with Haiku Deck Consider this: LIVESTRONG launched its yellow bracelet 2004 cancer-awareness campaign in [3]
- 16. Photo by Strangers of London - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/14269172@N05 Created with Haiku Deck And it took them ONE YEAR to raise $50 million. [3]
- 17. Photo by Anthony Quintano - Creative Commons Attribution License https://www.flickr.com/photos/22882274@N04 Created with Haiku Deck The ALS Ice Bucket + $100 million in just ONE MONTH Challenge raised… [3]
- 18. Photo by Alex //Berlin _ Alexander Stübner - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/15082599@N08 Created with Haiku Deck That’s a 3500% increase from the $2.8 million that the ALS Association raised during the same time period last year.[3]
- 19. Photo by neistridlar - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/28183632@N05 Created with Haiku Deck And clicktivism also SPARKS involvement.
- 20. Photo by samgrover - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/44124379481@N01 Created with Haiku Deck Studies show, knowing another person has contributed to a public good, the amount of the contribution and who made the contribution, have an effect on the probability of contributing and the level of contribution. Clicktivism is public… [2]
- 21. Photo by owenwbrown - Creative Commons Attribution License https://www.flickr.com/photos/42673922@N03 Created with Haiku Deck 64%of surveyed Americans say that they’re more likely to volunteer, donate, or share information on a cause after liking or following a non-profit or charity.[8]
- 22. Photo by garryknight - Creative Commons Attribution License https://www.flickr.com/photos/8176740@N05 Created with Haiku Deck And 60% will continue to read content from that organization, implying that they stay engaged in some manner.[1]
- 23. Photo by Hans Hamburger - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/8334096@N07 Created with Haiku Deck social media activism is a movement: A group of people working together to advance their shared political and social ideas. To conclude, [7]
- 24. Photo by Gayle Nicholson - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/7716042@N06 Created with Haiku Deck “Despite the oft-repeated claim that awareness does nothing, it almost always does something – something small, perhaps, but something measureable.” -‐Caitlin Dewey Source: Stop Pouring Ice on Click@vism By: Ritu Sharma [9]
- 25. Photo by Frau Hölle - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/36154286@N03 Created with Haiku Deck Works Cited [1] Albright, Dann. "Hashtag Ac@vism: #powerful or #pointless?" MakeUseOf. N.p., 11 Feb. 2015. Web. 11 June 2015. <h^p:// www.makeuseof.com/tag/hashtag-‐ac@vism-‐powerful-‐pointless/>. [2] Cas@llo, Marco, Ragan Petrie, and Clarence Wardell. "Fundraising through Online Social Networks: A Field Experiment on Peer-‐to-‐peer Solicita@on." Journal of Public Economics 114 (2014): 29-‐35. Web. 11 June 2015. [3] Diamond, Dan. "The ALS Ice Bucket Challenge Has Raised $100 Million -‐-‐ And Coun@ng." Forbes. Forbes Magazine, 29 Aug. 2014. Web. 11 June 2015. <h^p:/www.forbes.com/sites/dandiamond/2014/08/29/the-‐als-‐ice-‐bucket-‐challenge-‐has-‐raised-‐100m-‐but-‐its-‐finally-‐cooling-‐off/>. [4] Faw, Larissa. "Are Millennials Lazy Or Avant-‐Garde Social Ac@vists?" Forbes. Forbes Magazine, 23 Oct. 2012. Web. 11 June 2015. <h^p:// www.forbes.com/sites/larissafaw/2012/10/23/are-‐millennials-‐lazy-‐or-‐avant-‐garde-‐social-‐ac@vists/>. [5] Flaim, Javier. "The Grey Area of Click@vism." The Huffington Post. TheHuffingtonPost.com, 11 Nov. 2013. Web. 11 June 2015. <h^p:// www.huffingtonpost.com/javier-‐flaim/the-‐grey-‐area-‐of-‐click@v_b_4344303.html>. [6] Jenkins, Cerain. "Click@vism: A Model For 21st Century Ac@vism?" The Huffington Post UK. AOL (UK) Limited, 30 Nov. 2012. Web. 11 June 2015. <h^p://www.huffingtonpost.co.uk/cerian-‐jenkins/click@vism-‐a-‐model-‐for-‐2_b_2210340.html>. [7] Khan-‐Ibarra, Sabina. "The Case For Social Media and Hashtag Ac@vism." The Huffington Post. TheHuffingtonPost.com, 13 Sept. 2014. Web. 11 June 2015. <h^p://www.huffingtonpost.com/sabina-‐khanibarra/the-‐case-‐for-‐social-‐media_b_6149974.html>. [8] Kielburger, Craig, and Mark Kielburger. "A Click Is Not Enough to Have Impact on World." Canoe.com. N.p., 10 Apr. 2015. Web. 11 June 2015. <h^p://cnews.canoe.com/CNEWS/World/2015/04/10/22337541.html>. [9] Sharma, Ritu. "Stop Pouring Ice on Click@vism." The Huffington Post. TheHuffingtonPost.com, 20 Aug. 2014. Web. 11 June 2015. <h^p:// www.huffingtonpost.com/ritusharma/stop-‐pouring-‐ice-‐on-‐click_b_5692555.html>. [10] Stern, Caryl M. "In Praise of Click@vism." The Huffington Post. TheHuffingtonPost.com, 31 Mar. 2015. Web. 11 June 2015. <h^p:// www.huffingtonpost.com/caryl-‐m-‐stern/in-‐praise-‐of-‐click@vism_b_6978314.html>. By: Jessica Carello