Did you know that an average of 2000 apps are released every day on the Apple Store? And there's even more on Google Play...So if you want to make a difference within all the noise, check these slides! By Bao Dinh: https://www.linkedin.com/in/baodinh/ At TheFamily, we believe anyone can be an entrepreneur: https://www.thefamily.co/

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CONFIDENTIAL
190 employees
The MARKET LEADER for
mobile last-minute bookings
22 MILLION downloads
17,300 top hotels
2,100 cities, 39 countries
SF HQ, 3 INT’L OFFICES
Who we are

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CONFIDENTIAL
Spontaneous
Consumption
Location Has Meaning
Curated Selection
MOBILE
Price Transparency
Self-Serve Booking
Comprehensive
Selection
WEB 1.0
ReinventingOnline Travel for the Mobile Era
Human relationship
Personal Advice
Indirect bookings
OFFLINE

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CONFIDENTIAL
GUESTS
Discover and
book great hotels
at amazing
values
HOTELS
Sell perishable
inventory that
would have
otherwise gone
unoccupied
Our Value Proposition

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CONFIDENTIAL
3 TAPS
1 SWIPE
10 SECONDS
Mobile-First,Streamlined App

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CONFIDENTIAL
Voice of the customer: Amazing deals, in ‘best of category’
hotels, with an unrivalled UX
Review Highlights
5 Mar ‘17
Amazing deals
Easy to use
Awesome selection
1
2
3

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CONFIDENTIAL
15 RESULTS 527 RESULTS
IRRELEVANT
MESSAGING
FILTERS IN
3 PLACES
Simplicity & Value Make us Superior to Legacy OTAs

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CONFIDENTIAL
HT PROS
Chat based concierge
for high value bookers
HT PERKS
Loyalty program
– the more you book,
the better the deals
GEORATES
Receive targeted
discounts based on your
location
Continued InnovationDrives Unique Features

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CONFIDENTIAL
Data Insight Impact
Impact Insight Data
We are impact driven, rather than insights driven

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CONFIDENTIAL
Impact Insight Data
Inclusive
Attractive
Location
Opaque
10101010
Interviews

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CONFIDENTIAL
• Mobile Only
• Highly Targeted
• Incremental
• Unique
We leverage powerful data only availableon mobile:
LOCATION

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CONFIDENTIAL
Try…
Try again...
And again...

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CONFIDENTIAL
Keep It Simple

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CONFIDENTIAL
• Hotels
• Users
• Conversion

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CONFIDENTIAL
THANK YOU!
Bao Dinh
Regional Director
baodinh
bao@hoteltonight.com
@bao_dinh1
THEFAMILY
€20 off your first booking
(€120 min spend)