Do you know what time it is? Well, it's time to pitch!  The concept: 5 selected startups give a 5-minutes pitch in English.  They get juicy feedback from our Sons of Pitches: - Arielle Zuckerberg, Partner at KPCB - Hugo Amsellem, Head of The Family Berlin The audience chooses the winner! Help the jury pick the best startup at the end. It's simple: all you have to do is clap your hands for your favourite pitch. 

2. #PITCHVIBE

3. 5 minute pitch
& juicy feedback

4. One sentence
Problem
Demo
Market
Team

5. Patron.gg
Manifold
MagicLingua
Book a Street Artist
Mangrove

6. Get Lion formation
for one of ur employee
GOT
VIBES?

7. OUR SONS OF A
ARIELLE ZUCKERBERG
FORMER PARTNER AT KPCB
HUGO AMSELLEM
THE FAMILY

8. Patron!
😘

9. TheFamily - Pitch Don’t Kill My Vibe 🍑 11h July 2017
PatronGG GmbH
Axel-Springer-Straße 54B
10117 Berlin
We build esports fan communities
through mobile apps

10. WHAT IS ESPORTS?
Esports
Enthusiast
by 2020
286M
Of US male
millennials
watch esports
22%
Source:
Global Esports Market Report, Newzoo 2017

11. ESPORTS IS PASSION
1.1M
2.6M
421k
100M

12. PROBLEM: DISCONNECT

13. SOLUTION: ONE OFFICIAL PLACE

14. 12:30
PRODUCT

15. • Subscriptions: $4.99 / month
• 50% / 50% Revenue Split with teams
• Multi-year exclusivity
BUSINESS MODEL
Freemium: Fans become a Patron

16. Michael Arnold
Founder, CEO
Founding team at NeoReach (SF based startup)
Part of the esports scene for 7 years
Dominic Graefen
Lead Developer
Expert in mobile development (10+ years)
Previously 4 years at Wooga, building
games for 50M monthly active users
Gaston Perez
Head of Content
Co-created content for Riot
Games and esports pro players
Elliott Rarden
Mobile Developer
4+ years experience in mobile development
Gustavo Brunoro
Mobile Developer
6+ years experience, previously at Wooga
FOUNDING TEAM

17. Sam Mathews
Co-Founder, Fnatic
Co-Founder, Neverbland
Jens Hilgers
Co-Founder, Bitkraft
CEO, Dojo Madness
Co-Founder, ESL
Noah Whinston
CEO, Immortals
First esports team that raised VC
Greg Essig
Video Game Expert
Ex Mobcrush and Apple
Ali Moiz
CEO, Streamlabs
Co-Founder, Vulcun
Carlos Rodriguez
Founder and CEO, G2 Esports
Former pro player, known as ‘Ocelote’
SECRET SAUCE

18. Michael Arnold
Co-Founder, CEO
michael@patron.gg
PatronGG GmbH
Axel-Springer-Straße 54B
10117 Berlin
Thank You!

19. USER ACQUISITION
Our partner teams already have Millions of fans waiting for us.
4,086,055
Followers
320,440
Followers
597,825
Followers

20. Bottom-up Potential
- There are 286M esports enthusiasts by 2020.*
- Around half of esports enthusiast are a fan of a specific team
- We will convert 5% of the fans into subscribers.
- Subscribers contribute $4.99 / mo.
2020: 286M * 0.5 * 0.05 * $4.99 * 12 = $428M / year
Source:
Global Esports Market Report, Newzoo 2017
A BLUE OCEAN OPPORTUNITY

21. Closed deal with Fnatic (Europe’s most recognized esports brand)
Launched closed Alpha of ‘Fnatic Nation’ app
Closed deal with Immortals (L.A. based esports team)
Closed deal with G2 Esports (best European LoL team)
Public Beta launch of ‘Fnatic Nation’ app
Launch G2 Esports app: ‘G2 Army’
Drive major installs during the League of Legends world championship
February’17
March’17
April’17
May’17
Q3’17
Q4’17
Q4’17
In ConversationsMoU Signed
Pipeline:
We receive proven interest from teams and are preparing for the beta launch.
COMPANY ROADMAP AND TRACTION

22. Year 2017 2018 2019 2020 2021
Total Teams Launched # 2 9 16 23 30
MAU # 108k 573k 1.1M 1.7M 2.1M
Revenue EUR 77.9k 806k 2.7M 6.0M 10.1M
Gross Profit EUR 9.1k 245k 1.1M 2.7M 4.9M
EBITDA EUR -267k -707k -87.6k 1.5M 3.7M
We expect to break even in 24 months.
FINANCIALS

23. Heero
Similar business model, but their apps are horribly executed. Still managed to close
non-exclusive deals with Dignitas and Splyce. But the market lost trust in them.
Lagardére
An agency that helps esports teams get sponsorships. They plan to equip teams
with apps but struggle to close top tier teams.
Tiptalk
They partnered with Echo Fox to answer questions on their platform. They don’t
plan to build team exclusive apps.
MLBAM
Acquired the broadcasting rights for League of Legends. They focus on live games
and in-game content.
APPENDIX 1: COMPETITIVE LANDSCAPE

24. Quantitative Feedback:
Total Users 63
3 Day Retention 60%
Avg. WAU 45
Avg. DAU 25
APPENDIX 2: CLOSED ALPHA FEEDBACK
Qualitative Feedback:
“I feel like a less toxic reddit would be awesome”
“A place where you could talk to the players, see live games
from the app, and get announcement when they play.”
“It'd be good to have events tab on there for offline-events
since they always seem to be announced spontaneously”
Learnings: Besides a calendar, news, and stats, fans want direct information from
the team, join a community of real fans, and have access to the staff and players.

25. 1
BUZZWORD
ALERT!!!

26. ARTIFICIAL INTELLIGENCE FOR DATA SCIENCE
MANIFOLD X

27. 3
BREALKTHROUGH IN
PERFORMANCE &
OUTCOMES

28. NAKED DATA CHAOS

29. MANIFOLD

30. 1 EVERY Company is a DATA CompanyMANIFOLD X

31. 7
BUT
ANALYTICS IS TRICKY
EXPENSIVE
HEAVY IN BIAS AND HUMAN LABOUR.
ONLY A FRACTION OF VALUE IS REALISED

32. 8
CHANGING ANALYTICS with Deep Learning
MANIFOLD X
BETTER PERFORMANCE, SMALLER COST, BETTER OUTCOMES

33. 9
Payments
Supermarkets/food chains
Any time-ordered high dimensional data
Telco data Smart meters
E-commerce
Games
Media
WHAT DATA?
MANIFOLD X covers a variety of data types

34. 10
1Raw Data
2Clean
3Aggregate
4Reduce Dimensionality
5Re-evaluate
STANDARD APPROACH

35. 11
1Raw Data
2Learn
3Find out
4Interprete
5Prescribe
MANIFOLD X

36. 12
WHY DO OUR CUSTOMERS
USE MANIFOLD X?

37. 13
EVIDENCE-BASED
DECISION
MAKING
FINDING THE
UNKNOWN
TESTING THE
HYPOTHESIS
INSIGHT
GENERATION

38. 2CASE STUDIES

39. FREE2PLAY
MOBILE GAME
WHICH USERS ARE
A)MOST ENGAGED
B)GENERATE REVENUE?

40. 16
PERSONAS CLAN MEMBERS
LIFETIME VALUE: $2
ENGAGED in MULTIPLAYER
FARMERS
LIFETIME VALUE: $0,2
ENGAGED in SINGLE PLAYER
SAUDI WHALES
LIFETIME VALUE: $1400
STAYED for 4 DAYS

41. 17
WERE DREAM USERS
THE COMPANY HAD NO IDEA ABOUT
PLAYERS IN SAUDI ARABIA
FIND THE UNKNOWN
MANIFOLD X

42. 3BRITISH EXPENDITURE DATA
1700 DIMENSIONS
8000 HOUSEHOLDS
WHO BUYS WHAT AND HOW?

43. 19
DISTINCT GENERATIONS
DISTINCT HABITS
YOUNG PROFESSIONALS BABY BOOMERS
FAMILIES SILENT GENERATION
CHAMPAGNE & LEISURE GOODS
BIGGEST FOOD SPENDERS
WIDEST BASKET
RETIRED
AUSTERITY MINDSET
CIGAR SMOKERS
RETIRED
BEEF AND PATÉ CONSUMERS

44. 20
PERSONALISATION
Understanding the distinct consumption habits, the customer is
able to provide
a more personal and relatable shopping experience for different groups.
MANIFOLD X allowed leaner and more informed decision making in a matter of
hours

45. 4CHAT-LOG DATA/TEXT
WHAT ARE MY USERS TALKING ABOUT?
WHY DO THEY COME TO THE GAME?

46. 22
SCROUNGERS
ROLEPLAYERS
ENGAGED IN CYBERSEX
ROMANTICS

47. 23
OUTLIER
DETECTION
WITH MANIFOLD X
OUR ANALYSIS REVEALED GROUPS OF OUTLIERS
ENGAGED IN INAPPROPRIATE ACTIVITIES THAT
WERE A THREAT TO THE REPUTATION OF THE
CUSTOMER. MANIFOLD X ENABLED TO DETECT
THESE GROUPS IN REAL TIME AND BAN THEM

48. DEMOCRATISE ANALYTICS
EMPOWERING TEAMS WITH NO BANDWIDTH TO ACHIEVE COMPARABLE
RESULTS

49. BOOST HUMAN ANALYSTS
CHALLENGING HYPOTHESIS WITHIN LARGE DATA TEAMS
DISCOVERING THE UNKNOWN

50. 26
MANIFOLD X
EXCEEDING HUMAN
STANDARD FROM DAY 1
2017

51. 27
TRY US

52. 28
“IT WOULD BE VERY NICE TO HAVE A FORMAL APPARATUS THAT
GIVES US SOME ‘OPTIMAL’ WAY OF RECOGNIZING UNUSUAL
PHENOMENA AND INVENTING NEW CLASSES OF HYPOTHESES THAT
ARE MOST LIKELY TO CONTAIN THE TRUE ONE; BUT THIS REMAINS
AN ART FOR THE CREATIVE HUMAN MIND.” E. T. JAYNES 1985

53. THANK YOUASK FOR MORE CASE STUDIES IF INTERESTED
nare@manifoldx.com

54. I, TEACHER
PROJECT
MAGICLINGUA

55. VOCAB GRAMMAR APPS

56. PROBLEM

57. PROBLEM
“Bonjour, je .. erm.. eh... Do you speak english?”

58. I, TEACHER
PROJECT
TO START SPEAKING
YOU NEED TO
TO START SPEAKING
Without embarrassment Knowing grammar On regular basis

59. LANGUAGE
SCHOOLS
Dependant on progress of others
Time schedule
TANDEM
No explanations
Appointments
APPS
Not enough speaking
Content not flexible

60. CONVERSATION BASED
LANGUAGE TUTOR

61. TALKS
LISTENS
EXPLAINS
RULES
GIVES
EXERCISES

62. Dict /
Grammar
Sentences
Media

63. Structure
Understand
Connect
Dict /
Grammar
Sentences
Media

64. Structure
Understand
Connect
Dict /
Grammar
Sentences
Media

65. Structure
Understand
Connect
Dict /
Grammar
Sentences
Media

66. FOUNDATION CONVERSATIONAL
INTERFACES
TRACTION

67. $ 54BLanguage Learning
Market Worldwide
1.2BLanguage Learners
Worldwide
Digital
+15% p.a.

68. BUSINESS MODEL
Subscriptions
Monthly packages
9.90€ - 49.90€
In-App
purchases
Paid Content,
Teacher-Minutes

69. TEAM
Silver Gleb Alex
CEO UX/Product Tech

70. What we are looking for
B2B Partnerships
Smart capital
THANK YOU!
Rocketlingo UG, Paul-Heyse-Str. 6, 80797 München, info@magiclingua.com

77. Why?

78. Empowering artistic talent and
making it universally accessible.

79. 2 main problems
1. Control Agents or agencies take control; & artists
are not good at managing themselves
2. Difficult to find artists Clients spend too much
time & money

80. Empowerment & access
Empowerment
of artists
Easiness to
find artists

81. Our solution

84. Market size

85. 20,000,000,000 €

86. Unique Selling Points
1. Technology matches clients and artists saving
time & money, while empowering the artists to
manage themselves better
2. Community - e.g. PANTA Magazine

89. Hippies with business backgrounds

90. Achievements & roadmap

91. 2017: 360 bookings &
500k €
Investment!
Idea
in Lisbon
2020: profitability
2019: 20 cities & +7k
bookings

94. is freelancing the future
of work?

95. more freedom

96. more money

97. more time

98. of US workforce in 2020
40%

99. by choice
9/10

100. but…

103. 1. community

105. 🏢

107. 🏢 🌴

111. 🏢 🌴 🎓

113. we are not hippies.

114. we are builders.

115. 2. collaboration

116. +

117. Mood Rachid

119. P2P learning

121. Mangrove Boost
🚀

123. Our Projects
and others…

124. Interested?

125. Mangrove Drinks @ Factory, July 21st

126. Spreewald Retreat, July 26th-30th

127. Thank you!
Questions?
mangrove.io