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12 0% 5% 10% 15% Mobile Is Eating the World (2016)

12
0%
5%
10%
15%
20%
25%
Least developed countries Developing Developed World
500MB mobile data as % per capita gross national income*
2013
2014
Though data is still expensive at the margin
Access to affordable data (and power) is the largest remaining barrier for new users, not the
price of the device
* Prepaid handset-based plan. Source: ITU

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