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47 0% 10% 20% 30% Mobile Is Eating the World (2016)

47
0%
10%
20%
30%
40%
50%
60%
2010 2011 2012 2013 2014 2015
Mobile share of US ‘Black Friday’ ecommerce
Share of traffic
Share of sales
Ecommerce is shifting
Mobile can now be over half of ecommerce traffic and a third of revenue
Source: IBM

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