A survey of video sharing apps for mobile devices.

1. A Survey of Video Sharing
Applications on Mobile Devices
Aadarsh Gupta Guided by:
1VI09IS001 S. BABU

2. Contents
 Introduction
◦ Video
◦ Video Sharing
◦ A Day in the Life of a Mobile Phone Video User
 Video Hosting Service
 Introduction to Mobile Video Sharing Apps
 Introduction to Vine
 Introduction to Cinemagram
 Conclusion

3. Introduction
It has been said that 80% of what people
learn is visual
 Allen Klein

4. Video
 Video is the recording, reproducing, or
broadcasting of moving visual images.
 First developed for CRT television systems.
 In 1951, the first Video tape recorder(VTR)
captured live images from television cameras.
 Video recorders sold for $50,000 in 1956, and
videotape cost $300 per one-hour reel.
 After the invention of the DVD in 1997 and
Blu-ray Disc in 2006, sales of Videotape and
tape equipment dropped sharply.

5. Video
 Later advances in Computer technology allowed
computers and mobile phones to capture, store,
edit, and share video clips.

6. Video Sharing
 A video sharing service allows “user generated” video
clips to be uploaded, and users of the service can view,
rate, and comment on uploaded videos.
 Video sharing features depends on the company
providing the service.
◦ The most common features include:
 Account creation to manage videos uploads
 Comment system to communicate
 Playlist
 Keyword tagging
 Video editing tools, and
 Live video streaming

7. Day in the Life of a Mobile Phone Video User
We will discuss about a survey done by “ON
DEVICE RESEARCH” on few topics.
 66% of mobile phone video users use mobile
video for an hour plus each week.

8. Day in the Life of a Mobile Phone Video User

9. Day in the Life of a Mobile Phone Video User
 Music, movie trailers and tutorials are the most
frequently encountered mobile phone video
genres.

10. Day in the Life of a Mobile Phone Video User

11. Day in the Life of a Mobile Phone Video User
 The Survey tells 55% of Videos are watched via
apps, 41% via the mobile web.

12. Day in the Life of a Mobile Phone Video User

13. Day in the Life of a Mobile Phone Video User
 The survey shows that 92% of mobile phone
consumers share mobile video content with
others, and on social networks.

14. Day in the Life of a Mobile Phone Video User

15. Day in the Life of a Mobile Phone Video User
 We also found that Mobile phone video usage
grows throughout the day, peaking up in the
evening.

16. Day in the Life of a Mobile Phone Video User

17. Day in the Life of a Mobile Phone Video User
 The Survey also tells that Usage of mobile
videos occurs more during on weekdays.
 Music and funny short clips are viewed
throughout the week.

18. Day in the Life of a Mobile Phone Video User

19. Video Hosting Service
 Allows individual to upload video clips to an
Internet websites.
 The website, mainly used as the video hosting
website, is usually called as video sharing
websites.
 The mass market for camera phones has
increased the supply of user-generated video.

20. Video Hosting Service
 History of video hosting services
◦ Before Vimeo and then YouTube and now
Vine and Cinemagram changing the way
videos are hosted on the web.
◦ The first internet video hosting site was
“shareyourworld.com”.
◦ Founded in 1997, ran till 2001, closed due to
budget and bandwidth problem.

21. Video Hosting Service
 Mobile video hosting
◦ A more recent application of the video hosting
services is in the mobile web 2.0 arena.
◦ Some video hosting services have developed
means by which video can be watched on
mobile devices.
◦ Mobile-oriented web-based frontends as
desktop oriented web services have yet to be
developed.

22. Introduction to Mobile Video Sharing Apps
 Micro Video?
◦ Micro video sharing services for mobile
phones are among hottest startups of 2011 and
2012.
◦ Micro means small or literally one-millionth.
 Refers to short videos.
 Designed to take the pain out of uploading video
shot.
 Popular example:
 Vine and Cinemagram.

23. Introduction to Mobile Video Sharing Apps
 There are different styles and types of
micro video services:
◦ Micro-Video Blogging: Video status updates
◦ Micro-Movies: Mini filmmakers
◦ Micro TV: Live mobile streaming
◦ Mobile TV Guides or Mini YouTube

24. Introduction to Mobile Video Sharing Apps
 Mobile Video Sharing Apps
◦ Vine
◦ Cinemagram
◦ Klip
◦ Viddy
◦ SocialCam

25. Introduction to Vine

26. Introduction to Vine
 What is the Vine App?
◦ Recently acquired by Twitter, Vine is an iOS
app that allows users to create 6-second video
loops that can be embedded directly into
Twitter posts.
◦ A mobile service that lets you create and share
short looping videos.
◦ Initially only available in iTunes App Store.

27. Introduction to Vine
 How do I get Started?

28. Introduction to Vine

29. Introduction to Vine
 How do I find new posts or people to follow on
Vine?

30. Introduction to Vine
 How to shoot Vine Video Clip?

33. Introduction to Vine
 Sharing Vine Videos

34. Introduction to Cinemagram

35. Introduction to Cinemagram
 What is Cinemagram?
◦ An application that provides its users with a
beautiful and creative way to animate photo.
◦ The first word “Cinema,” comes from the
Greek word “Kinema” which means:
“movement”.
◦ Cinemagram literally means: “movement you
can share.”

36. Introduction to Cinemagram
 What does it do?

37. Introduction to Cinemagram
 How to use Cinemagram and create a
Cine?

38. Introduction to Cinemagram

39. Introduction to Cinemagram

40. Introduction to Cinemagram

41. Introduction to Cinemagram

43. Introduction to Cinemagram
 Social Networking with Cinemagram

44. Conclusion and Future
Aspects
 There are a number of video sharing apps are
available on mobile device.
 We found that Vine and Cinemagram are the
most popular and even among the two Vine has
more numbers of users.
 Such apps can turn smart phone users into
mobile movie moguls by helping them share
footage shot on their phones onto a mobile video
network.

45. Questions?

46. Thank You!