Web 2.0 technologies provide us with new ways of extending our marketing reach with little effort and cost. Blogs, wikis, and podcasts can help us spread our message 24 hours a day—and they can help us better understand our customers (their problems, needs, likes, dislikes, fears and opinions). Peer-to-peer networks like LimeWire, and online communities like YouTube and SlideShare (sites that support rich media and user-generated content) can quickly expose our brands to audiences we would otherwise have no way of reaching. Mobile messaging, micro-blogging sites like Twitter, and social networks can help us hone in on prospects and laser target our messages. View this slidedeck and discover ten Web 2.0 tools that you can use to improve your marketing efforts today.

1. ten web 2.0 tools
you can use when you return to work
by Scott Abel, The Content Wrangler Community
Delivered at Web Content 2009 Chicago, June 15
Tuesday, June 16, 2009

2. google docs
best kept secret: forms designer
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10. delicious
best kept secret: promotions
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15. tynt
best kept secret: tracks what users copy
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22. ping.fm
best kept secret: write once, publish many
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29. goview
best kept secret: show, instead of tell
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31. bit.ly
best kept secret: tracks clicks to shortened URLs
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35. scribd
best kept secret: YouTube for PDFs
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45. kwout
best kept secret: screen captures w/working links
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55. knowem
best kept secret: checks brand name availability
across 120 popular social media websites
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58. slideshare
best kept secret: increases value of slide decks
far beyond the conference center
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64. questions
send to scottabel@mac.com
The Content Wrangler blog: http://www.thecontentwrangler.com
The Content Wrangler Community: http://thecontentwrangler.ning.com
tcw the content
wrangler
Twitter: http://www.twitter.com/scottabel
Linkedin: http://www.linkedin/in/scottabel
Telephone: +1 317.409.0839
Tuesday, June 16, 2009