BÀI TẬP BỔ TRỢ TIẾNG ANH 8 - I-LEARN SMART WORLD - CẢ NĂM - CÓ FILE NGHE (BẢN...
Entrepreneur Mindset Qualities
1.
2.
3.
4.
5.
6. “ REAL Entrepreneurs base their direction on
purposeful innovation in response to consumer
demand and not on the desire to make a quick
”
buck.
7.
8. Do you want to be master of your own financial destiny?
9. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
10. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
11. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
12. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
13. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
14. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
15. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
16. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
17. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
18. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
Can you recognize, admit to, and learn from your mistakes?
19. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
Can you recognize, admit to, and learn from your mistakes?
Are you good at making decisions?
20. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
Can you recognize, admit to, and learn from your mistakes?
Are you good at making decisions?
Do you have a purpose, focus & direction in your life?
21. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
Can you recognize, admit to, and learn from your mistakes?
Are you good at making decisions?
Do you have a purpose, focus & direction in your life?
Do you have the courage to try new things or go against the grain and be
different from other people without working too much about what they think?
22. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
Can you recognize, admit to, and learn from your mistakes?
Are you good at making decisions?
Do you have a purpose, focus & direction in your life?
Do you have the courage to try new things or go against the grain and be
different from other people without working too much about what they think?
Do you like make things happen instead of waiting for things o happen?
23. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
Can you recognize, admit to, and learn from your mistakes?
Are you good at making decisions?
Do you have a purpose, focus & direction in your life?
Do you have the courage to try new things or go against the grain and be
different from other people without working too much about what they think?
Do you like make things happen instead of waiting for things o happen?
Does pressure feed you rather than get to you?
24. Do you want to be master of your own financial destiny?
Are you willing to invest and possibly lose a large portion of your savings?
Are you prepared, if needed, to lower your standard of living until your business
becomes profitable?
Have your ever been involved in a business before?
Do you have the ability to conceptualize the whole of a business – and
connect the dots?
Are you imaginative, inventive and resourceful?
Do you constantly re evaluate and adjust your goals?
Can you sell your ideas to others?
Are you a person who never gives up?
Are you always looking for better ways of doing things?
Can you recognize, admit to, and learn from your mistakes?
Are you good at making decisions?
Do you have a purpose, focus & direction in your life?
Do you have the courage to try new things or go against the grain and be
different from other people without working too much about what they think?
Do you like make things happen instead of waiting for things o happen?
Does pressure feed you rather than get to you?
Do you look forward to a good Challenge?
25.
26.
27. Reasons for Success
Being at the right place at the right time
Adaptive to change
Good people will follow a visionary and a
leader
Customers will show loyalty when treated
properly and shown the value proposition
Capital will follow the management team that
can demonstrate the ability to focus on their
model and produce operational excellence
28. Reasons for Failure
They fail the narrative test (the story doesn’t make
sense) or the number test (the spreadsheet doesn’t
add up)
They underestimated the competition and how
their model would stand up under pressure
Retaliation of existing competitors or entry of new competitors
Substitute products or services
They fail to adjust to economic, social political,
regulatory, industry, technology, environmental or
competitive changes.
29.
30.
31. Facts you should know!
Most businesses fail in less than two years
Fewer than one percent of the business plans
submitted to VCs get funded
Failures are planned by lack of planning
32.
33. Answer First Five!
What important customer problem can you
solve with your Idea?
How are you going to do it?
How many customers are there that are willing
to buy from you?
Why can only you provide the solution?
How can you defend against others?
34. Top level issues!
Are both market and industry attractive?
Does the opportunity offer compelling customer
benefits as well as sustainable advantage over
other solutions to the customer needs?
Can the idea deliver the results they seek and
promise to others?
37. What’s That?
1. Market domain – macro level
2. Market domain – micro level
3. Industry domain – macro level
4. Industry domain – micro level
5. Team domain – aspirations
6. Team domain – execution capability
7. Team domain – connections or networks
38. Remember!
Seven domains are not equally important
A simple scoring sheet will not work
Wrong combination of domains can kill a
venture
Sufficient strength in some domains can
mitigate weaknesses in others – good
opportunities can be found in not-so-attractive
markets and industries
39. Market Analysis
Macro Level
Overall market – size (number of customers,
aggregate money spent, number of usage
occasions) (Secondary data from trade
publications, business press)
Where is the market on the “S curve” – is it
nascent, growing or saturating (infer from
historical data)
Trends in broad categories – demographic,
socio-cultural, economic, technological,
regulatory
40. Market Analysis
Micro Level
Target segment benefits and attractiveness –
customers buy benefits, not products or features.
How large is the segment and how fast it is
growing – combination of primary and
secondary data
Who you would like to be your FIRST customer –
can you name him
Clearly differentiated solution with value
delivery unambiguously stated
Does an entry in a segment facilitate lateral
entry in other segments?
41. Industry Analysis
Macro Level
Standard Industry Classification
Positioning is not obvious
Michael Porter – “Competitive Strategy” -- Five
Force Framework
Suppliers, Buyers, Incumbents, New Entrants,
Substitutes
Competitive rivalry, threat of entry and
substitutes, bargaining power of buyers and
suppliers
Which of these forces are favourable and
unfavourable (SWOT analysis)
42. Industry Analysis
Micro Level
Sustainable competitive advantage – How long
will your edge last ?
IP Protection – patents, copyright, trade secrets
Superior organizational processes that are
difficult to replicate
Economically viable business model –
availability of finance for long term and
working capital, contract enforcement and
revenue collection cycles
43. Team Analysis
Financers give as much importance to team as
ideas.
Accepted wisdom – Ideas come dime a dozen,
who will execute?
Aspirations, motivation and propensity for risk
taking
Ability to execute on critical success factors
(CSFs) – unique to each industry market
segment – better, cheaper, faster
Connectedness up, down and across the value
chain – ability to move from Plan A to Plan B
44.
45.
46. Venture
Characteristics
*Typology of
Ventures
Heuristics Heuristics
Iterative
Strategy to
Exploit
Entrepreneurial *Research&
Fit Analysis
*Personal goals *Process
*Entrepreneurial Heuristics *Resources
Capacity *Growth
47. Venture Typology
Revolutionary ventures
Niche ventures
Ventures that are propagators of new
technology or innovations
Hustle ventures
Speculative (deal) ventures
48. SWOT Analysis
Strengths – identifying existing organisational
strengths
Weaknesses – identifying existing organisational
weaknesses
Opportunities – Identify existing and emerging
market opportunities
Threats – Identify threats to the future success of
the business
49. PEST Analysis
Political: local, national and international
political developments – how will they affect
the business ?
Economic: what are the main economic issues
– both nationally and internationally – that
would have a bearing on the business.
Social: Identify existing and emerging social
trends that would have impact on the business
and their implications for future planning
Technological: Technological changes and
their implications to competitive advantage.
50. PEST Analysis
Political: local, national and international
political developments – how will they affect
the business ?
Economic: what are the main economic issues
– both nationally and internationally – that
would have a bearing on the business.
Social: Identify existing and emerging social
trends that would have impact on the business
and their implications for future planning
Technological: Technological changes and
their implications to competitive advantage.
51. Potter’s Five Force Model
Determinates of Profitability
Current
Suppliers
Competitors
The Company
Potential Substitute
Competitors Products
Customers
52. Bob Fabio’s “WHAT”
What messages . . . to reach
What market(s) . . . with
What product(s) . . . distributed through
What channel(s) . . . against
What competition . . . with
What pricing and packaging . . . to deliver
What value . . . in
What time frame?
53. Bob Fabio’s “WHAT”
What messages . . . to reach
What market(s) . . . with
What product(s) . . . distributed through
What channel(s) . . . against
What competition . . . with
What pricing and packaging . . . to deliver
What value . . . in
What time frame?
54. Market Opportunities / Validations
How will the product or service be priced?
How will you reach the target customer?
How much does it cost to acquire a customer in
time and Money?
How much does it cost to produce and deliver
the product or service?
How much does it cost to support a customer?
How easy (expensive) is it to retain a customer?
55. Competition
Who are the current competitors?
What resources do they control and what are
their strengths and weaknesses?
How will they respond to our decision to enter
the business and what can we do?
Who else might notice and enter our market?
Can we build barriers to competitors by forming
alliances?
59. In just about 12 slides
1 2 3 4
Intro Company Problem buy- Your solution
overview and in; Market and and products;
What $ you elevator opportunity
pitch; size with benefits
are after
5 6 7 8
More Marketing
solution details Technologies Competition and leverage
points
9 10 11 12
How you Status; Recap;
make money; Management Timeline; Call-to-
How much? Team Use of funds action
60. Venture Capital
Early Stage Financing
The SEED Stage – In this stage relatively small
amounts of capital is used to prove concepts &
finance feasibility studies.
The START-UP Stage – In this stage funding is
done for product development and initial
marketing, but with no commercial sales yet
(basically to get operations started).
61. Venture Capital
Development Financing
The SECOND Stage – In this stage working
capital is used for initial growth phase, but no
clear profitability or cash flow yet.
The THIRD Stage – In this stage financing is done
for major expansion for company with rapid
sales growth, at break even or positive profit
levels but still private company.
The BRIDGE/PRE-PUBLIC Stage – In this stage
Bridge financing is done so as to prepare the
company for public offering.