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Technology Vision 2020 | accenture.com/technologyvision Accenture Tech Vision 2020 - Trend 1

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Technology Vision 2020 | accenture.com/technologyvision
#TECHVISION2020The I in Experience
13
To what extent does your business understand consumers’
trust (perceived or lack-thereof) in your business?
⎮ Consider the risks and benefits
associated with the business growing
its personalization strategy, and
the methods used to generate
those experiences.
⎮ Seek out opportunities to generate more customer
feedback. Build a holistic understanding of how
individuals experience your digital products or
services today. Use these insights to inform your
approach to designing future interactions.
Decision Points

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