1.
STORIES
We’re putting data and analytics in
the hands of Accenture people for
business insights and action
The smart
way to use data
View full case study

2.
Copyright © 2020 Accenture. All rights reserved
The smart way
to use data
Every area of Accenture relies on
data to make decisions and take
action. Knowing the power of data
combined with the ingenuity of our
people, Accenture is moving toward
a data-driven culture where every
process and person is enabled with
applied intelligence.
Applied intelligence is the application of
artificial intelligence (AI), analytics and
automation to derive insights from
Accenture’s vast amount of data to
help empower our corporate functions,
teams and leaders to make data-driven
decisions.
To advance Accenture to this state, our
global IT organization has been leading
a applied intelligence program. We
built an analytics organization and
enabled core technologies like our data
lake to serve as the foundation for the
business. This foundation enabled
quick but also secure access to data
that was typically siloed and in
disparate systems.
Demand for data insights soared. We
also saw that corporate functions and
client account teams had varying
needs and their processes were at
different stages of maturity for
analytics. This led us to evolve our
approach so that we could deliver more
analytics solutions to more of
Accenture more quickly.
We are teaming with all
of Applied Intelligence’s
services to set up
Finance for self-service
analytics and standard
datasets. This will let us
do all kinds of analysis
on our own without deep
expertise.”
RACHAEL BYRD
Director, Finance
Accenture
Call for change

3.
Copyright © 2020 Accenture. All rights reserved
Industrializing
analytics
When tech meets human ingenuity
Today, we have industrialized and operationalized the delivery
of analytics solutions while cultivating innovation. Our IT
professionals, data scientists, software engineers, user
experience experts, change specialists and others collaborate
globally with business users to deliver the program’s
services.
Our teams deliver five major services: business advisory, analytics
agency, product engineering, platform and operations, and
customer success. Business users come for such needs as
advanced analytics/AI, curated datasets, the design and build of
dashboards, analyses on specific processes, and support and
maintenance of dashboards and AI models.
We work with creative agility, incubate new analytic capabilities
and IT, and embed analytics into the core of Accenture’s business
processes and dialogues. We ask the right questions, create
appropriate experiences, provide guidance and support change.
Our teams also perform projects to support our services as well as
build solutions for data management and analytics, including
everything from a new platform powered by Google cloud, use
cases, processes and support. Additionally, automation and report
rationalization are key areas of ongoing efforts.
We are working toward a future of putting applied intelligence in
the hands of all Accenture people, when, where and how they
need it. To do that, we’re partnering with our business teams to
enable them to develop their own analytics solutions, leaning on
global IT as experts.

4.
Copyright © 2020 Accenture. All rights reserved
Analytics for
insights and action
A valuable difference
Our Applied Intelligence program is moving
Accenture leaders and teams across functions and
geographies away from siloed data, disconnected
online and offline reports, and past-looking
information to data insights in the hands of users. It
is transforming how Accenture works.
Business teams are using analytics to make decisions
in real- or near real-time, creating their own outputs
supported by the right guardrails and security, and
drawing from a single source of data. The long-term
intent is for Accenture people to gain insights into
business activities in ways previously not possible and
in ways yet to be uncovered.
The Applied Intelligence program continues to evolve
and support Accenture’s analytics journey. The journey
to date has delivered more than 100 analytics solutions,
bringing analytics and visualizations to such areas as
Finance, Treasury, Human Resources, Legal, Sales &
Pricing, Internal Audit, Marketing, Digital Technology
Support Service Desk and
Geographic Services.
Manage myBusiness
Provides self-service analytics for business unit
and client leads to improve business performance
Sales win probability predictor
Scores and predicts the probability of winning
business opportunities in the sales cycle
Insight-driven internal auditing
Transforms internal auditing with digitized risk models, analytics
platform, data lake, full population testing, and tools
ALICE: Accenture Legal Intelligent Contract Exploration
Identifies keywords in specific clauses with full-text search and
clause extraction solutions
Procurement general ledger recommendation
Uses predictive analytics and automation to
recommend GL accounts to Accenture buyers
Expense compliance
Augments rule-based analytics in Accenture’s expense
reporting system with anomaly detection