More than 100 years from the inception of Jung’s Psychological Type Theory and 70 years after the release of the Myers-Briggs Type Indicator, the Striving Styles Personality System is the next step in this evolutionary process. It is a complete assessment and development system that is based in the neurobiology of personality development. It incorporates the pioneering work of experts in brain functioning and development as well as emotional intelligence. Like Myers & Briggs, another mother and daughter team, Anne Dranitsaris, Ph.D. and Heather Dranitsaris-Hilliard, have created the Striving Styles to show people the true mechanics of their minds, so they can direct how it functions and how they feel -- as Jung intended with his work!

1. Striving Styles® Personality
System
~ The Next Evolution of Jung’s Typology
and the Myers-Briggs Type Indicator ~
Anne Dranitsaris, Ph.D. & Heather Dranitsaris-
Hilliard
Creators, Striving Styles Personality System

2. SSPS - Evolution of Jung & Myers-Briggs
• The Striving Styles® Personality System is the
third step in the evolution of Jung’s psychological
type theory and its many applications
• Builds on:
– Jung’s typology;
– psychometric assessment by Myers
& Briggs; and
– contributions of all of the practitioners to the
body of knowledge surrounding the MBTI®.
Psychological
Type
MBTI
SSPS

3. SSPS - Evolution of Jung & Myers-Briggs
• More than 100 years from the inception of
Jung’s Psychological Type Theory and 70 years
after the release of the Myers-Briggs Type
Indicator, the Striving Styles Personality
System is the next step in this evolutionary
process
• It is a complete assessment and development
system that is based in the neurobiology of
personality development

4. SSPS - Evolution of Jung & Myers-Briggs
• Integrates the work of top theorists of the 20th and
21st centuries on:
– Human brain development
– Emotional intelligence
– Neuroplasticity & other findings from
neuroscience
• Shows how Jung’s psychological functions are
embedded in our physiology and linked to our
emotions

5. Creators of the SSPS
• Like Myers & Briggs, another
mother and daughter team, Anne
Dranitsaris, Ph.D. and Heather
Dranitsaris-Hilliard, have created
the Striving Styles
• Help people understand how to
use their whole brain and direct
how it functions and how they
feel -- as Jung intended with his
work!

6. 3 Step Evolutionary Process
• Step One: The Theory
– Jung’s Psychological Type Theory
• Step Two: The Assessment
– Myers-Briggs Type Indicator
• Step Three: The System
– Striving Styles Personality System

7. Step One: The Theory
• Psychological type theory developed by Carl Jung
• Jung inferred that people operate from different
psychological frameworks and orientations
• Believed we have physiological, inborn
preferences for processing our experiences
and interacting with the world

8. Step One: The Theory
• Identified four psychological
functions by which we experience
the world: sensation, intuition,
feeling, and thinking
• One of these four functions is
dominant and used in either the
extraverted or introverted attitude
• Jung defined eight different
functional patterns of behavior, or
“types” with predictable patterns
of behavior

9. Step Two: The Assessment
• Myers-Briggs Type Indicator is a psychometric
questionnaire designed to measure inborn,
psychological preferences in how people gather
information & make decisions, inferred from Jung’s
typology theory
• Created by Isabel Briggs-Myers and her mother,
Katherine Briggs in the early 1940s
• MBTI was the first effective tool for sorting
the eight Jungian functions into most to least
favorite

10. Step Two: The Assessment
• Differences from Jung
– MBTI added two new scales -
Extroversion/ Introversion and
Judging/Perceiving
– Jung identified 8 psychological types;
the MBTI identifies 16 personality
types
– Jung incorporated the notion of
development and individuation;
MBTI is solely a psychometric
instrument

11. Step Two: The Assessment
• The body of research and writing that gives
credibility to the MBTI is based on the ongoing
contributions of psychologists, consultants,
coaches, trainers and facilitators who have
integrated it into training and development
programs, counseling, career counseling,
leadership, team and employee development,
culture, etc.
• The success of the MBTI is
dependent upon their programs

12. Step Three: The System
• The SSPS is a three-part developmental system that consists
of the following components:
1. An Assessment for identifying how the brain is organized
based on a four quadrant model; the predominant need;
frequency of use of each of the functions; the equivalent
Jungian cognitive functions. Includes the SSPS Development
Workbook
2. A Developmental Framework that focuses on strategies
centered on brain development and emotional maturation,
and;
3. A Roadmap for Development that identifies the specific steps
to take to change behavior and re-pattern the brain.

13. Step Three: The System
• SSPS is a complete system for achieving potential which
shows:
– how the brain is organized
– how needs and emotions influence behavior
– how to break free of patterns of behaviors that limit
development and growth
– how to access and use all natural abilities and
inclinations rooted in our brains,
– how to strengthen the authentic self through
remapping the brain and satisfying the predominant
need
SSPS Introductory Webinar, Page 13
Copyright 2010 Striving Styles (SKE Inc.)

14. About the Striving Styles
• Based on the assertion that each of us is born with a
predominant need and pattern of energy (Striving Style) that
determines how we will behave in order to get that need met
• Sheds light on the mechanics of the mind and what we can
do to help us achieve our potential as human beings
• Provides people with a ‘user’s manual’ and
step-by-step approach to development based
on their own brain organization
Copyright 2010 Striving Styles (SKE Inc.)

15. About the Striving Styles
• Powerful tool for anyone involved in:
– Behavioral Change
– Performance Management
– Selection & Retention
– Leadership or Team Development
– Organizational Effectiveness & Change Facilitation
– Therapy, Counselling or Coaching
– Personal or Professional Growth
SSPS Introductory Webinar, Page 15
Copyright 2010 Striving Styles (SKE Inc.)

16. Key Components of the SSPS
Innate Psychological Needs
4 Quadrants of the Brain
8 Striving Styles
Striving Style Squad
Self-Protective & Self-Actualizing Systems of the Brain
SSPS Development Framework

17. Step Three: The System
• Four quadrants of the brain are meant
to work in an integrated fashion -
‘Striving Style Squad’
• SSPS teaches how to use all four
functions and helps people:
– recognize what quadrant of the
brain they are acting from
– know how to shift to other
functions when necessary
– learn where their Predominant
Style is located in the brain and
what types of activities it is oriented
toward

18. Key Components of the SSPS
• Driven by powerful innate psychological needs
• Our behavior seeks to get these
needs met
• Hard-wired at birth
• Source of all motivation and
social interaction
Copyright 2010 Striving Styles (SKE Inc.)
INNATE
PSYCHOLOGICAL
NEEDS

19. Key Components of the SSPS
SSPS Qualifying Program Module 1, Page 19
Copyright 2010 Striving Styles (SKE Inc.)
Thinking Function
Sensing Function
Intuitive Function
Feeling Function

20. Key Components of the SSPS
Copyright 2010 Striving Styles (SKE Inc.)

21. Key Components of the SSPS

22. • Have access to the striving
energies of four ‘people’ - Striving
Style Squad
• Each plays a different role in your
personality based on location in
the brain
• One Style or need will be the
“alpha”, and dominates the others
as the Predominant Striving Style
• One Style will be ‘2IC’
Key Components of the SSPS
Copyright 2010 Striving Styles (SKE Inc.)

23. • Four styles on Squad designed
to work together
• To self-actualize, must use
your brain as a whole
leveraging all of the Squad
• Key is to not use members of
the Squad for roles they were
not designed to perform
Key Components of the SSPS
Copyright 2010 Striving Styles (SKE Inc.)

24. Key Components of the SSPS
Copyright 2010 Striving Styles (SKE Inc.)

25. Key Components of the SSPS
Self-Actualizing vs. Self-
Protective Behaviors of the
Performer Style

26. SSPS Level I Assessment
Copyright 2010 Striving Styles (SKE Inc.)

27. Roadmap for Development
• Gives you a clear, step-by-step approach
to:
– Breaking instinctual patterns of
behavior that get in the way
– Shifting from self-protective
to self-actualizing behavior
– Leveraging the Striving Style
Squad to achieve potential
Key Components of the SSPS
Copyright 2010 Striving Styles (SKE Inc.)

28. • Our Developmental
Framework is based on
emotional maturation and
brain development
• Includes 5 Building Blocks
to Achieving Potential
• Participants receive the
SSPS Development
Workbook - series of
exercises for each step of
the detailed roadmap
Key Components of the SSPS
Copyright 2010 Striving Styles (SKE Inc.)

29. Resources for Individuals and
Practitioners

30. Full Suite of Products
• SSPS Level I Assessment & Report
• Core Reports: General Style & Leveraging Your
Squad
• Application Reports: Leadership, Work Style,
Career Style, Relationship Style, Parenting &
Child, Learning Style
• Reference Reports: Maximizing Leader
Potential, Team Potential & Employee Potential
• Roadmap & Development Workbook
• Who Are You Meant To Be? Book
Copyright 2010 Striving Styles (SKE Inc.)

31. - Receive all the training you need to use this powerful framework in
your development programs or for personal growth
- Access to specialized resources, application & marketing support
- Discounts on all products – assessments, reports, webinars – of
50%
- Ability to administer assessments and products to clients through
our SSPS Practitioner Portal
- Current promotion provides Practitioners with 10 free assessments
($250 value) upon qualification
Becoming an SSPS Practitioner
Copyright 2010 Striving Styles (SKE Inc.)

32. Becoming an SSPS Practitioner
• 19 e-learning modules available through our site
www.StrivingStyles.com for $475
• NEW PROMOTION: MBTI Fast Track Live Webinar Program – or in-person
+ webinar program – either only $475
• On-line test is administered upon completion; must score 80% to
become Qualified
• Participants must complete the Level I Assessment & read the
General Report on their Predominant Style as well as Leveraging
Your Squad in advance
No te: applicable taxes are in additio n Copyright 2010 Striving Styles (SKE Inc.)

33. Want to Learn More?
• Download our
Evolution of Jung’s Typology White Paper
• Attend a SSPS webinar
• Take the SSPS and experience the difference for yourself
• Become a SSPS Practitioner by taking one of our
Qualifying Programs
• Contact us directly at heather@strivingstyles.com or
visit our site – www.StrivingStyles.com
Copyright 2010 Striving Styles (SKE Inc.)

34. Copyright 2010 Striving Styles (SKE Inc.)