1. How effective is the combination of
your main product and ancillary texts
2. Link between our products
There is synergy between our music video, digipak and website as they have a common
theme so they can be recognised by the audience and potential customers . Between them
The digipak front cover of the CD is also our advert, so it can be recognised by audience and
can make a correlation with our product. Its other purpose is too also be presentable and eye
catching too the right audience. The digipak, which is part of the ancillary text the synergy of
this is with all our products which have the same themes
3. Digipak
The digipak is effective in raising awareness of our product and final video. It is
what the audience sees when they buy the CD package , so its design has to be
good to catch the eye and be presentable .Our two pictures used are of the main
female in our video, and graffiti from the wall surrounding our location.
Added a barcode and
other familiarities of a
CD cover to give it an
authentic look
4. Digipak 2
The back of album cover Added a blurring effect on
Photoshop too make the
mural of kids dancing
around a mushroom cloud
The background is more prominent.
a graffiti mural
found in the
location of our
shooting With the
title it makes
The front cover image has it clear and
correlation with our video easy to
style and the basic recognise
writing. We went for the “
less is more” approach
with a single picture and
the blank title in the
middle
5. Music Video
Our video features the band singing the lyrics, as we sing
different verses. Our music video is effective in combining
our products together. We use the same person in the video
as in the back of our CD cover. The images of our album are
also in the music video a clear combination in the physical
sense. The same mood and tone found within the video is in
the album cover and digipac. The tone is evident through the
effects used such as grey scale, and filming technique
6. •
Music Video
The music video is a non linear narrative and is an amplification, instead of having a narrative
structure or illustration, in the sense of following the lyrics of the songs. Ours has subliminal
meanings and layers and does not follow lyrics of the song however it does follow the beat
Our music videos
heavily uses grey scale
throughout the video
too give an artistic tone
Our centrepiece, which combines all the
the Tank is widely ancillary together.
used through out
our video
7. Website
The backgrounds of our
website have the same format
as this slideshare. The pages
all have background of
images from the tank and
surrounding scene
we used as our main focus
point for our pages ,
Our website has the same feel and look as
our video, and we portray that through the
background images we have. It’s a
continuation of our style
Our bio front page has hyperlinks to
different pages containing our biographies.
The hyperlinks contain pictures of individual
members
8. Website
• The combination of ancillary text is clear here
as images from the website are found on the
video. The band members also have
biographies and a gallery of the video shoot of
the video. With behind the scene images
